We know the importance of the know, like, and trust factors when it comes to marketing your business, but did you know that your clients are more likely to trust you if they have the ability to make eye contact with you? That’s where video marketing plays a major role. In this conversation, XayLi Barclay joins us to share how you can level up your video marketing game and strategy!The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.Review full show notes, resources, and transcript at podcast.honeybook.comLinks Mentioned in this Episode:ZoomBonjoroWalking PadStanding DeskWyzowl: Video Marketing Statistics in 2023Camera Confidence ClassFind a HoneyBook ProConnect with the Guest:Xaylibarclay.comlearn.startshootgrow.comyoutube.com/@officialxaylibarclayinstagram.com/xaylibarclay Hosted on Acast. See acast.com/privacy for more information.

What is it like to go from a cubicle to being the CEO of your own company? Five years ago, Ellen Yin quit her corporate marketing job without a backup plan. She then turned a single $300 freelance contract as a marketing consultant into a seven-figure business. In this conversation, Ellen is sharing what that journey looked like for her, how some independent business owners go into entrepreneurship without realizing they want to run a business in the first place, and how you can begin embracing your inner CEO. Plus, we’re discussing the science of asking questions and the one mistake you might be making when you close out your emails!The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.Review full show notes, resources, and transcript at podcast.honeybook.com.Sources Mentioned in this Episode:JSTOR 1993 StudyJournal of Applied Psychology StudyHubermanlab.comHuberman, Andrew. “Using Play to Rewire and Improve Your Brain.” Huberman Lab PodcastSiviy, Stephen M., and Jaak Panksepp. “In Search of the Neurobiological Substrates for Social Playfulness in Mammalian Brains.” Neuroscience & Biobehavioral Reviews, Pergamon, 15 Mar. 2011Mcleod, Saul. “Social Roles.” Social Roles and Social Norms , Simply Psychology, 2008Google Study on Psychological SafetyCubicle to CEO Podcast Income Reports Connect with the Guest:Ellenyin.comCubicletoceo.com@missellenyin@cubicletoceo Hosted on Acast. See acast.com/privacy for more information.

There is a science to self-made success and we are on a mission to uncover it… together. Welcome to the Independent Business Podcast, hosted by Natalie Franke, an author, community builder, multi-passionate entrepreneur, and the Chief Evangelist at HoneyBook.The things that are keeping you up at night? Let’s talk about it. The challenges that feel overwhelming at times? Let’s tackle them.You may be an independent, but you are far from alone.Together we are going to uncover the science of self-made success through riveting conversations with the most brilliant minds in the world. In season one, you'll hear from voices like Ellen Yin, XayLi Barclay, Donald Miller, Sharon McMahon, Dawn Richardson, and many more! Hosted on Acast. See acast.com/privacy for more information.