For Starters with Alexa von Tobel  cover image

For Starters with Alexa von Tobel

Latest episodes

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Oct 18, 2023 • 32min

How to Identify Your Growth Factor with Daniel Yanisse of Checkr

In 2014, as an engineer at a delivery startup, Daniel Yanisse identified an opportunity to improve a part of the HR tech world that was known to be high on friction. He co-founded Checkr to leverage technology to transform the world of background checks. Today, Checkr is a leading HR tech company that processes over 30 million background checks annually—and has earned a valuation of $5B. Daniel shares why the company is committed to Fair Chance Hiring, how Checkr grew alongside the on-demand economy companies it first served (like Instacart and Uber), and why being new to the industry was an advantage.
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Oct 17, 2023 • 26min

FROM INC STUDIOS AND SAP - Growth Agents: Duolingo’s CFO on how the company took over the language learning space

Duolingo’s freemium subscription model, beloved brand and strategic investments have allowed it to execute its educational mission and become a cultural touchstone. Matthew Skaruppa, CFO of Duolingo, is one of the rising financial stars who are helping to bring their businesses to the next level. Since he joined the company in 2020, Duolingo has grown its base of monthly active users by more than 80%. Each month, 75 million users hone their language skills on the Duolingo app. In this podcast, part of the SAP-sponsored Growth Agents series, Skaruppa discusses how his analytical background has allowed to him to be a more strategy-oriented CFO. For him, that has meant balancing big aspirations and finite resources, and turning the uncertainties of tomorrow into action today.
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Oct 11, 2023 • 32min

How to Pave Your Own Way with Athena Calderone of EyeSwoon

Athena Calderone is a multi-hyphenate creator through and through. She is widely known as an interior designer, author, chef, and entertaining expert. Since she launched EyeSwoon in 2012, she's grown the brand from editorial platform into an e-commerce destination and hit major milestones along the way: earning over a million Instagram followers, writing two best-selling books, and launching a collaboration with Crate and Barrel that beat its yearly sales projection in the first 60 days. Athena shares how her parents' careers as hairdressers gave her an early appreciation for aesthetics, why finding your authentic voice takes time, and how she structures her calendar to make space for creativity.
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Oct 10, 2023 • 12min

FROM INC STUDIOS AND SAP - Growth Agents: The inside story of Sweetgreen’s rapid rise to the top

Mitch Reback, CFO of Sweetgreen, is one of the rising corporate financial stars who is helping to take their companies to the next level. When he started, Sweetgreen had 25 stores; today, there are more than 220—and Reback says the company is still in its “infancy.” In this podcast, part of the SAP-sponsored Growth Agents series, Reback takes a deep dive into his role as a growth agent. Capital is the engine that drives growth, and Reback says his job is to make sure the company has adequate capital to grow as well as determining how best to allocate it, including investments in stores, marketing, staff, and technology—or, as he puts it, to push innovation forward in a way that’s capital efficient.
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Oct 4, 2023 • 30min

How to Stay Open-Minded with Girish Mathrubootham of Freshworks

In 2010, after a bad customer support experience for a TV delivery, Girish Mathrubootham decided to build a better solution. He launched Freshworks as the first multichannel customer support system. Today, the product has evolved into a robust suite for IT, customer support, sales, and marketing teams. Freshworks now has three offices across eight countries with over 5,000 employees and more than 65,000 customers. In 2021, Girish took Freshworks public on Nasdaq as the first Indian SaaS company to go public in the US. Girish shares why he believes this is the Indian decade for tech, why UI and design are key for product-led growth, and why "pressure is a privilege" is a motto that resonates.
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Sep 27, 2023 • 31min

Flashback: How to Build a Vertical Product with Andrew Bialecki of Klaviyo

What if brands were empowered to deliver personalized experiences online, just as well as they could do in a store? That's the idea that underpins Klaviyo, the leading customer and marketing automation platform. Andrew Bialecki cofounded Klaviyo in 2012 and now serves over 100,000 brands, helping them generate $28 billion in revenue for its customers in 2021 alone. Andrew shares why he bootstrapped the business until profitability, how early partnerships can be a key to efficient customer acquisition, and why he feels like he's only achieved 1% of Klaviyo's potential.Original Air Date 12-07-2022
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Sep 20, 2023 • 32min

How to Unlock Employee Ownership with Michael Brown of Teamshares

Michael Brown, co-founder and CEO of TeamShares, shares his journey from investment banking to revolutionizing employee ownership for small businesses. He discusses the mission behind TeamShares and its impressive growth, having acquired nearly 90 firms. Michael emphasizes the importance of financial education for employees and the ideal balance of kindness and ambition in hires. He also tackles the challenges in family-owned businesses and the evolving landscape of entrepreneurship, advocating for purposeful ventures and long-term visions.
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Sep 13, 2023 • 32min

How to Evolve with Your Audience with Max Lytvyn of Grammarly

What if someone told you they could help you communicate better? That's the mission Max Lytvyn, co-founder of Grammarly, has been on since 2009. After working on plagiarism detection technology, Max realized that the root of plagiarism was people's desire to be better writers. The company was incredibly early to use AI to aid in communication and now has grown to over 30 million daily users and a valuation north of $13 billion. Max shares why their technology started with the mechanics of language, why the first product targeted professional writers, and how his childhood in Ukraine inspired him to become an entrepreneur.
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Sep 6, 2023 • 31min

How to Keep Learning with Euan Blair of Multiverse

Euan Blair of Multiverse discusses revolutionizing education with apprenticeships, importance of strategic hiring, transitioning to passion-driven careers, continuous learning in leadership, and future of education with AI technology.
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Aug 30, 2023 • 32min

How to Be Industry-Oriented with Sajith Wickramasekara of Benchling

In 2012, Saji Wickramasekara took a bold leap: he took a leave of absence from his undergraduate studies at MIT to start Benchling. A computer scientist by training, Saji had also worked in labs and realized just how much was still run on pen and paper. Today, Benchling's technology powers the biotechnology industry, used by more than 200,000 scientists at over 1200 companies and 7,500 research institutions around the globe. Saji shares how he approached building a digital lab for scientists to do their best work, why they offered their early product to academics for free, and what it means to grow a purpose-built business.

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