

Trapital
Dan Runcie
Trapital is where technology meets culture. Hear breakdowns on the most important trends in tech, media, and entertainment. Trapital founder Dan Runcie and various guests break down the moves that shape the rest of society. Learn more
Episodes
Mentioned books

Apr 16, 2021 • 39min
BrandMan Sean on Music Marketing, Common Mistakes Artists Make, and Working with 24KGoldn
Music marketer BrandMan Sean (Sean Taylor) joined to talk about how he built the BrandMan Network, which recently crossed 100,000 YouTube subscribers! He’s been a go-to source of insights for rising hip-hop artists on how to build their brands, use social media, and focus on what matters most. In this episode, Sean breaks down how he keeps up with the changes in the landscape, how artists beat those with 2-3x their budget, and his Contrabrand Agency. If you’re interested in the latest best practices on music marketing, this episode is for you! Host: Dan Runcie, @RuncieDan, trapital.co Guest: BrandMan Sean, @brandmansean, BrandMan Network YouTube Channel Trapital is home for the business of hip-hop. Gain the latest insights from hip-hop’s biggest players by reading Trapital’s free weekly memo. trapital.co/newsletter

Apr 9, 2021 • 20min
The "Will and Jada" Playbook
An audio version of the Trapital essay “How Will and Jada Pinkett Smith Built a Content and Commerce Powerhouse” The star couple regained Hollywood success by letting fans into their once-private lives and building a media-driven commerce flywheel with Westbrook Inc. Host: Dan Runcie, trapital.co Trapital is home for the business of hip-hop. Gain the latest insights from hip-hop’s biggest players by reading Trapital’s free weekly memo: trapital.co/newsletter

Apr 2, 2021 • 52min
Brian “Z” Zisook on DJBooth’s Run, Major Record Labels, Indie Artists, and Audiomack’s Partnerships
DJBooth’s Editor-In-Chief and VP of Content Operations and Artist Services at Audiomack, Brian “Z” Zisook, came on the pod to talk about DJBooth’s 18th anniversary (!) and how it stayed strong over time. We also talked about the role that major record labels serve, the potential for indie artists, TikTok’s influence, the streaming era, classic rap albums, short releases, and more. At the end, we talked about Audiomack World and the company’s new partnerships with DistroKid.If you want an honest take on where the music industry is heading, this is the episode for you!Host: Dan Runcie, @RuncieDan, trapital.coGuest: Brian “Z” Zisook, @djboothEIC, audiomack.com/world

Mar 25, 2021 • 46min
Dame Ritter on When “Ownership” Goes Too Far, Myths about Streaming and Touring, and Managing Comedians
Music Entrepreneur Club founder Dame Ritter came back on the pod to help me break down four music industry myths:
artists need to own everything. Ownership!
I can’t make money on streaming
NFTs will save me
I’ll make all my money on tour
All of these takes need nuance, and there’s no better person to talk to than Dame. He ran Funk Volume, a former independent record label that hit $4M in sales in its first four years. On the episode we also talked about the comedians he manages, Bigg Jah and Minks, and the difference between artists and comics.If you’ve been hearing a lot about ownership, music business models, and want more context, this is the episode for you.Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coGuest: Dame Ritter, @Dame_MECLinks: Music Entrepreneur ClubHip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co

Mar 18, 2021 • 46min
Ibrahim "Ib" Hamad, Dreamville President (2020)
Dreamville co-founder and President, and J. Cole’s manager Ibrahim Hamad came on the Trapital Podcast to talk about how him and J. Cole started Dreamville and how it became what it is today. Ib also broke down what changed for Dreamville in 2014, the impact that the Dollar & a Dream tour had on J. Cole’s career, establishing the Dreamville brand beyond J. Cole, and why the Dreamville Fest has nine lives. This episode was originally published in April 14, 2020 Host: Dan Runcie, @RuncieDan, trapital.co Guest: Ibrahim Hamad, @KingOfQueenz, dreamville.com Link: J. Cole is Still Making Millions From a $1 Million Concert - Trapital Dreamville Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/newsletter

Mar 11, 2021 • 36min
Micah Johnson on Selling $1M Worth of NFTs in 1 Minute, Transitioning from MLB to Fine Art, and Getting More Black Collectors Involved
The artist Micah Johnson came on the pod to talk about his rise in the art world. On February 21, he introduced the world to Aku: The Moon God, his fictional character that was born from a question, “Can astronauts be Black?” Aku was released as an NFT that resulted in $1 million worth of sales in 1 minute and $2 million total in 28 hours! On the podcast, we talk about how Micah got support for Aku’s launch, why NFTs are powerful for his work, his future plans for Aku, and more. Micah was also a former Major League Baseball player, so we talked about his transition from MLB to fine art. If you’ve been hearing a lot about NFTs and want to hear how it works from an artist themself, this is the podcast for you! Host: Dan Runcie, @RuncieDan, trapital.co Guest: Micah Johnson, @Micah_Johnson3, linktr.ee/Micahart Links: Aku | Micah Johnson’s character to inspire kids to dream without limits Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co

Mar 4, 2021 • 46min
Mick Batyske on How His DJ Career Led to Brand Deals, Angel Investing, and Startup Advising
The multi-hyphenate entrepreneur Mick Batyske (aka DJ MICK) came on the pod to share how he started his career as a DJ (Mick Boogie) for the Cleveland Cavaliers hosting parties for LeBron James and Jay Z. He rebranded as “Mick” to expand his reach in multiple areas, build for the long-term, and leverage his best skillsets.His most important skill is building relationships and gathering audience insights. That mindset equates to how founders think, how marketers sell products, and invests in startups.If you’re interested in how a modern creator operates in today’s landscape, this is the pod for you.Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coGuest: Mick, @mick, mick.co Links:
The Mick Show podcast - on The MICK Show, he offers a behind-the-scenes look at the lives + businesses of today’s most prominent creatives.
With interviews from a variety of musicians, actors, athletes, and CEOs, Mick brings listeners behind the curtain to learn from some of the world’s top culture creators, movers + shakers, and risk-takers.
Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co

Feb 26, 2021 • 17min
Jay Z sells 50% of Ace of Spades, TikTok Artist’s Path to Success
Dan shares thoughts on Jay Z selling 50% of Armand de Brignac to LVMH, Cristal, and how it all ties together. After that, Dan gives an audio version of the Trapital essay, How More TikTok Stars Can Succeed in the Music Industry.Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coLinks:
Jay Z Puts a Cap on Cristal (2006) New York Times
Jay Z and LVMH Pop the Cork in Champagne Tie-Up Wall Street Journal
How More TikTok Stars Can Succeed in the Music Industry Trapital
Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co/newsletter

Feb 19, 2021 • 45min
Ted Lucas on Slip-N-Slide Records, Miami Hip-Hop, and R&B’s Comeback
Slip-N-Slide Records founder and CEO Ted Lucas came on the podcast to talk about his influential record label. Slip-N-Slide was home to Trick Daddy, Trina, Rick Ross, Plies, and many more. We talk about the early days when Ted had to pay major record labels for distribution! We also talk about why his label stayed independent, why his artists had major deals with other labels, and R&B’s role in modern music. We also talk about SuperFest, the music festival he runs in Miami, and his rising artists Sebastian Mikael and Teenear. Lastly, we talk about Miami--it’s role in hip-hop and its role in tech, and all the VCs and tech folks moving to his city. If you’re interested in how an indie record label can make moves in the music industry, this is the podcast for you. Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSS Host: Dan Runcie, @RuncieDan, trapital.co Guest: Ted Lucas, @slipnsliderec, slipnsliderecords.com Hip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co

Feb 10, 2021 • 37min
J. Erving on Human Re-Sources, Sony Music's Acquisition, and How to Evaluate Talent
Human Re-Sources founder J. Erving came on the podcast to talk about why he recently sold the rising indie distributor to Sony Music, where he’s now EVP of Creative Development and an EVP at The Orchard, where Human Re-Sources now sits. We also talked about his experience managing artists like Jeremih, why record labels and indie distributors partner with each other, how to evaluate and develop talent in today’s era, and more.If you’re interested in the “role of a record label” in today’s landscape, this is the podcast for you.Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coGuest: J. Erving, @human.re.sources, human-re-sources.comHip-hop’s influence continues to grow. Learn how it impacts your business. Join the execs, CEOs, and moguls who read Trapital: trapital.co