Free Zone Frontier

Experienced entrepreneur Dean Jackson discusses the power of storytelling in entrepreneurship, the transition to a 'wanting' world in financial aspirations, the role of uncertainties in driving innovation, and strategies for empowering others through effective communication and project management.

There’s at least some uncertainty in a lot of ventures, and entrepreneurs can do the best job if they acknowledge the uncertainty instead of pretending to know everything. Dan Sullivan, Steve Krein, and guest Dean Jackson explain the value of believing in your projects and how uncertainty itself can shape how well they develop.

In one of our most popular episodes, Dan Sullivan and Steve Krein explore how confidence isn’t always obvious in your communication with other people. It’s often clear when you’ve given way to others’ skepticism and you’re no longer sold on what you’re talking about. The key to remaining in your ‘Free Zone’ is to hold an unwavering belief in the projects and collaborations you’ve created. This will draw only the best people to you who can see your vision and want to participate in its growth.

It often happens that once an entrepreneur finds success, what led to their company’s success can go missing. Dan Sullivan, Steve Krein, and Lisa Cini discuss ways in which entrepreneurs can continue creating value once their company has grown. In order to achieve a big goal, you might need to look decades ahead and to big collaborations. You have to stay in touch with the emerging capability that got you started, and keep going back year after year.

Let’s jump back to the episode that started it all! The essence of a “Free Zone”—a brand new realm of value creation where there is no competition. This idea of forging ahead into new, competition-free “frontiers” has become the foundation of the program and is unique and particular to the experience of entrepreneurs.

Most Americans can’t afford health care in addition to food, transportation, and shelter, but one entrepreneur has created a way to make it accessible to everyone. Dan Sullivan and Steve Krein welcome David Berg to explain his system for providing health care to employees with no funding wasted on administration or unnecessary costs.

Even if two entrepreneurs are at the top of their game, that doesn’t mean they’re the right fit to work together. Dan Sullivan, Steve Krein, and Lee Richter explain how everyone is either a Simplifier or a Multiplier, and how the best work happens when one joins forces with the other. You’ll know if you’re a Simplifier or a Multiplier based on your first impulse to take action in a typical situation. It’s important to learn if you’ve been acting in a role in which you don’t fit, and find someone to work with who can complement your vision.

Some entrepreneurs find that their industry is actually working against innovation and breakthroughs. It can be incredibly difficult to go against the status quo in this case, but it’s easier if you’re not working alone. In this episode, Dan Sullivan, Steve Krein, and Lee Richter discuss challenges they face in the healthcare industry and what entrepreneurs need to have in common in order to collaborate.

Worrying about cash flow is one of the main reasons why entrepreneurs hold themselves back from exciting opportunities. In this episode, Dan Sullivan, Steve Krein, and Lee Richter explain how having total cash confidence means you can engage in the best and most profitable collaborations and projects.

Most entrepreneurs choose to operate alone, and while they can still be successful, there are dangers that come with isolation. What if there were a better way? Dan Sullivan and Steve Krein discuss why it’s critical to be part of a community, and how it’s vital that everyone involved has the right mindset to move forward fearlessly during good times and bad.