The Power Table with Taylor Smith

Let’s be honest - launching an online course or membership can feel like an emotional rollercoaster. You pour your heart and soul into building the perfect offer, only to launch it and hear… crickets. I know how frustrating it is to put in all that work and not see the results you want. But here’s the thing—a failed launch is not always about the course itself. More often than not, the issue lies in how you’re launching it. The good news? These common mistakes can be easily avoided. Whether you’re a seasoned pro or a newbie in the online course world, I’m here to help you spot those critical launch mistakes so you can stay ahead of the curve and actually get the sales you deserve. What You’ll Learn: Creating an Offer with a Clear Outcome: Having a crystal clear offer matters and how to craft outcomes that draw your ideal customers in. Messaging Matters: Keep your messaging streamlined and avoid confusing your audience by focusing on consistent content. Audience Involvement in Your Creation Process: The power of “co-creating” with your audience and building anticipation for your launch Managing Pivots in Your Brand: Steps for shifting your audience smoothly if you’re pivoting or niching down, so they stay connected and excited about your new focus. Frequent Promotion: Why talking about your offer every day before and during your launch is essential for conversions, and how to do it without overwhelming your audience. The Right Launch Window: Tips on choosing a launch window that’s long enough to drive sales but short enough to create urgency. Behind the Scenes of Launching Like a Pro: Learn how to make every step of your launch feel intentional, aligned, and ready to attract excited buyers, and avoid the pitfalls that derail so many first-time launches. Resources mentioned in this episode: My FREE List of 21+ Digital Offer Ideas that are Selling NOW: https://taylorrenee.co/ideas  Get the first 10 Chatgpt Prompts from my new course completely free & generate 100s of ideas for your profitable online business: https://taylorrenee.co/prompts  Visit my Website + Blog for more free resources: https://taylorrenee.co/  Your Next Steps: Get on the WAITLIST for my brand new course, Recurring Revenue Academy: https://taylor-renee-consulting.ck.page/4b1b65e1c5  Send me a DM on Instagram: https://www.instagram.com/taylorrenee.co/  My favorite platform for Course Creators: https://taylorrenee.co/stan  My go-to email marketing software: https://taylorrenee.co/kit  The ONLY meal & grocery service I recommend: https://taylorrenee.co/hungry 

In this episode, I share the embarrassing story of how I went from a $23,000 month to a $0 month and the lesson I learned from it. Full of mindset work and motivation, you’re going to love this episode right before the holidays to help you refocus and make those goals happen now so you see success in January. What you’ll learn: Real, Raw Business Talk: I go behind the scenes of the time I fully checked out in my business and what it cost me Your Energy Matters: Your clients and social media audience can sense whether you’re fully committed for the long game or you’re not serious about your business 60-Day Paycheck: Most results in business come with a 60 or 90 day lead time, which means how you show up today in your business is your paycheck 2–3 months from now Resources mentioned in this episode: My FREE List of 21+ Digital Offer Ideas that are Selling NOW: https://taylorrenee.co/ideas  Get the first 10 Chatgpt Prompts from my new course completely free & generate 100s of ideas for your profitable online business: https://taylorrenee.co/prompts  Visit my Website + Blog for more free resources: https://taylorrenee.co/ Your Next Steps: Get on the WAITLIST for my brand new course, Recurring Revenue Academy: https://taylor-renee-consulting.ck.page/4b1b65e1c5  Send me a DM on Instagram: https://www.instagram.com/taylorrenee.co/  My favorite platform for Course Creators: https://taylorrenee.co/stan  My go-to email marketing software: https://taylorrenee.co/kit  The ONLY meal & grocery service I recommend: https://taylorrenee.co/hungry 

In this episode, we deep dive into what a mastermind is and how it’s different from coaching, courses, conferences, and all the other investments that can help you have a successful, sustainable business. I share some behind-the-scenes from my own masterminds that I host, and how I created the kind of close connections and community that I was personally craving in my own life & business. What you’ll learn: What actually *is* a mastermind? Getting in The Room: Why in person will change your life and business faster than any online program will Behind-the-scenes of The Power Table Mastermind Weekend: Join us for a weekend in beautiful 30A FL in January 2025 Resources mentioned in this episode: My January Mastermind - learn more here: https://www.instagram.com/p/DBrHXG5R7hA/ My FREE List of 21+ Digital Offer Ideas that are Selling NOW: https://taylorrenee.co/ideas  Get the first 10 Chatgpt Prompts from my new course completely free & generate 100s of ideas for your profitable online business: https://taylorrenee.co/prompts  Visit my Website + Blog for more free resources: https://taylorrenee.co/ Your Next Steps: Get on the WAITLIST for my brand new course, Recurring Revenue Academy: https://taylor-renee-consulting.ck.page/4b1b65e1c5  Send me a DM on Instagram: https://www.instagram.com/taylorrenee.co/  My favorite platform for Course Creators: https://taylorrenee.co/stan  My go-to email marketing software: https://taylorrenee.co/kit  The ONLY meal & grocery service I recommend: https://taylorrenee.co/hungry 

In this episode, I pull back the curtain and share some of the WILD things people are doing to win the content game and increase their sales. It’s questionably ethic and people never talk about it…and it’s causing the normal business people like you and me to question ourselves, play the comparison game, and think, “Why am I not good enough?” No more, girlfriend. This episode is for you if you have social media imposter syndrome. What you’ll learn: It’s not your posts: Why your content, no matter how hard you try, doesn’t have “the look”  You’re great just as you are: How to stop comparing yourself to top creators on social media Just because you can, doesn’t mean you should: How some creators are taking content *too far* and it’s deceptive Resources mentioned in this episode: My FREE List of 21+ Digital Offer Ideas that are Selling NOW: ⁠https://taylorrenee.co/ideas⁠  Get the first 10 Chatgpt Prompts from my new course completely free & generate 100s of ideas for your profitable online business: ⁠https://taylorrenee.co/prompts⁠  Visit my Website + Blog for more free resources: ⁠https://taylorrenee.co/⁠  Your Next Steps: Get on the WAITLIST for my brand new course, Recurring Revenue Academy: ⁠https://taylor-renee-consulting.ck.page/4b1b65e1c5⁠  Send me a DM on Instagram: ⁠https://www.instagram.com/taylorrenee.co/⁠  My favorite platform for Course Creators: ⁠https://taylorrenee.co/stan⁠  My go-to email marketing software: ⁠https://taylorrenee.co/kit⁠  The ONLY meal & grocery service I recommend: ⁠https://taylorrenee.co/hungry⁠

In this episode, I share my predictions and insights into what consumers are buying right now, and what you should know as a course or membership creator for 2025. While online courses remain a powerful opportunity, outdated practices are being replaced with more modern approaches such as micro-learning, mobile-friendly experiences, and gamification. Listeners will walk away with a clear understanding of how to future-proof their digital offers to meet shifting consumer expectations and build predictable, sustainable revenue in their business online. What you’ll learn: HOW to create & launch an online course: Learn about my favorite tools and strategies to launch online offers quickly and inexpensively The rise of micro-learning: The long 45 min course video and 12 week online course is dead. Shorter, digestible lessons are replacing long, overwhelming courses. The importance of mobile optimization: How to meet the growing demand for courses accessible on-the-go from smartphones. Gamification for engagement: Challenges, rewards, and progress tracking are boosting course completion rates. Personalization and tailored experiences: Why copy & paste, generic courses no longer meet customer expectations and how to customize learning paths. Done-for-you services: Understand how providing templates and ready-to-use tools enhances user satisfaction and accelerates results. Resources mentioned in this episode: My FREE List of 21+ Digital Offer Ideas that are Selling NOW: https://taylorrenee.co/ideas  Get the first 10 Chatgpt Prompts from my new course completely free & generate 100s of ideas for your profitable online business: https://taylorrenee.co/prompts  Visit my Website + Blog for more free resources: https://taylorrenee.co/  Your Next Steps: Get on the WAITLIST for my brand new course, Recurring Revenue Academy: https://taylor-renee-consulting.ck.page/4b1b65e1c5  Send me a DM on Instagram: https://www.instagram.com/taylorrenee.co/  My favorite platform for Course Creators: https://taylorrenee.co/stan  My go-to email marketing software: https://taylorrenee.co/kit  The ONLY meal & grocery service I recommend: https://taylorrenee.co/hungry