The Free Lawyer

Gary Miles
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Feb 13, 2025 • 30min

290. How Can Lawyers Leverage LinkedIn for Effective Marketing?

In this episode of "The Free Lawyer," host Gary Miles interviews marketing expert Michael Lourie, founder of Driver Media Worldwide. They discuss the crucial role of LinkedIn in law firm marketing, emphasizing its potential for branding, visibility, and lead generation. Michael highlights common mistakes lawyers make on LinkedIn, such as not updating profiles, and stresses the importance of maintaining an active presence. They also explore the benefits of outsourced marketing support, measuring ROI, and the future impact of AI on legal marketing. Michael offers practical advice for improving online presence and underscores the importance of balancing work and personal life. Michael Lourie has been in marketing and sales for over 30 years and he founded Driver Media Worldwide because he saw the need for a nimble, responsive, out-sourced marketing team that could assist small-to-medium sized law firms and professional services firms with EVERYTHING regarding LinkedIn, marketing, PR and communications. LinkedIn's Potential for Lawyers (00:01:42)Common LinkedIn Mistakes (00:03:16)Networking Efficiency (00:04:23)Time Management for Lawyers (00:05:12)Measuring Marketing Success (00:06:46)LinkedIn Ads Overview (00:08:09)Targeted Advertising Benefits (00:10:26)Branding Importance (00:12:43)Supporting Smaller Firms (00:14:50)Building Client Relationships (00:16:20)Finding Authentic Voice on LinkedIn (00:18:20)Website Updates for Law Firms (00:20:05)Lead Generation Strategy (00:20:10)Importance of Website (00:21:09)Lead Generation Roadblocks (00:22:10)Measuring Marketing Success (00:23:21)Future of Legal Marketing (00:25:11)First Steps to Improve Marketing (00:26:38) Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free  Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call
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Feb 10, 2025 • 24min

289. How To Stop Comparing Yourself to Other Lawyers

Do you ever feel like you’re falling behind in your legal career while everyone else seems to be moving faster and achieving more? In this episode, I break down the comparison trap and share the Freedom Framework—a powerful strategy to shift from envy to empathy, track your personal milestones, and align your practice with your values. You’ll learn how to redefine success on your own terms, stop measuring yourself against others, and build a fulfilling legal career with confidence.Get the Values Alignment Guidehttps://upbeat-trailblazer-9238.kit.com/1604bbf4cbWould you like to learn more about Breaking Free or order your copy? ⁠⁠⁠https://www.garymiles.net/break-free⁠⁠⁠Would you like to schedule a complimentary discovery call? You can do so here: ⁠⁠⁠https://calendly.com/garymiles-successcoach/one-one-discovery-call⁠⁠
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Feb 6, 2025 • 31min

288. The Best Strategies for Law Firms to Stand Out in a Competitive Market

In this episode of "The Free Lawyer," host Gary converses with Stephanie Grober, Marketing and Public Relations Director at Horowitz Agency. They delve into the evolving landscape of legal marketing, emphasizing the need for law firms to adapt their strategies to stay relevant. Stephanie highlights the importance of content marketing, AI integration, and cross-selling within firms. She offers practical advice for attorneys seeking national recognition, stressing the significance of continuous marketing efforts. The episode concludes with insights on balancing professional success and personal freedom, encouraging lawyers to engage with marketing professionals for sustained growth and visibility. Stephanie is the Marketing and Public Relations Director at Horowitz Agency delivering strategic integrated marketing and public relations services to leading law firms and professional services firms with a results-oriented mindset. Common Marketing Mistakes (00:04:13)Importance of Content Marketing (00:06:50)Public Relations Strategies (00:08:12)Maintaining Media Visibility (00:11:12)Measuring ROI in Marketing (00:12:27)Examples of PR Success (00:14:13)Balancing Promotion Strategies (00:15:43)Handling Multiple Practice Areas (00:16:30)AI in Legal Marketing (00:17:53)Crisis Communications (00:19:48)Distinguishing Law Firms (00:22:03)Reevaluating Messaging (00:23:34)Emerging Trends in Legal Marketing (00:24:07)Getting Publicity as an Attorney (00:25:19)Marketing Activity Strategy (00:25:33)Leveraging Published Content (00:26:54) Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free  Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call
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Feb 3, 2025 • 23min

287. Break Free from Approval Seeking and Fear of Judgment

Struggling with approval seeking and fear of judgment? In this episode of The Free Lawyer, host Gary Miles shares how to break free from self-doubt and move from anxiety to authenticity in your legal career. Discover practical strategies to build confidence, set boundaries, and embrace true professional freedom. Learn how to silence external pressure and achieve fulfillment on your terms. Would you like to learn more about Breaking Free or order your copy? ⁠⁠https://www.garymiles.net/break-free⁠⁠ Would you like to schedule a complimentary discovery call? You can do so here: ⁠⁠https://calendly.com/garymiles-successcoach/one-one-discovery-call⁠⁠
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Jan 30, 2025 • 36min

286. Are Women Lawyers Facing Burnout and Anxiety in Their Careers?

In this episode of "The Free Lawyer," host Gary, a seasoned lawyer with 46 years of experience, converses with Elena Deutsch, the founder of "Women Interested in Leaving Law" (WILL). Established in 2017, WILL aims to help women lawyers achieve fulfilling careers and lives. The discussion delves into the unique challenges of mindset, setting boundaries, and community support. She shares success stories and practical advice, encouraging women lawyers to align their careers with their personal values and aspirations. Elena Deutsch, MPH is committed to helping lawyers create careers and lives they love. She founded WILL in 2017 after seeing many women lawyers give their whole lives overto work, leaving them depleted and unfulfilled. She’s helped over 100 lawyers create careers that include freedom, flexibility and fulfillment, either in law or out. Her work has been featured in The American Lawyer, Bloomberg Big Law Business, Above the Law, and The Wall Street Journal.She regularly leads workshops for organizations such as the DC Bar, NY County Lawyers Association and the New York City Bar Association. Challenges Faced by Women Lawyers (00:04:45)Financial Concerns in Leaving Law (00:05:31)Helping Lawyers Avoid Trauma (00:09:24)Mindset Shifts in Clients (00:10:00)Unique Strengths of Women Lawyers (00:11:42)Fear of Losing Income (00:13:31)Aligning Values for Fulfillment (00:15:30)Breaking Through Career Barriers (00:17:16)Dealing with External Judgments (00:19:09)Importance of Community in WILL (00:21:17)Women Supporting Women (00:21:40)Inspiration from Success Stories (00:22:32)Boundary Setting Framework (00:27:14)Effective Communication of Boundaries (00:28:45)Clients Choosing to Stay (00:32:24)Impact on Families (00:34:08)Independent Coaching Benefits (00:34:49) Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free  Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call
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Jan 27, 2025 • 26min

285. Daily Habits and Rituals for Productive Lawyers

In this episode, Gary shares how lawyers can reduce stress, improve focus, and reclaim their time through intentional daily practices. He introduces actionable strategies for enhanced productivity like the Client Presence Protocol to strengthen client relationships, and the Mindset Mastery Method to transform challenges into opportunities. Listen for how to escape mental traps like reliving the past, fearing the future, and multitasking, all of which hinder performance. With practical advice and mindfulness techniques, this episode offers a roadmap for creating balance, clarity, and success in a demanding legal career. Would you like to learn more about Breaking Free or order your copy? ⁠https://www.garymiles.net/break-free⁠ Would you like to schedule a complimentary discovery call? You can do so here: ⁠https://calendly.com/garymiles-successcoach/one-one-discovery-call⁠
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Jan 23, 2025 • 33min

284. Navigating the World of Intellectual Property: Insights from Doug Lineberry

In this episode of "The Free Lawyer," host Gary, a seasoned attorney with 46 years of experience, converses with Doug Lineberry, an expert in intellectual property (IP) law. Doug shares his journey from employment litigation to IP law, emphasizing the importance of proactive patent and trademark protection. They discuss the patent application process, the necessity of trademark clearance searches, and strategies for maintaining trademark protection. Doug highlights the need for continuous learning in the evolving tech landscape and the significance of building strong client relationships. The episode offers valuable insights into IP law and underscores the importance of safeguarding intellectual property. Whether he is assisting clients with the protection of intellectual property through patent, trademark, and copyright prosecution, or intellectual property litigation, Doug Lineberry focuses on building relationships founded on trust and constant communication. Doug successfully prosecutes patent applications for mechanical, medical, and chemical technologies. He helps clients with establishing and protecting trademark portfolios, guarding against improper third-party use, and conducting enforcement actions. He advises his clients on all matters involving intellectual property, trade secrets, branding and marketing issues, and contractual and other business matters. Doug also works with mid-level companies within the biotech industry. This gives him the opportunity to use his broad connections to help bring their inventions to market safely while protecting their intellectual property every step of the way.   For Doug, ideas are everything. Bringing together his love of science and a desire to help people achieve something greater, Doug always knew he would be a lawyer. He is enthusiastic and inquisitive, and he thrives on the aggressive pursuit of truth that enables him to present the best options to his clients. Doug enjoys diving into the technical aspects of a case, working tirelessly through every facet. He brings his findings to a larger group to ensure that his clients benefit from the collective strengths of his team. When he is not working, Doug takes time to be involved in his children’s activities and is a self-proclaimed sci-fi movie buff. Doug earned his J.D. from Mercer University School of Law and his B.A. and B.S. from Emory & Henry College. Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free  Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call
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Jan 20, 2025 • 18min

283. Legal Career Transformation, Mentorship, and Strategic Exploration

In this episode, Gary Miles shares the common struggles of feeling stuck, overwhelmed, or unfulfilled in the legal profession. Discover the power of mentorship, legal career transformation, and strategic career exploration as Gary talks about why many lawyers lose their sense of purpose and the hidden costs of staying in an unfulfilling practice. He provides practical steps to help lawyers reconnect with their passion for law, emphasizing the importance of aligning their practice with personal values. Sharing his own journey of transformation, Gary offers actionable guidance on making meaningful career changes to find fulfillment and joy in their work. Would you like to learn more about Breaking Free or order your copy? ⁠https://www.garymiles.net/break-free⁠ Would you like to schedule a complimentary discovery call? You can do so here: ⁠https://calendly.com/garymiles-successcoach/one-one-discovery-call⁠
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Jan 16, 2025 • 37min

282. How Does Mindfulness Help Lawyers Manage Stress and Anxiety?

In this episode of "The Free Lawyer," the host discusses the importance of mindfulness in managing stress within the legal profession. The guest, Courtney Schulnick, an experienced litigator turned mindfulness coach, shares her journey from litigation to mindfulness after facing stress and anxiety. She explains the benefits of mindfulness for lawyers, addressing skepticism and providing practical insights into how mindfulness can help with self-awareness, perfectionism, and imposter syndrome. Courtney also introduces her upcoming mindfulness workshop aimed at helping lawyers integrate mindfulness into their busy lives to improve their mental well-being. Do you want increased productivity, reduced stress, and better work-life balance? Come to Courtney's Cultivating Mindfulness workshop on 1/25 at 10am. You can register here: https://www.courtneyschulnickmindfulness.com/events Courtney Schulnick, Esquire dedicated two decades to practicing law in the Casualty Department of Marshall Dennehey’s Philadelphia office, litigating cases in state and federal courts. As a seasoned litigator, she experienced firsthand the challenges of managing the stressors inherent in a high-pressure profession. Seeking a way to better navigate these demands, Courtney enrolled in the Mindfulness-Based Stress Reduction (MBSR) Program at the Myrna Brind Center for Mindfulness at Jefferson in Philadelphia, PA. This transformative experience not only helped reduce her own stress, but also revealed the profound ways mindfulness can enhance both personal and professional well-being. Inspired to share these benefits with others, Courtney completed Jefferson’s extensive teacher training and now teaches MBSR and graduate-level courses at the Center for Mindfulness, as well as other mindfulness programs through her own business, "Courtney Schulnick Mindfulness."  Drawing on her legal background and mindfulness expertise, she specializes in helping professionals in the legal sector and other stress-prone industries cultivate resilience, focus, and balance. Her passion lies in transforming workplace cultures by fostering mindfulness practices that empower individuals to thrive in the present moment and create a more supportive environment that enhances well-being and optimizes performance. Courtney’s work goes beyond teaching mindfulness, focusing on fostering meaningful and lasting changes in professional environments. Her approach helps individuals and teams reduce stress, boost vitality, and cultivate greater job satisfaction. She envisions workplaces as spaces that inspire renewal and growth, empowering professionals to feel supported, recharge effectively, and stay connected to their purpose. When she’s not teaching or speaking, Courtney finds inspiration and grounding in her greatest teachers - her husband and their three sons - with whom she enjoys adventuring and exploring the beauty of the world. Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free  Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call
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Jan 13, 2025 • 18min

281. Why Success Can Feel Like a Prison Sentence

In this episode of The Free Lawyer podcast, Gary Miles speaks on the pressing issue of burnout in the legal profession. He introduces the concept of the value trap, where success can feel more like a prison than an achievement. Gary shares his personal journey from feeling stuck and unfulfilled in his practice to finding renewed purpose by aligning his career with his core values. Through this transformation, he transitioned into family law, where he could choose his clients and make a direct impact on their lives. Would you like to learn more about Breaking Free or order your copy? ⁠https://www.garymiles.net/break-free⁠ Would you like to schedule a complimentary discovery call? You can do so here: ⁠https://calendly.com/garymiles-successcoach/one-one-discovery-call⁠

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