Total Retail Talks

Total Retail
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Dec 2, 2019 • 20min

ThriftBooks’ CEO Talks Secondhand Products, Online Marketplaces

In episode 224 of Total Retail Talks, Executive Editor Joe Keenan interviews Mike Ward, president and CEO of ThriftBooks, the world's largest seller of used books. Ward discusses the growth of secondhand stores and used products, and how ThriftBooks has capitalized on this market. He shares why ThriftBooks sells product on third-party sites such as…
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Nov 25, 2019 • 11min

How Kroger's Vitacost Brand Uses Data to Improve its Digital Marketing Efforts

In episode 223 of Total Retail Talks, Executive Editor Joe Keenan interviews Jennifer Palerino, head of digital marketing at Kroger, one of the world’s largest retailers operating two dozen banners in nearly 2,800 stores across the U.S. Palerino discusses Kroger's discount vitamins and health foods brand Vitacost, and how the brand is using data to improve its…
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Nov 18, 2019 • 20min

Frito-Lay Uses Predictive Analytics, Supply Chain Innovations to Grow Sales

In episode 222 of Total Retail Talks, Executive Editor Joe Keenan interviews Mike Del Pozzo, chief customer officer and senior vice president of sales at Frito-Lay North America, a leading PepsiCo snack foods brand. Listen in as Del Pozzo discusses the history of the 80-year-old brand, its distribution channels, and how shifting consumer behaviors has impacted…
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Nov 11, 2019 • 18min

Product Customization, Brand Partnerships Drive Customer Acquisition for Zazzle

In episode 221 of Total Retail Talks, Executive Editor Joe Keenan interviews Nizzi Renaud, chief marketing officer at Zazzle, an online marketplace that allows designers and customers to create their own products with independent manufacturers. Listen in as Renaud discusses the unique ecosystem of Zazzle's marketplace, how its custom products are manufactured, and the wide…
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Nov 4, 2019 • 15min

The Growth Story of DRINKS’ D-to-C Business, Wine Insiders

In episode 220 of Total Retail Talks, Executive Editor Joe Keenan interviews Louis Amoroso, president, direct-to-consumer at DRINKS, which operates Wine Insiders, the leading consumer marketplace for high-quality and affordable premium wine available for delivery across the United States. Amoroso discusses the brand's history, how it evolved from a mail order catalog to an online…
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Oct 28, 2019 • 27min

How Americana Brand Schott NYC Drives Sales With Local Social Advertising

In episode 219 of Total Retail Talks, Executive Editor Joe Keenan interviews Jason Schott, chief operating officer of Schott NYC, a manufacturer and retailer of premium outdoor clothing, including leather jackets, motorcycle apparel, and other clothing and accessories. Listen in as Schott discusses the brand's use of local social advertising to support its brick-and-mortar stores…
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Oct 21, 2019 • 25min

Linear TV Helping Framebridge Better Connect With Customers

In episode 218 of Total Retail Talks, Executive Editor Joe Keenan interviews Matt Carrington, vice president, growth marketing at Framebridge, a retailer of customer picture and art framing products. Listen in as Carrington discusses Framebridge's use of linear TV and how it fits into the brand's overall marketing strategy. He shares how Framebridge has grown over…
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Oct 14, 2019 • 15min

How Resident's Unique Positioning as a House of D-to-C Brands Led to Omnichannel Growth

In episode 217 of Total Retail Talks, Executive Editor Joe Keenan interviews Ran Reske, co-founder of Resident, a house of direct-to-consumer (D-to-C) brands in the home goods space, including Nectar and DreamCloud. Listen in as Reske discusses the growth of Resident from a digital-native company into an omnichannel organization, and why he views Resident's D-to-C…
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Oct 7, 2019 • 20min

Charles Tyrwhitt's CEO on Product Evolution and the Brand's Growth in the US

In episode 216 of Total Retail Talks, Executive Editor Joe Keenan interviews Luke Kingsnorth, CEO of Charles Tyrwhitt, a leading U.K.-based menswear retailer specializing in dress shirts, suits, ties and accessories. Listen as Kingsnorth discusses his background in the retail industry, his recent promotion to the chief executive position, and the expansion of the brand into new…
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Sep 27, 2019 • 20min

How an Omnichannel Order Management System Helps Eileen Fisher Outperform its Competition

In episode 215 of Total Retail Talks, Executive Editor Joe Keenan speaks with Kim Audan, vice president, digital commerce, and Keir McIntyre, senior director, direct-to-customer technology, both of Eileen Fisher, a founder-led women's clothing brand that's also a B Corporation. Listen in as Audan and McIntyre discuss how an omnichannel order management system (OMS) is…

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