

Identity Architects
InfoSum
Identity Architects is the podcast dedicated to spotlighting individuals who have pioneered the way that data and identity can improve the customer experience across media, gaming, financial services, healthcare and more!
Visit https://www.infosum.com for more information on InfoSum.
Visit https://www.infosum.com for more information on InfoSum.
Episodes
Mentioned books

Feb 19, 2025 • 33min
Jamie Williams, CLV Group: The global fandom
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti sat down with Jamie Williams, Chief Customer Officer & Co-Founder at CLV Group, to discuss fan engagement, sports marketing, data collaboration, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Feb 5, 2025 • 46min
Antonio Montesano, OMD: Creating bridges
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti sat down with Antonio Montesano, Chief Digital & Innovation Officer, Italy, at OMD, to discuss the role of agencies, retail media, the customer journey, AI, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Jan 22, 2025 • 1h 6min
Matt Barash: The perfect storm
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti sat down with Matt Barash to discuss his career, the evolution of the adtech industry, privacy, mental health, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Jan 8, 2025 • 42min
Anya Libova, DoubleVerify: Measurement is an ally
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti sat down with Anya Libova, Publisher Sales Director, EMEA, at DoubleVerify, to discuss brand suitability, measurement, networking, the inspiration behind launching AdTech Connect, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Dec 11, 2024 • 37min
Paul Wright, Uber Advertising: Diversity of everything
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti sat down with Paul Wright, Head of International, Uber Advertising at Uber, to discuss Uber’s advertising business, consumer privacy, commerce media, diversity, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Nov 27, 2024 • 29min
Alice Anson, Nectar360: Bringing creativity back to retail media
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti sat down with Alice Anson, Director of Digital Media at Nectar360, to discuss retail media, customer loyalty, the value exchange, data privacy, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Nov 13, 2024 • 46min
Jesh Sukhwani, Lenovo: Be bold, learn fast, make mistakes
In the latest episode of Identity Architects, InfoSum's CEO Lauren Wetzel, sits down with Jesh Sukhwani, Global Director - Media Center of Excellence, Lenovo, to discuss data collaboration, data privacy, first-party data, Lenovo’s privacy-first strategy, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Oct 30, 2024 • 28min
Sarah Robertson, Experian: Consumers should be empowered
In the latest episode of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti, sits down with Sarah Robertson, Director of Product, Experian, to discuss identity, data collaboration, how Experian is evolving for the privacy-first world, retail media, and more. —Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies —Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq

Oct 16, 2024 • 44min
Lee Mabey, Dentsu X: Pride doesn't exist on its own
Lee Mabey, Managing Partner at Dentsu X, delves into the crucial role of inclusive advertising in today's marketing landscape. With a wealth of experience, he discusses how brands like Barbie and Heineken have seen growth through representation. Lee shares insights on the importance of long-term engagement with diverse audiences and highlights the need for brands to adapt their strategies beyond seasonal campaigns. He emphasizes the significance of intersectionality in Pride initiatives, advocating for environments where everyone can fully partake in celebrations.

Oct 2, 2024 • 35min
Camilla Child, The Telegraph: Lots to be positive about
In the latest episode of our Identity Architects podcast, InfoSum's SVP, Marketing & Communications, Ben Cicchetti, sat down with Camilla Child, Director, Commercial Data Strategy at The Telegraph, to discuss the value exchange, first-party data strategies, data privacy, and more.---Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 More information on InfoSum https://www.infosum.com/ InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies ---Subscribe to our newsletter: https://www.infosum.com/resources/insights Follow us on LinkedIn: http://www.linkedin.com/company/infosumhq


