Dave Gorham is back as our guest on The Property Management Show. He is a co-founder of Realty Solutions in New Jersey, and we’re diving into his philosophy around customers for life, and how it’s important to align a business with the idea that you’re going to serve your customers in some capacity for as […] The post Creating Customers for Life appeared first on Fourandhalf Marketing Agency for Property Managers.

On The Property Management Show today, we’re speaking with Andrew Smallwood, who is the Chief Customer Officer (CCO) at Second Nature and the host of the Triple Win podcast. We’re diving into the difference between lifetime value and transactional value and how understanding that difference will help you have a successful property management business. Building […] The post Lifetime Value vs. Transactional Value appeared first on Fourandhalf Marketing Agency for Property Managers.

Andrea Hardaway from First Property Management is blazing a path of success as she has published her book, Property Management Freedom, and recently gave an inspiring talk on the topic of market consolidation at PM Grow Summit 2022. Despite hefty acquisition offers by larger management companies coming in their direction, Andrea and company remain determined […] The post The Power of Purpose-Driven Property Management appeared first on Fourandhalf Marketing Agency for Property Managers.

 We’re back on The Property Management Show with Kathleen Richards. In Part I, she shared her story about buying and selling a property management business, and how she introduced herself to her new employees and clients. We ended the chat talking about toxic owners and how to deal with them while acquiring a business. […] The post Retention in the Face of Acquisition – Part 2 appeared first on Fourandhalf Marketing Agency for Property Managers.

 The prospect of acquiring a property management business is very exciting. The hard part comes when the deal is done. How can you handle the baggage that comes with a book of business? How do you protect yourself from the potential loss of owners and employees? Our guest on today’s podcast has personal experience […] The post Retention in the Face of Acquisition – Part 1 appeared first on Fourandhalf Marketing Agency for Property Managers.

 Retaining Employees and Clients in a Way that’s Purposeful and Profitable: A Chat with Jan Leasure from Monterey Bay Property Management Wouldn’t it be nice if you had a team who was in it for the long haul? How do you define the long haul in property management? Is it 10 years or maybe […] The post Retaining Employees and Clients in a Way that’s Purposeful and Profitable appeared first on Fourandhalf Marketing Agency for Property Managers.

Managing Properties in One of the Country’s Toughest Places What does it take to get an amazing reputation, not just on Google, but also on Yelp? Our guests on the podcast today are from R.E.M. Residential. It’s one of the highest-rated residential property management companies in all of New York. They have not had a […] The post Managing Properties in One of the Country’s Toughest Places Without People-Pleasing appeared first on Fourandhalf Marketing Agency for Property Managers.

 Note: The names in the video are swapped. The first guest shown is Tommy Chambers and the second is Chris Harold. We welcome you back to the Property Management Show with your hosts, Marie Tepman and Brittany Stephens. In Part 1 of our conversation with Chris and Tommy of Chambers Theory, we talked about […] The post Balancing Profit, People, & Customer Experience appeared first on Fourandhalf Marketing Agency for Property Managers.

 Note: The names in the video are swapped. The first guest shown is Chris Harold and the second is Tommy Chambers. The Property Management Show is back with Marie Tepman and Brittany Stephens from Fourandhalf, and today we’re talking about customer lifetime value.  When we think about customer lifetime value, the biggest variable that […] The post Expanding Customer Lifetime appeared first on Fourandhalf Marketing Agency for Property Managers.

Customer Lifetime Insights and Marketing Let me ask you a question. When was the last time you made a big purchase? Imagine you realize that you need a new car. What would you do next? If you’re like most people, you would probably head over to Google or your preferred search engine. What would you […] The post Customer Lifetime Insights and Marketing with Marie appeared first on Fourandhalf Marketing Agency for Property Managers.