Boagworld: UX, Design Leadership, Marketing & Conversion Optimization

Paul Boag, Marcus Lillington
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Aug 10, 2011 • 48min

The big decisions about design and how to make them

[S02E05] Design is full of decisions from whether to design in the browser to which typeface is best. But how do you make those decisions and what factors need considering? Find The Latest Show Notes
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Jul 20, 2011 • 1h 9min

Helping users find content and take action

[S02E04] A successful website should enable users to find the content they require as quickly as possible, while encouraging them to complete your desired course of action. In this post I examine how to achieve these demanding objectives. Find The Latest Show Notes
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Jul 6, 2011 • 47min

The secret power of personality

[S02E03] The design of your site should communicate something of your organisations personality as well as make a connection with users. Knowing who you are and how you communicate is a vital for a successful site. Find The Latest Show Notes
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Jun 22, 2011 • 1h 5min

Defining your audience and their tasks

[S02E02] This week on the boagworld show we look at defining your target audience and identifying their goals, activities and tasks. Find The Latest Show Notes
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Jun 12, 2011 • 47min

Laying the ground work

[S02E01]: Before you can create an effective website you need to know what you are trying to achieve, how you are going to measure success and what you want from users. Find The Latest Show Notes
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Mar 25, 2011 • 1h 4min

Live ‘end of season one’ show

To mark the end of season one of the Boagworld Show we recorded a live special from SXSW in Austin Texas. Find The Latest Show Notes
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Mar 3, 2011 • 51min

When driving traffic, think quality as well as quantity.

(S01:E06) As website owners how do we drive high quality traffic to our websites that will generate the return on investment we need? Find The Latest Show Notes
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Feb 24, 2011 • 40min

Are you refining or rotting?

(S01:E05) Too many websites are just left to rot. If you want your website to generate a return on investment you need to continually refine it. Find The Latest Show Notes
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Feb 17, 2011 • 42min

Calls to Action help users

(S01:E04) Everybody seems to go on about calls to action. They offer obvious benefits to your business, but what about your users? Find The Latest Show Notes
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Feb 10, 2011 • 37min

Becoming user focused

(S01:E03) Although business objectives should be your sites number one goal, ignoring users would be a mistake. Happy users are a prerequisite of a successful website. Find The Latest Show Notes

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