

Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals
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Growing Your Firm is the top podcast for ambitious firm owners to find tips, tactics, and strategies on how to grow their firm (or practice).
In this podcast we'll be interviewing unique thought leaders in accounting, tax, and bookkeeping about topics including: practice management, marketing, social media, succession planning, partner relations, hiring, pricing, and much more.
In this podcast we'll be interviewing unique thought leaders in accounting, tax, and bookkeeping about topics including: practice management, marketing, social media, succession planning, partner relations, hiring, pricing, and much more.
Episodes
Mentioned books

Feb 12, 2015 • 41min
Angie Grissom from Rainmaker Companies on 5 Star Service & Scaling Excellence
Angie serves as President of The Rainmaker Companies and previously served as the Director of Consulting for The Rainmaker Companies for several years. Consistently named by Accounting Today Magazine as "one of the Top 100 Most Influential People in Accounting" and listed as a 40 Under 40 in the Accounting Industry by CPA Practice Advisor, Grissom is a frequent presenter at national conferences, Angie is renowned for her influence in and passion for the industry. She brings all this to her role at The Rainmaker Companies, striving to share her proven knowledge and know-how to transform the lives of clients through consulting, coaching, training and developing accountability within accounting firms. Prior to joining Rainmaker, Angie worked in organizational management, sales and human resources. She has served as the Vice President of the American Society of Women Accountants Music City chapter, and an active member of the CPACA Alliance for accounting industry consultants, the National Speaker's Association and the Association for Accounting Marketing. She contributes to and authors practice management articles for trade journals including Accounting Today, CCH Practice Management Report and the CPA Leadership Report, as well as state society newsletters and other publications. Angie is the "She" in the regular published column in Accounting Today known as "He Said, She Said" which highlights and debates topics and issues in the accounting industry.

Feb 3, 2015 • 1h 1min
Ron Baker: Building a 21st Century Firm
Mission: "To, once and for all, bury the billable hour and timesheet in the professions" Ronald J. Baker started his CPA career in 1984 with KPMG's Private Business Advisory Services in San Francisco. Today, he is the founder of VeraSage Institute—the leading think tank dedicated to educating professionals internationally—and a radio talk-show host on the www.VoiceAmerica.com show: The Soul of Enterprise: Business in the Knowledge Economy. As a frequent speaker, writer, and educator, his work takes him around the world. He has been an instructor with the California CPA Education Foundation since 1995 and has authored fifteen courses for them, including: You Are What You Charge For: Success in Today's Emerging Experience Economy (with Daniel Morris); Alternatives to the Federal Income Tax; Trashing the Timesheet: A Declaration of Independence; Everyday Economics; Everyday Ethics: Doing Well by Doing Good; The Best Business Books You Should Read; Pricing on Purpose: Creating and Capturing Value; Measure What Matters to Customers; and Innovating Your Business Model. He is the author of six best-selling books, including: Professional's Guide to Value Pricing; The Firm of the Future: A Guide for Accountants, Lawyers, and Other Professional Services, co-authored with Paul Dunn; Pricing on Purpose: Creating and Capturing Value; Measure What Matters to Customers: Using Key Predictive Indicators; and Mind Over Matter: Why Intellectual Capital is the Chief Source of Wealth; and his latest book, Implementing Value Pricing: A Radical Business Model for Professional Firms. Ron has toured the world, spreading his value-pricing message to over 120,000 professionals. He has been appointed to the American Institute of Certified Public Accountant's Group of One Hundred, a think tank of leaders to address the future of the profession; named on Accounting Today's 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2011, 2012, and 2013 Top 100 Most Influential People in the profession; voted number six and nine of the Top ten Most Influential People in the profession in 2012 and 2013; selected as one of LinkedIn's Influencer Bloggers; and received the 2003 Award for Instructor Excellence from the California CPA Education Foundation. He graduated in 1984, from San Francisco State University, with a Bachelor of Science in accounting and a minor in economics. He is a graduate of Disney University and Cato University, and is a faculty member of the Professional Pricing Society. He resides in Petaluma, California.

Jan 29, 2015 • 56min
Fire Clients & Grow Your Practice: Our Interview with Mark Wickersham
This week we're excited to have Mark Wickersham Why the 70% capacity milestone was destroying Mark's profitability Why working on your practice is (more) important than working in it (systems, strategy, and the team) Why the billable hour was trapping Mark's growth His approach to creating systems inside of his accounting firm His #1 mistake (he was too cheap!) How to create a new client pipeline His model for creating and implementing value based pricing And much more…

Jan 7, 2015 • 1h
Comedy CPE & Value Based Billing w/ Greg Kyte
Just because our jobs are boring doesn't mean our CPE has to be. Greg Kyte - who was included in Accounting Today's list of the Top 100 Most Influential People in the Accounting Profession - combines his expertise as a CPA with his 12 years of experience as a stand up comedian to turn CPE on its head. He's created a unique and entertaining CPE experience that does not compromise on content. It's NASBA certified, it feels like a comedy club, and the information sticks to your brain.

Dec 17, 2014 • 29min
The Future of Accounting : Caleb Newquist
As the Editor-in-Chief of Sift Media U.S., Caleb direct the the content of two sites, AccountingWEB and Going Concern. After spending nearly six years as a CPA, he was given the opportunity to be the founding editor of Going Concern, a website that broke all the rules for covering the accounting profession.

Dec 2, 2014 • 21min
Part 2: How to Market Your Firm w/ Nate Hagerty
A 10+-year veteran of the tax and accounting industry -- with a focus on Internet Marketing and Direct Response media, Nate Hagerty has established a reputation for straight-talk and results on behalf of members and concierge clients, and has become a widely-followed and respected marketing voice to the industry. His company, TaxProMarketer was established in May of 2007 (then known as BuildaHerd Marketing) in response to increased demand for real-world relationship-building and profit-producing tools and strategy for use in the legal, tax and accounting industry. Currently, TaxProMarketer staff serves clients primarily in the tax & accounting world, but in a variety of other service professional industries (lawyers, financial professionals) all across the United States and Canada who use their services to build relationships with their prospects & existing clients, as well as grow the value of their business (for immediate cashflow and future sale-ability) by utilizing these tools. In 2003, Mr. Hagerty became the Marketing Director of a regional tax firm in Virginia. This firm grew from a small $50,000/year firm to one which took in over $4.3 million in tax prep fees alone in less than ten years, employing over 440 people with 23 locations throughout Virginia, West Virginia and Tennessee. From 2003 until 2006, Mr. Hagerty directed the marketing and sales of this company, as it yearly surpassed the sales of well-known national franchises in its 15 market areas. During this period, he worked as a coach and consultant to the tax and accounting industry, helping thousands of other tax business owners in the US, Canada, Australia and the UK make more money and grow their companies. Having founded and sold his first business by the age of 30, Mr. Hagerty (a member of Mensa) was recently honored as one of CPA Technology Advisor's "Top 40 Under 40", has been published widely in industry publications and is the author & editor of two Amazon Best-Selling books (Breaking the Tax Code, Vols. 1 & 2). He now devotes his full-time energy to assisting other business owners in achieving their long-held dreams for their businesses by building profitable "herds" of clients through a down-to-earth, relationship-oriented approach. TaxProMarketer combines his relationship-building expertise (from his experience as a former youth minister), his passion for effective and clear communication (informed by his English degree from the University of Virginia), and gift for writing copy that sells. He is married, and has five children, four of whom he and his wife adopted from Ethiopia and Uganda.

Dec 2, 2014 • 25min
How to Market Your Firm. Nate Hagerty Interview
A 10+-year veteran of the tax and accounting industry -- with a focus on Internet Marketing and Direct Response media, Nate Hagerty has established a reputation for straight-talk and results on behalf of members and concierge clients, and has become a widely-followed and respected marketing voice to the industry. His company, TaxProMarketer was established in May of 2007 (then known as BuildaHerd Marketing) in response to increased demand for real-world relationship-building and profit-producing tools and strategy for use in the legal, tax and accounting industry. Currently, TaxProMarketer staff serves clients primarily in the tax & accounting world, but in a variety of other service professional industries (lawyers, financial professionals) all across the United States and Canada who use their services to build relationships with their prospects & existing clients, as well as grow the value of their business (for immediate cashflow and future sale-ability) by utilizing these tools. In 2003, Mr. Hagerty became the Marketing Director of a regional tax firm in Virginia. This firm grew from a small $50,000/year firm to one which took in over $4.3 million in tax prep fees alone in less than ten years, employing over 440 people with 23 locations throughout Virginia, West Virginia and Tennessee. From 2003 until 2006, Mr. Hagerty directed the marketing and sales of this company, as it yearly surpassed the sales of well-known national franchises in its 15 market areas. During this period, he worked as a coach and consultant to the tax and accounting industry, helping thousands of other tax business owners in the US, Canada, Australia and the UK make more money and grow their companies. Having founded and sold his first business by the age of 30, Mr. Hagerty (a member of Mensa) was recently honored as one of CPA Technology Advisor's "Top 40 Under 40", has been published widely in industry publications and is the author & editor of two Amazon Best-Selling books (Breaking the Tax Code, Vols. 1 & 2). He now devotes his full-time energy to assisting other business owners in achieving their long-held dreams for their businesses by building profitable "herds" of clients through a down-to-earth, relationship-oriented approach. TaxProMarketer combines his relationship-building expertise (from his experience as a former youth minister), his passion for effective and clear communication (informed by his English degree from the University of Virginia), and gift for writing copy that sells. He is married, and has five children, four of whom he and his wife adopted from Ethiopia and Uganda.

Nov 22, 2014 • 26min
Switching to Value Based Billing w/ Jason Blumer Part 2
Jason has been coaching creative individuals since 2008 and seeking to help them chart their future more clearly. People have quit jobs, created companies, hired people, fired people, fought fear and made a lot more money under his coaching counsel. Jason has had his own coach since 2005, which has changed his life and the trajectory of his firm's growth forever. Jason follows a particular study of coaching called Neuroleadership. Neuroleadership is the scientific study of the brain, and how this relates to the fields of leadership development, management training, change management, consulting, and coaching. Jason is a member of the NeuroLeadership Institute: http://www.neuroleadership.org Show Keywords: Bookkeeping Bookkeeper Accountant Tax CPA Firm Management Growth Management

Nov 20, 2014 • 27min
Switching to Value Based Billing w/ Jason Blumer Part 1
Jason has been coaching creative individuals since 2008 and seeking to help them chart their future more clearly. People have quit jobs, created companies, hired people, fired people, fought fear and made a lot more money under his coaching counsel. Jason has had his own coach since 2005, which has changed his life and the trajectory of his firm's growth forever. Jason follows a particular study of coaching called Neuroleadership. Neuroleadership is the scientific study of the brain, and how this relates to the fields of leadership development, management training, change management, consulting, and coaching. Jason is a member of the NeuroLeadership Institute: http://www.neuroleadership.org Show Keywords: Bookkeeping Bookkeeper Accountant Tax CPA Firm Management Growth Management

Nov 18, 2014 • 30min
Adding Wealth Management Profit Centers with Chris Ragain Part 2
Owner of Ragain Financial Inc. Show Keywords: CPA Accounting Accountant Bookkeeper Bookkeeping Tax Growth Management Firm Management


