This Commerce Life

AnneMarie runs a great after school tutoring centre that was doing a steady business before Covid. Covid shut her down and she had to do things differently and bring her tutoring online. Word of mouth used to drive the business but she had to change how she did things, used Facebook ads, Google ads to drive traffic into her centre. To find AnneMarie: https://www.linkedin.com/in/annemariebrosnan/To check out her Tuition Centre: https://premiertuition.ie  

Philly and  Winnie reminisce about the good old days, and  comes on the show to talk multicultural marketing. Winnie has serious experience marketing to the Canadian population, and we talk about the intricacies of cultural marketing. To find Winnie:   https://www.linkedin.com/in/winniebmittal/

The distributor discussion continues -  some real life examples on how companies approach this.  The knuckleheads talk innovation and what comes next in this pandemic era. We've had a lot of cool guests on talking about innovation and how to look at things differently. We had a chance to just sit and chat and talk about cool stuff that we think might be coming. At the end, we talk about WIFI Mesh networks and how this changes your WIFI game. This is a great article:https://www.tomsguide.com/us/best-mesh-router,review-5191.htmlPhil has this router: https://www.amazon.ca/dp/B01NCZ2UBL/ref=cm_sw_r_tw_dp_x_UpFQFbGYRYW8EOther good ones: https://www.amazon.ca/dp/B07WGJ9TY3/ref=cm_sw_r_tw_dp_x_HrFQFbXJMNKKB https://store.google.com/ca/config/nest_wifi?hl=en-CA  

Canada’s leading distributor of natural health products. From dietary supplements, vitamins and natural body care to eco friendly household products and natural health food products, Purity Life supplies products to over 7,000 stores across Canada. To check out Purity Life click here: https://www.puritylife.com/You can find Mike at https://www.linkedin.com/in/mroberts6/

We were inspired enough to put this episode in the same week as another game changer. (see prior episode about Kelly Pigeon and Dresst) Green Planet Wholesale is the supplier of equipment, a new kind of garden store. We were inspired to here where they're going, and how they've approached this growing and emerging segment of the market.To find Green Planet Wholesale click here: https://www.mygreenplanet.com/To find Mark, his Linkedin is here: https://www.linkedin.com/in/mark-walman-082a6830/The Youtube channel we were talking about is here: https://www.youtube.com/channel/UC7no6ZJE1_PK756fpWy70lw 

Kelly Pigeon started with the big "WHY," founds two game changing platforms -Dresst, then Loopt.  We talk about how to reduce consumption and waste in durable goods, and change the way the industry builds clothing, and the way consumers see clothing. She doesn't stop there - she takes the platform she builds on Dresst and turns it into a model that other businesses can use to also run a rental business.  Check out Dresst: https://www.dresst.ca/Loopt is here: https://www.looptplatform.com/You can find Kelly here: https://www.linkedin.com/in/kelly-pigeon-6630607/

We talk about how business owners / solopreneurs need to embrace teams and let their people help them grow. The guys get into the weeds and talk about the planning process, how to make sure departments stitch plans together so they function as a cohesive unit.  The book we were talking about:https://www.eosworldwide.com/traction-book

We head to Africa to learn from "Fats" Diamini, Founder of Maneli Foods. We get a crash course on building a brand in South Africa and the joys and challenges of running a global brand. To find Nhlanhla "Fats"https://www.linkedin.com/in/nhlanhla-dlamini-0671531/ Maneli Foods is here:  http://manelipets.com/

Wondering what a tradeshow online looks like? How do you get good conversations while you're virtually minding your virtual tradeshow booth? Joe Tarnowski. VP, Content at ECRM & Host of The ECRM Podcast comes on to talk about making conversations happen between vendors and retailers. BONUS content - Joe loves content (like Phil). To find Joe - you can find him here. https://www.linkedin.com/in/tarnowskijoseph/ You can find ECRM here. https://ecrm.marketgate.com/

All hands on deck: Bed Bath and Beyond Mexico CEO Stephen Sotto talks about great retail during the pandemic. Bed Bath and and Beyond Mexico has found success catering to their consumer in new and innovative ways.  We talk to Steve about his career and his pandemic journey with Bed Bath and Beyond. To reach Steve, you can find him at https://www.linkedin.com/in/stephen-sotto-08b605b/