Let’s Laugh About It

Today on Let’s Laugh About It, we’re joined by Seb Williams, founder of Ads by Seb, where he provides fractional growth marketing services to DTC brands doing $1–10M in revenue.Seb’s journey started in 2021 running Facebook ads for Pristine Auction before moving into the agency world, eventually leading media buying teams for brands like Thrive Causemetics and Dr. Squatch. In 2025, he went fully solo — and within just 3 months helped two different 7-figure brands double their revenue.If you work in ecommerce, paid social, agency life, or are building a DTC brand, this conversation is packed with insights, real numbers, and plenty of laughter.📲 Connect with Seb: https://www.linkedin.com/in/sebastian-a-williams/📲 Connect with Zoe: https://www.linkedin.com/in/zoe-kahn-5b61aa129/

Ever wondered what it’s like to run a business that gives away free cars, experiments with AI, and still finds time to laugh about the chaos? In this episode of Let’s Laugh About It, Zoe chats with Sean from Ridge about making money, funny business moments, and how to stay creative through it all.📲 Connect with Sean:Linkedin📲 Connect with Zoe:Zoe’s LinkedinInevitable Agencies LinkedinLLAI Podcast Linkedin✨ Some episodes make you laugh; others make you think. If this one did both, share it with a fellow CX pro who knows the best moments are never the smooth ones.

Anne Dyer, Senior Manager of Customer Experience and Loyalty at Olipop, brings her expertise to the table. She shares hilarious mishaps like the surprise socks mix-up and a shaker-cup launch gone wrong. They dive into the challenges of omnichannel growth, revealing how Olipop transitioned to big retailers. AI's role in customer interaction is also discussed, showcasing intent recognition and automated support. With charm and wit, Anne highlights the unpredictable yet rewarding nature of customer experience.

Thank you DTCx & Gorgias for sponsoring this video. Want a free demo of the best helpdesk and conversational AI platform? Book it here: https://partner.gorgias.com/letslaugh and tell the Zoe sent you (or Jackie if you want a bad experience, if you made it to the end of this video, you get it)📲 Connect with Ryan:⁠LinkedIn⁠📲 Connect with Zoe:https://www.instagram.com/_zoekahn_/LinkedIn: https://www.linkedin.com/in/zoe-kahn-5b61aa129/Agency: https://www.inevitableagency.co✨ If this episode resonates, share it with someone who needs a reminder that their path doesn’t have to be perfect to be powerful.

Today we’re joined by Kris Moriarty, Senior Director of CX, Sales Enablement, and Special Projects at Epic Gardening and Botanical Interests — and author of The CX Blueprint. Kris has spent her career helping organizations unlock their teams’ potential, create supportive environments, and design customer journeys that fuel loyalty and growth. In this conversation, we’ll dive into how AI is transforming CX, what it means for ecommerce brands, and how leaders can prepare for the next big wave — just in time for Black Friday and Cyber Monday 2025.CX Blueprint and Companion Workbook for FREE here: https://cxblueprint.gumroad.com/l/qvawgFind Kristina:LinkedIn: https://www.linkedin.com/in/kristina-moriarty-097b986/👉 Don’t forget to subscribe for more deep dives with leaders shaping the future of e-commerce.#Ecommerce #DTCPodcast #RetentionMarketing #CommunityBuilding #PortlandLeatherGoodsMy AMEX link: https://americanexpress.com/en-us/referral/platinum-card?ref=ZOEKlrFp&XL=MIANSShop my LTK: https://www.shopltk.com/explore/Zoe_Kahn?web_share_path=creator-shop-shareSign-Up for Zoe and the Inevitable Team's Newsletter here: https://zoes-inevitable-newsletter.beehiiv.com/Mentor Pass: https://www.mentorpass.co/me/zoekahnCX Discord: https://discord.gg/68gbj2Gt7sExplore Inevitable Agency & get a free CX Audit Pre-Screening with Inevitable Agency: https://www.inevitableagency.co/servicesSign-up for LLAI's Patreon: https://patreon.com/user?u=106466601&utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=creatorshare_creator&utm_content=join_linkHave a business (or work for a business) and want to up your Customer Experience with a smarter and easier way to communicate with your customers? Try Gorgias for free: https://partner.gorgias.com/13120wrvaaxyNeed some snacks you can trust? Try Chomps for 15% off with the code Zoe15 at checkout: https://chomps.sjv.io/c/3587960/1426086/14662All things Zoe:Twitter: https://twitter.com/_zoekahn_Instagram: https://www.instagram.com/_zoekahn_/Newsletter: https://zoes-inevitable-newsletter.beehiiv.com/LinkedIn: https://www.linkedin.com/in/zoe-kahn-5b61aa129/All things LLAI:Twitter: https://twitter.com/LLAIPodcastInstagram: https://www.instagram.com/llaipodcast/LinkedIn: https://www.linkedin.com/showcase/let-s-laugh-about-it-podcast/about/?viewAsMember=trueTwitch: https://www.twitch.tv/agavezoeMain TikTok: https://www.tiktok.com/@letslaughaboutitpod?_t=8haIrFoMLGc&_r=1Extra TikTok: https://www.tiktok.com/@llaipodcast?_t=8haIn4th6gI&_r=1

Thank you DTCx & Gorgias for sponsoring this video. Want a free demo of the best helpdesk and conversational AI platform? Book it here: https://partner.gorgias.com/letslaugh and tell the Zoe sent you (or Jackie if you want a bad experience, if you made it to the end of this video, you get it)📲 Connect with Rachel:LinkedIn📲 Connect with Zoe:https://www.instagram.com/_zoekahn_/LinkedIn: https://www.linkedin.com/in/zoe-kahn-5b61aa129/Agency: https://www.inevitableagency.co✨ If this episode resonates, share it with someone who needs a reminder that their path doesn’t have to be perfect to be powerful.

Alice Shabazian, a customer experience supervisor at Wool& and Wool& Prince, shares her journey from barista to CX leader. She emphasizes the importance of systems thinking and customer engagement in e-commerce. The conversation dives into leveraging AI, like Gorgias and ChatGPT, to streamline operations and enhance efficiency. They also discuss the delicate balance between AI and human interaction, advocating for personalized communication to improve customer relationships. Alice's insights on training AI and the future of customer service are both thought-provoking and entertaining.

MacCoy Merkley, the Chief Marketing Officer at Portland Leather Goods, shares how he transformed a garage startup into a nine-figure brand. He discusses his unique journey from wedding photography to D2C marketing and the importance of consumer perspective. The conversation dives into building a thriving community on social media, handling a chaotic Black Friday crisis, and overcoming employee turnover challenges. MacCoy also highlights the significance of customer loyalty through a repair program, showcasing the brand’s commitment to sustainability and quality.

Thank you DTCx & Gorgias for sponsoring this video. Want a free demo of the best helpdesk and conversational AI platform? Book it here: https://partner.gorgias.com/letslaugh and tell the Zoe sent you (or Jackie if you want a bad experience, if you made it to the end of this video, you get it)📲 Connect with Zoe:Instagram: https://www.instagram.com/_zoekahn_/LinkedIn: https://www.linkedin.com/in/zoe-kahn-5b61aa129/Agency: https://www.inevitableagency.co✨ If this episode resonates, share it with someone who needs a reminder that their path doesn’t have to be perfect to be powerful.

Find Rohit on LinkedIn⁠Thank you DTCx & Gorgias for sponsoring this video. Want a free demo of the best helpdesk and conversational AI platform? Book it here: https://partner.gorgias.com/letslaugh and tell the Zoe sent you (or Jackie if you want a bad experience, if you made it to the end of this video, you get it)📲 Connect with Zoe:Instagram: https://www.instagram.com/_zoekahn_/LinkedIn: https://www.linkedin.com/in/zoe-kahn-5b61aa129/Agency: https://www.inevitableagency.co✨ If this episode resonates, share it with someone who needs a reminder that their path doesn’t have to be perfect to be powerful.