Disrupting Japan

Corporate accounting is not usually the first thing the comes to mind when you think of disruptive technology, and for the most part, that’s a good thing. Daisuke Sasaki of Freee, however, is changing the way accounting is done in Japan from the bottom up. Bringing change to a conservative industry, however, is not easy. The fact is ...

The Internet of Things is becoming so commonplace that it is almost almost invisible. About a year ago, Moff launched an extremely clever IoT toy called the Moff-band that allows kids to add sound effects to their every-day play. They toy had been successful, but for Moff to take the next step they need to create a platform around the toy.

Disrupting Japan is one year old, and ready to party. To celebrate , we gathered some of the leaders of Tokyo's startup community together in front of a live audience, had a few drinks, and talked about the future of startups in Japan. Our panel included perspectives from software, IOT, and venture capital, which led to some interesting discussions.

Marketing automation is new in Japan, and it’s taking a lot of Japanese companies off guard. For decades, sales in Japan have been done by armies of salarymen in navy-blue suits visiting clients and marketing, well until recently, most Japanese companies didn’t make much of a distinction between marketing and advertising. This week, we get a chance to ...

Everything we thing we know about design is changing. This transformation is further advanced in America, but the seeds have already been planted in Japan and the changes are now starting to take root. Brandon Hill explains how design, rather than more traditional analytical methods, is the ideal prism from which to view potential solutions to business problems. Not just the best approach to improving products, mind you, but also the best way to improve business processes and even to better engage employees.

Almost all startup accelerators are going bankrupt and going away. Hiro Maeda, the founder of two of Japan's most successful, and most different startup incubators explains both the brief past and precarious future of startup incubators and accelerators. We talk not only about the mechanics and challenges of what it takes to make an incubator successful, but Hiro has some practical advice on when founders should consider joining an accelerator and how they can avoid the 99% of them that provide no real value.

Every 15 years, like clockwork, the Japanese gaming industry is disrupted by a new technology. The console giants were crippled by the first generation of mobile games published by companies like DeNA and Gree. Now those companies are now losing business to smaller publishers selling through the Apple Store and Google Play. Rintaro Oyaizu used to run

I love low-tech solutions. They are more likely to be solving real problems, and if we are being honest with ourselves, a true a minimum viable product (or business) usually does not involve cool new technology. Hiroki Kudo of MerryBiz has rolled out a minimal solution to address their client’s bookkeeping needs, and he is now in the process of trying to gently walk his customers from this small, sustaining innovation to something more disruptive. Something that will change things in the long term. It’s an interesting path to be walking...

Ari Horie has no interest "empowering" women and sensitivity training is not in her toolkit. Ari is showing the startup world that incorporating some of the problem-solving skills and leadership techniques favored by women improves their chance of success.

So many things that are labeled as "cultural differences" have much simpler explanations. There are perfectly rational (and even mathematical) reasons why we have not seen a lot of entrepreneurship in Japan over the last 50 years, why we are starting to see a lot more of if now, and why we are likely to see an explosion of Japanese startups in the coming decade.