The Indy Author Podcast

Matty Dalrymple, The Indy Author
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May 26, 2020 • 41min

Episode 028 - Writing the Killer Query with Kelly Simmons

Kelly Simmons reviews the three core rules of writing a successful query--keep it short, don't sound like an a**hole, and don't become an automatic no--and shares guidance on how to make your query stand out in a busy agent's inbox (including emojis!).
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May 19, 2020 • 34min

Episode 027 - Why to Stop Blogging … and What to Do Instead with Pauline Wiles

Pauline Wiles discusses why authors intent on reaching new readers should not be investing their time writing blog posts for their own website, and shares ideas for alternatives that will offer better returns in terms of building your reader community.
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May 12, 2020 • 23min

Episode 026 - Weaving Your Day Job into Your Books with Todd Harra

Common wisdom is to write what you know, and incorporating your day job into your books is an obvious method. But how do you do that and maintain confidentiality and professionalism when your job is as sensitive as a funeral director and undertaker? Todd Harra describes how he has walked that fine line in this episode.
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May 6, 2020 • 48min

Episode 025 - Mastering Book Descriptions with Brian Meeks

Brian Meeks talks through his revision of one of Matty's book descriptions to illustrate the copywriting methods that have enabled him to turn browsers into buyers on the online retail platforms.
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Apr 29, 2020 • 28min

Episode 024 - Three Hard Truths with JJ Hensley

J.J. Hensley discusses the Three Hard Truths he has discovered since his first book, the support he found in the writing community, and the importance of assessing your goals for becoming a writer.
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Apr 21, 2020 • 45min

Episode 023 - Reaching New Readers through Translations with Emma Prince

Emma Prince shares her process and learnings from translating her historical romances into German--reader outreach that, with some upfront preparation, can earn an author another stream of income from an existing piece of content with minimal ongoing effort.
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Apr 14, 2020 • 30min

Episode 022 - SEO for Authors with Liz Jostes

Liz Jostes of Eli Rose Social Media describes the data that drives search engine optimization, identifies outdated approaches to avoid, and provides tactics that authors can apply to ensure readers can find you and your books online.
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Apr 7, 2020 • 30min

Episode 021 - Building Communities in Podcasts and In Person with J. Thorn

Author and podcaster J. Thorn shares some great advice for anyone thinking of starting a podcast, great recommendations for writers looking for a podcast to listen to, and valuable insights into building relationships with others in the writing and publishing worlds by approaching them with an offer rather than an ask.
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Apr 3, 2020 • 46min

Episode 020 - Working with Libraries and Bookstores with Mark Leslie Lefebvre

Mark Leslie Lefebvre brings over a quarter century of experience in the writing, publishing, and bookselling worlds to provide insights and strategies for how authors can benefit from developing relationships with libraries and bookstores and can in turn bring benefit to those organizations.
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Mar 25, 2020 • 29min

Episode 019 - Judging a Book by Its Cover with Jane Gorman

Jane Gorman, author of the Adam Kaminski mystery series, and I discuss two primary components of a successful book cover--the cover image and the title--and provide best practices and advice on avoiding common pitfalls.

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