
Ecommerce Conversations
Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz. •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more. •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.
Latest episodes

Nov 29, 2024 • 36min
Entrepreneur on Business and Divorce
Brendan Marquardt knows the effect of entrepreneurship on a marriage. He's the co-owner of Lori Beds, a direct-to-consumer seller of Murphy beds, those that fold into a wall, and the now-divorced father of two children in grade school.Unlike most divorced entrepreneurs, Marquardt chooses to publicly share his experience in the hopes of helping others.He did that in this episode (his second on the podcast), addressing kids, joint property, lawyers, and more.For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com/entrepreneur-on-business-and-divorceFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcastsListener reviews of Ecommerce Conversations elevate visibility and help others experience the lessons of online entrepreneurs. We invite you to leave a review on this channel. ******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com

Nov 22, 2024 • 37min
From Porsche to Purpose: A CMO's Journey
Kevin Dahlstrom once paid cash for a $211,000 Porsche. He was in his 30s, living in Texas, holding down high-powered corporate marketing jobs, such as with Mr. Cooper, a mortgage services company, and Elevate, a credit solutions firm.He says the Porsche created more stress than joy and started his practice of minimalism — letting go of material things. So in his 40s he chucked it all, moved his family to Colorado, and focused on "a more meaningful and balanced life."He shares his evolution in this episode — from money-seeking to happiness, purpose, rock climbing, and more. For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com/from-porsche-to-purpose-a-cmos-journeyFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com

Nov 15, 2024 • 42min
Health Crisis Drives $50 Million Supplement CEO
Dean Brennan says a diet of beer, pizza, and fast food led to his ulcerative colitis. His doctors diagnosed it years ago in his twenties and told him he'd need medications for life. But Brennan decided otherwise."I didn't want to take lifelong medication," he states. "It sparked my passion for health and led me to want to help others."Fast forward to 2024, and Brennan is the CEO of Heart & Soil, a nutritional supplement company doing $50 million in annual revenue.In this episode, he addresses his journey to Heart & Soil, key supplement ingredients, supply chain challenges, and more. For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6tVKFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com

Nov 8, 2024 • 36min
Supply.co Founder on Life after the Sale
Patrick Coddou’s entrepreneurial journey is impressive. In 2015 he launched Supply, a direct-to-consumer seller of razors and shaving goods, and then sold the business in 2022. He conceived the idea, hired staff, scaled revenue, and exited profitably.His journey is incomplete, however. His talents apply to seemingly any industry, but his identity for years was tied to Supply. He’s now adjusting and charting his next moves.Patrick is among the most popular guests on this podcast, starting in 2020 and followed by appearances in 2021, April 2022, and October 2022. In this episode, he shares his post-Supply life, the emotions of stepping away, and looking forward.For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6tPcFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcastsListener reviews of Ecommerce Conversations elevate visibility and help others experience the lessons of online entrepreneurs. We invite you to leave a review on this channel. ******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com

Nov 1, 2024 • 36min
The 'Why' of Man Flow Yoga
Dean Pohlman, the founder of Man Flow Yoga and a former collegiate lacrosse player, discusses his mission to enhance men's health and fulfillment through tailored fitness programs. He shares inspiring client success stories and emphasizes the importance of community support for sustainable lifestyle changes. The episode also dives into strategies for engaging content on YouTube and the significance of authentic collaborations in business. Pohlman addresses the balance between entrepreneurship and personal well-being, advocating for purpose beyond mere financial success.

Oct 25, 2024 • 33min
4x Founder Debuts Ecommerce Intel Tool
In late 2020, host Eric Bandholz interviewed a developer who had launched a Shopify app for sending manual text messages to cart abandoners. Eighteen months later, they spoke again, this time to discuss his sale of that company and purchase of another, an app that offered upsells in a Shopify checkout.By early 2023 he had sold the second company and launched a third one, an app to recover coupon leaks. Which brings us to Eric's fourth conversation with Dennis Hegstad. He has shut down the coupon-leak app business and started his fourth, a data provider for the ecommerce industry called Internet Research Unit. What, exactly, is Internet Research Uniit? Eric asked him that question and more in this episode.For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6tGAFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com

Oct 18, 2024 • 39min
Software Founder Pivots to PPE Manufacturing
Host Eric Bandholz has interviewed hundreds of entrepreneurs for this podcast. Most are problem solvers and optimists, confident in their ability to fulfill a need.Take Lloyd Armbrust. He's an editor turned software founder, having launched OwnLocal, a Y Combinator-backed portal for local newspapers. When the pandemic hit, he observed doctors and nurses struggling to obtain protective masks and gloves. He thought, "This is ridiculous. How hard could it be to make these things?"His solution was Armbrust American, an Austin, Texas-based manufacturer of personal protective equipment, which he started in May 2020 and remains viable despite the dramatic drop in demand.He shares his lessons in this episode, addressing manufacturing, ecommerce, and family-first priorities. For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6tC7For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com

5 snips
Oct 11, 2024 • 32min
Lessons from Changing 3PLs
Scaling down a business can be just as challenging as growing it. The host shares his tough experience of switching third-party logistics providers after losing a major customer. He faced unexpected costs and subpar service, prompting a move back to Texas for better fulfillment. There are valuable lessons on management and communication throughout this journey. The insights aim to help others navigate the tricky waters of logistics in their own ventures.

19 snips
Oct 4, 2024 • 37min
Branding Comes First, Says Sharma Brands Owner
Nik Sharma, owner of Sharma Brands, shares insights on the importance of branding over short-term profits. He argues that companies focusing solely on quick sales often face long-term challenges due to high advertising costs. Nik emphasizes creating a positive brand identity first, which leads to affordable customer acquisition and retention. He also explores the significance of engaging with culture through influencer partnerships for brand recognition and offers strategies for crafting effective e-commerce site designs that boost conversions.

Sep 27, 2024 • 34min
Beardbrand's Lawyer Recaps ADA Lawsuit
Mark Berkowitz is an attorney and partner at Tarter Krinsky & Drogin LLP in New York who works extensively with ecommerce merchants, including Amazon sellers, handling various forms of litigation.Last year, host Eric Bandholz's company, Beardbrand, was sued for alleged violations of New York laws similar to the Americans with Disabilities Act. The claim was frivolous. Bandholz hired Berkowitz, who is experienced in accessibility matters. He made Beardbrand's refusal to pay the claim clear to the plaintiff's attorney, who eventually dropped the case.Berkowitz recaps the lawsuit in this episode and offers advice for other merchants in similar circumstances. For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6toHFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcastsListener reviews of Ecommerce Conversations elevate visibility and help others experience the lessons of online entrepreneurs. We invite you to leave a review on this channel. ******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com