Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
Paul Boag, Marcus Lillington
Boagworld: The podcast where digital best practices meets a terrible sense of humor! Join us for a relaxed chat about all things digital design. We dish out practical advice and industry insights, all wrapped up in friendly conversation. Whether you're looking to improve your user experience, boost your conversion or be a better design lead, we've got something for you. With over 400 episodes, we're like the cool grandads of web design podcasts – experienced, slightly inappropriate, but always entertaining. So grab a drink, get comfy, and join us for an entertaining journey through the life of a digital professional.
Episodes
Mentioned books
Jun 13, 2019 • 37min
A User Centric Approach to Digital Marketing
Digital marketing campaigns are a gamble. You invest time and money into their preparation and roll the dice. Will people respond or not? But, what if you could turn your next marketing campaign into a sure thing? A user-centric approach makes that possible.
You can download the slides at boag.world/marketing/
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Jun 6, 2019 • 58min
How Customer Journey Mapping is the Secret to an integrated marketing strategy
Whether raising awareness or encouraging action, marketing is becoming increasingly complicated as the number of channels continues to skyrocket. To address this problem, we need to understand who our audience is and what they want. Customer Journey mapping can help us do precisely that. Find The Latest Show Notes
Apr 18, 2019 • 1h 3min
How to Make a Living From Content Production
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2UFNkUb
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Apr 11, 2019 • 59min
How to pivot your career to digital team lead
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2UtnylT
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Apr 4, 2019 • 54min
How to Travel the World as a Development Trainer
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2FSrnH8
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Mar 28, 2019 • 1h 1min
What Is the Reality of Life Running an Internal Digital Team?
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2U3conC
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Mar 21, 2019 • 1h 3min
What Is Life Like as a User Researcher for Facebook?
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2HIKTsq
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Mar 14, 2019 • 55min
How do you build a successful web app from absolutely nothing?
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2J8KvWf
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Mar 7, 2019 • 1h 3min
How to Predict the Next Big Thing and Ride the Wave of Innovation
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2TxLxiK
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Feb 28, 2019 • 1h 1min
Could a Mentalist Improve Your Website for the Better?
You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boag.me/2IFazbw
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