Total Retail Talks

Total Retail
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Nov 2, 2020 • 17min

Michaels Supports Small Businesses With New MichaelsPro Program

In episode 271 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Matthew Rubin, senior vice president of business development and growth at Michaels, North America's largest specialty provider of arts, crafts, framing, floral, wall décor, and seasonal merchandise for makers and do-it-yourself home decorators. Listen in as Rubin discusses the launch of the new MichaelsPro…
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Oct 27, 2020 • 22min

Saatchi Art SVP on the Importance of Telling Rich Brand Stories

In episode 270 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jeanne Anderson, senior vice president and general manager of Saatchi Art, the world’s leading online art marketplace, connecting people with art and artists they love. Listen in as Anderson discusses the company's history and mission, how Saatchi Art has evolved during the COVID-19 pandemic,…
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Oct 21, 2020 • 7min

Highlights From Total Retail's Top 100 Fastest-Growing Retailers Report

In this special episode of Total Retail Talks, Digital Content Manager Kristina Stidham speaks with Editor-in-Chief Joe Keenan about Total Retail’s recently released Top 100 Fastest-Growing Retailers report, a ranking of publicly traded companies based on year-over-year net sales growth. Keenan shares that this annual report identifies the retail brands that are growing sales at…
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Oct 20, 2020 • 19min

Personalized Video Helps Little & Lively to Improve CX and Retention

In episode 269 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jordan West, co-founder and chief marketing officer of Little & Lively, a Canadian baby and kid's clothing brand. Listen in as West discusses the company's history, and how his professional background led him and his wife to start the brand. He shares why customer…
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Oct 12, 2020 • 15min

Hollister Educates Gen Z Customers in New Voting Campaign

In episode 268 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jacee Scoular, director of brand marketing strategy at Hollister, a global teen brand. Listen in as Scoular discusses why Hollister decided to launch its "Show Up for 2020" voting campaign, the elements of the effort, and the demographics of the brand's customer base. Scoular details…
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Oct 5, 2020 • 16min

How Tuft & Needle is Optimizing Affiliate and Influencer Marketing

In episode 267 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Julianne Kiider, affiliate and influencer manager at Tuft & Needle, a sleep company revolutionizing the way people buy mattresses online. Listen in as Kiider discusses Tuft & Needle's history and mission, her role at the company, and how affiliate marketing fits into the brand's marketing…
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Sep 28, 2020 • 25min

Why Wayfair is Collaborating With Competitors to Advance 3D Technology

In episode 266 of Total Retail Talks, Joe Keenan interviews Shrenik Sadalgi, director of research and development at Wayfair, and chair of the Khronos 3D Commerce Working Group. Listen in as Sadalgi discusses why he thinks 3D content has yet to gain widespread adoption among retailers, how consumers aren't yet used to interacting with 3D content…
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Sep 22, 2020 • 20min

How FLOR Has Optimized its E-Commerce Business

In episode 265 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews James Pope, director of marketing and sales operations at FLOR, a customizable flooring company. Listen in as Pope describes what makes FLOR unique in the marketplace, how the COVID-19 pandemic has affected the company, and the significant growth it has seen in its direct-to-consumer (D-to-C)…
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Sep 14, 2020 • 20min

Zappos Adaptive Offers a Solution for Disabled Shoppers

In episode 264 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Dana Zumbo, business development manager at Zappos Adaptive, a division of Zappos that carries a wide range of adaptive clothing and shoes with unique features to fit a variety of needs. Listen as Zumbo discusses why Zappos launched its Adaptive program, how the initiative was sparked…
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Sep 8, 2020 • 20min

Re-Platforming Project Helps JTV to Integrate Live TV and E-Commerce Data

In episode 263 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Chris Meystrik, chief technology officer of JTV, one of the largest jewelry retailers in the United States offering live TV programming to customers across the country. Listen in as Meystrik discusses the company's history, JTV's recent re-platforming project, and the goals the company wanted to achieve…

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