Total Retail Talks

Total Retail
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May 13, 2019 • 10min

Vineyard Vines Uses a Data Analytics Solution to Drive Effective Marketing

In episode 195 of Total Retail Talks, Joe Keenan interviews Chris Fitzpatrick, vice president of business analytics and strategy at Vineyard Vines, a clothing and accessories retailer founded in Massachusetts. Listen in as they discuss how Vineyard Vines’ use of an analytics tool has enabled the brand to obtain a single view of its customer across…
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May 6, 2019 • 15min

How DAVIDsTEA is Using Technology to Improve Store Associate Performance

In episode 194 of Total Retail Talks, Executive Editor Joe Keenan interviews April Sabral, vice president of retail sales and operations at DAVIDsTEA, a Canadian specialty tea and tea accessory retailer. Listen in as they discuss DAVIDsTEA's use of an employee engagement app to communicate quickly and directly with store associates, how use of the…
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Apr 29, 2019 • 11min

Relaunched Mobile App Helps Tobi Drive Customer Acquisition

In episode 193 of Total Retail Talks, Executive Editor Joe Keenan talks with Jennifer Song, president of Tobi, a women’s online fast-fashion retailer. Listen in as they discuss Tobi's recent relaunch of its mobile app with SaaS platform Poq, including how the refreshed app has helped the brand acquire loyal customers.
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Apr 22, 2019 • 11min

Smart Fitting Rooms Help AdoreMe Increase In-Store Sales

In episode 192 of Total Retail Talks, Editor-in-Chief Melissa Campanelli interviews Stephanie Maes, vice president of retail performance at AdoreMe, and Keith Sherry, CEO at StoreAdvise. Listen in as they discuss how AdoreMe and StoreAdvise work together to bring smart fitting room technology to the retailer's stores, and how data from RFID technology has improved…
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Apr 15, 2019 • 13min

Southeastern Grocers Improves Employee Training With Microlearning Technology

In episode 191 of Total Retail Talks, Executive Editor Joe Keenan speaks with Liz Thompson, chief people officer at Southeastern Grocers, one of the largest conventional supermarket companies in the U.S. Listen in as they discuss Southeastern Grocers’ partnership with Axonify, a microlearning platform, and how Axonify’s technology has improved employee training and communications. This episode…
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Apr 8, 2019 • 11min

How Francesca's Identifies a Single View of the Customer

In episode 190 of Total Retail Talks, Executive Editor Joe Keenan interviews Erik Lautier, chief marketing officer and chief digital officer at Francesca’s, a national fashion and accessories boutique. Listen in as they discuss how Francesca’s identifies a singe view of the customer across many channels, the brand’s partnership with customer data platform AgilOne, and the emerging…
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Apr 1, 2019 • 10min

Touchscreens Bring Endless Aisle to California Closets’ Showrooms

In episode 189 of Total Retail Talks, Executive Editor Joe Keenan interviews Lisa Gold, director of showroom design at California Closets, a global custom storage manufacturer and retailer. Listen in as they discuss California Closets work with partner Elo to bring digital signage to its showrooms, how these touchscreens have helped customers access California Closet’s endless…
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Mar 25, 2019 • 8min

Albertsons’ Online Marketplace Helps Meet Customers’ Changing Needs

In episode 188 of Total Retail Talks, Executive Editor Joe Keenan interviews Karl Varsanyi, group vice president of digital product management and user experience at Albertsons Companies. Listen in as Varsanyi discusses the launch of Albertsons online marketplace with partner Mirakl, and how the grocer is using customer data obtained from its online marketplace to influence…
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Mar 18, 2019 • 10min

Digital, Amazon Driving Evolution of Grocery Retail

In episode 187 of Total Retail Talks, Total Retail Executive Editor Joe Keenan is joined by Steve Pinder, managing director of Kurt Salmon, part of Accenture Strategy. Listen in as they discuss the increasing influence of digital in the grocery space; what Amazon.com buying Whole Foods has meant for traditional grocers; and what grocers should be…
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Mar 11, 2019 • 7min

What Anheuser-Busch InBev is Doing to Grow Digital Awareness, Sales

In episode 186 of Total Retail Talks, Total Retail Executive Editor Joe Keenan interviews Carolyn Littlefield, senior director of e-commerce at Anheuser-Busch InBev. Listen in as they discuss the steps AB InBev is taking to grow its digital business, including the role content plays in that initiative. This episode was recorded live at Groceryshop in…

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