
The Indy Author Podcast
Matty Dalrymple (DAL-rim-ple) podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction and podcasting for authors, and her articles have appeared in Writer’s Digest magazine. She is a member of the Alliance of Independent Authors.
Matty is also the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts, including CLOSE THESE EYES. She is a member of International Thriller Writers and Sisters in Crime.
Latest episodes

May 6, 2020 • 48min
Episode 025 - Mastering Book Descriptions with Brian Meeks
Brian Meeks talks through his revision of one of Matty's book descriptions to illustrate the copywriting methods that have enabled him to turn browsers into buyers on the online retail platforms.

Apr 29, 2020 • 28min
Episode 024 - Three Hard Truths with JJ Hensley
J.J. Hensley discusses the Three Hard Truths he has discovered since his first book, the support he found in the writing community, and the importance of assessing your goals for becoming a writer.

Apr 21, 2020 • 45min
Episode 023 - Reaching New Readers through Translations with Emma Prince
Emma Prince shares her process and learnings from translating her historical romances into German--reader outreach that, with some upfront preparation, can earn an author another stream of income from an existing piece of content with minimal ongoing effort.

Apr 14, 2020 • 30min
Episode 022 - SEO for Authors with Liz Jostes
Liz Jostes of Eli Rose Social Media describes the data that drives search engine optimization, identifies outdated approaches to avoid, and provides tactics that authors can apply to ensure readers can find you and your books online.

Apr 7, 2020 • 30min
Episode 021 - Building Communities in Podcasts and In Person with J. Thorn
Author and podcaster J. Thorn shares some great advice for anyone thinking of starting a podcast, great recommendations for writers looking for a podcast to listen to, and valuable insights into building relationships with others in the writing and publishing worlds by approaching them with an offer rather than an ask.

Apr 3, 2020 • 46min
Episode 020 - Working with Libraries and Bookstores with Mark Leslie Lefebvre
Mark Leslie Lefebvre brings over a quarter century of experience in the writing, publishing, and bookselling worlds to provide insights and strategies for how authors can benefit from developing relationships with libraries and bookstores and can in turn bring benefit to those organizations.

Mar 25, 2020 • 29min
Episode 019 - Judging a Book by Its Cover with Jane Gorman
Jane Gorman, author of the Adam Kaminski mystery series, and I discuss two primary components of a successful book cover--the cover image and the title--and provide best practices and advice on avoiding common pitfalls.

Mar 17, 2020 • 31min
Episode 018 - The Importance of Masterworks with Anne Hawley
Story Grid-certified editor Anne Hawley discusses what we can learn from masterworks and the importance of meeting a reader's genre-specific expectations.

Mar 11, 2020 • 32min
Episode 017 - Story a Day with Julie Duffy
In this episode, I speak with Julie Duffy, founder and director of StoryADay.org, about creativity, mindset, the importance of community, and the strategies and tools you can use to write today, not someday.

Feb 26, 2020 • 42min
Episode 016 - Drawing Back the Publishing Curtain with Lisa Regan
USA Today and Wall Street Journal bestselling author Lisa Regan shares the details of her voyage through the traditional and indy publishing worlds, and shares some great advice for making a success of both.