
Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur
Building a business around your personal brand comes with its unique set of challenges, but it’s also an opportunity to create massive impact. Join Bob Gentle as he sits down with leading Entrepreneurs, Consultants, Creators, Leaders and Marketers from around the globe to uncover the strategies behind their successful Personal Brand Businesses. You’ll hear real stories of what it takes to thrive in today’s market—without the fluff.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
Latest episodes

Jun 13, 2022 • 44min
Stop surviving and start making things happen, with Dr Eugene K Choi
If you’re like most people then you have good days and bad days. You have productive days and days when nothing works. What’s up with that? How can we be more consistently positive and effective?If your day consists of just getting by and hoping nothing catches fire then listen in as I talk with Dr Eugene K Choi about how top performers step out of the Survival state, and into their Executive state.About EugeneDr. Eugene K. Choi Pharm. D is a Transformational Mindset Coach and a board-certified clinical pharmacist that is on a mission to help talented heart-driven leaders operate at their highest levels of performance, intelligence, and communication. He firmly believes that by activating the powerful executive brain, it maximizes results not just in business leaders, but in humanity as a whole.With a background in clinical pharmacy, neuroscience, and business coaching, his unique science-backed process along with the use of groundbreaking technology helps entrepreneurs figure out how to dramatically improve performance, innovate dynamic solutions, and achieve their goals.Dr. Eugene’s expertise in audience growth has also resulted in him generating over 8 million views on his online articles and over 23 million views on his short films. He has also worked with over 60 entrepreneurs last year alone to help them optimize their mindset and strategy in order to scale their businesses and generate more revenue and impact. These experiences have proven critical in helping clients produce tangible results in both business and in life.Eugene's website : https://www.destinyhacks.co----Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Personal Brand Business Dojo FREE Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jun 6, 2022 • 37min
Discovering your passion, purpose and personal brand, with Lisa McGuire
People are motivated by different things. Some are motivated by money, some by acclaim and some by purpose. Most people probably have a blend of all three and the interplay might change from time to time.This week we’re focusing on the passion people and I’m excited to be joined by the host of the Passion, Purpose and Personal brand show - Lisa McGuire.Lisa's website : https://thediyframework.com/storywebLisa McGuire is a certified personal brand strategist, business growth advisor, and founder of Your Passion, Purpose and Personal Brand podcast. Her love for knowledge led her to start her career in education and she went on to become one of the founders of a $20M startup. When Lisa realized her gifts no longer fit into someone else’s script, she took the leap to launch her own business in 2018. She is a strong believer in spending as much time as you can working in your zone of genius. Today, Lisa helps consultants and professional service providers do just that using her signature framework, The Difference Is You. They learn to build a personal brand of integrity by leveraging science-based concepts to create a compelling story. Lisa is married with two children and two grandchildren and lives in Atlanta, Georgia where she’s never too far from a grove of trees or the beach.----Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Personal Brand Business Dojo FREE Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

May 22, 2022 • 42min
Building your video marketing confidence, with Diana Muzzall
I’ve done a little work, looking at what makes people successful online and one things stands out like a soar thumb. Confidence matters. and if not real confidence - then at least the appearance of confidence. But when you’re online - and you want to appear at all then pretty quickly you discover that an ability to show up on video is the difference between a business and nothing more than an idea.So this week we’re talking online business life skills and video marketing confidence with Diana Muzzall.Diana's website :https://videomarketingconfidence.com/----Get your FREE copy of my Personal Brand Business Blueprint It's the roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Personal Brand Business Dojo FREE Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

May 16, 2022 • 30min
When life gets crazy discover your Zenatude, with Tamra Earlywine
Success requires consistency but when life throws you curve balls ( and it does - all the time ) your mindset and then your productivity can take a hit.For some clients I find this is the number one barrier to success. Consistency is king but the monster is the mindset.This week on the podcast I’m speaking with Tamra Earlywine from Zenatude about what it takes to maintain your zen when the world around you is, well... just doing what the world does.Tamra's website :https://www.zenatude.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

May 9, 2022 • 33min
Growing your Clarity, Leadership & Effectiveness, with Ryan Franklin
This week on the show I’m excited to welcome Ryan Franklin and we’re going to be talking about leadership, self leadership and how if we show up as a better version of ourselves - for ourselves - we’ll impact others more positively and see a positive change in our business as a result.Ryan’s methodical and diligent approach to building his business online is generously shared and is an outstanding example of how important it is to set solid foundations and to take action every day towards your goals.Ryan's Site : https://www.ryanfranklin.org/About RyanRyan is the founder of Christian Leader Made Simple, a leadership coaching and consulting firm established in 2019. Ryan knows what it’s like to be unclear about what to do next in leadership and life. He has the ability to guide you and give you the tools you need to bring clarity to more successfully lead your organization forward in a healthy manner. His greatest joy is to help pastors and other leaders with personal growth as they endeavor to make disciples of Jesus Christ. Prior to becoming involved in full-time church ministry in 2005, Ryan's natural leadership gifts brought him to the forefront in the field of nursing. He served as a nursing director at George Washington Hospital in Washington, DC, where he was an integral part of restructuring and revitalizing what was a failing health care facility. Ryan currently serves as Assistant Pastor at The Pentecostals of Alexandria where he oversees many aspects of the local church. He is also an executive leadership coach working with many clients located around the United States and Canada.Ryan is a graduate of Concordia University, holding a Professional Certification: Executive Coaching and Consultation. He is a certified CDR 3-D Assessment Coach. He also is a graduate of Liberty University, holding a Master of Arts in Christian Ministries with a focus in Pastoral Counseling.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

May 2, 2022 • 38min
Using a book as a Personal Brand lead engine, with Scott Turman
Writing a book to position yourself as an authority in your space is nothing new. But it’s hard and once you have the book how do you make sure it’s not just sitting on the shelf but is out there doing the work for you.Well it’s not about marketing - it’s about the role you have for the book and the way you leverage it in your business.Whether you’ve written a book, are half way through or are still on the fence this interview with Scott Turman will have you paying attention and taking notes.About ScottScott Turman is a technologist, entrepreneur, and author that is making book writing accessible. He started his career writing code and cryptographic systems for organizations such as NASA, the US Department of Defense, Disney, and other Fortune 500s. He is the founder and CEO of BrightRay Publishing, a company that offers writing and publishing services for founders, CEOs, celebrities, sports figures, politicians, and other professionals. Scott has co-written two books, Stop Getting Fu*ked by Technical Recruiters: A Nerd’s Guide to Negotiating Salary and Benefits which reached Amazon’s Top 10 rank for its category, and How to Build Your Brand with a Book: Establishing Yourself as a Published Expert. Scott was named after Scott Carpenter, the fourth American in space. His father, Arthur Turman, had worked with Scott Carpenter on Mercury-Atlas 7 at NASA. Scott is married to the Belgian architect Birgit Turman. He lives with his wife and son in Maitland, Florida.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Apr 25, 2022 • 35min
Personal branding to support your employee or professional LeaderBrand™, with Christine Gritmon
Life changes and your Personal brand travels with you. This week on the podcast we’re speaking with Christine Gritmon about how her personal brand has adapted to support both her independent practise goals and position her as a true star employee LeaderBrand™.About ChristineChristine Gritmon empowers professionals to step into their personal brands in a bigger, bolder way on social media. You CAN do it–she’ll teach you how! She’s spoken on stages worldwide and is a frequent expert guest on podcasts, live streams, Twitter chats, and blog posts, as well as hosting her own weekly Twitter chat, #ChatAboutBrand, and live interview show, Let’s Talk About Brand.Christine's website : https://www.gritmon.com/

Apr 18, 2022 • 41min
Making a personal branding pivot work really fast, with Ash Borland
When you're really well known for the wrong thing it can hurt your business really badly. But how can you make a radical change to what your personal brand says about you?This week I'm speaking with Ash Borland about radical personal brand shifts, what it takes and exactly how to make it work in a hurry.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Apr 11, 2022 • 33min
Help them buy into you so they can buy from you, with Britney Gardner
Creating content is a struggle for many. Creating content which works is something most people find challenging. This week my guest on the show is Britney Gardner and we're going deep into how we can not just entertain people, but attract them into our business and impact their lives.About BritneyContent & marketing strategist Britney Gardner helps online service businesses stop being the world’s best-kept secret & build brand awareness so they can make a difference in more lives.https://britneygardner.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Apr 4, 2022 • 49min
Levelling up your audience to level up your options, with Mike Morrison & Callie Willows
I heard something from Dan Kennedy yesterday which really popped for me. He talks about businesses which depend on a constant stream of new business as more like “income events” and less real business. Income event businesses are a hamster wheel - hamster wheels lined with barbed wire and floored with crushed glass. It’s what makes a lot of people dream about Passive income online and truthfully - passive = lazy thinking. I like to think more about leveraged and retained revenue.This is a business which scales without necessarily taking more time. In an ideal world you decouple the connection between your ability to generate money from the use of your time.This week - my guests on the podcast are Mike Morrison and Callie Willows from the Membership Geeks. We’re going deep into the life changing power of Membership style businesses.The Membership Geeks : https://www.membershipgeeks.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.