

Just Get Started
Brian Ondrako
The Just Get Started Podcast is your go-to guide for breaking free from self-doubt, stepping outside your comfort zone, and taking action toward the life and business you truly want. Each episode dives into the real, messy journey of starting something new—whether it's leaving corporate, launching an idea, landing your first clients, or pushing past the mental barriers that try to hold you back.
Through tactical insights and raw, relatable conversations, you'll gain the clarity, confidence, and motivation to stop overthinking and to just get started!
Through tactical insights and raw, relatable conversations, you'll gain the clarity, confidence, and motivation to stop overthinking and to just get started!
Episodes
Mentioned books

Oct 21, 2025 • 50min
#470 Amanda Goetz - Author of "Toxic Grit: How to have it all and (actually) love what you have."
Episode 470 features Amanda Goetz, a 2x Founder, CEO and 4x CMO and author of the book, "Toxic Grit: How to have it all and (actually) love what you have."Find Amanda Online:Website: https://www.amandagoetz.com/Book: https://www.toxicgrit.com/ Linkedin: https://www.linkedin.com/in/amandagoetz/Twitter: https://x.com/AmandaMGoetzInstagram: https://www.instagram.com/theamandagoetz/ About Amanda:Amanda Goetz is a 2x Founder, CEO and 4x CMO. She is an inspirational writer and content creator captivating millions of people every month through her social insights and newsletter “Life’s a Game”. Amanda graduated Summa Cum Laude from the University of Illinois at Urbana-Champaign and went on to lead marketing teams at Ernst & Young, The Knot and still advises as Fractional CMO to multiple startups. She started her last company, House of Wise, during the pandemic in her garage, raised two rounds of venture capital and sold it in 2022 all while homeschooling three young children as a single mom. She found love again and lives with her partner and 3 kiddos in Miami, FL after a decade dodging hustle culture in NYC.

Oct 14, 2025 • 57min
#469 Timothy Springer - Founder of Level Access and 1 to 100
Episode 469 features Timothy Springer, Founder of Level Access and 1 to 100.Episode Chapters:00:00 Introduction01:50 Traveling and Balancing Work03:57 Current Projects and AI Innovations07:44 Partnerships and Entrepreneurial Support11:51 Coaching and Operational Guidance15:52 Goal Setting and Planning19:52 Persistence and Overcoming Challenges23:45 Market Timing and Business Viability27:35 Finding Product-Market Fit28:24 The Reality of Startup Timelines30:36 Sales Strategies and Market Focus35:11 Avoiding Common Startup Mistakes40:11 Mindset Shifts Across Revenue Stages47:29 Founder-Led Sales: When to Transition53:14 Actionable Insights for FoundersFind Tim Online:https://1to100.com/https://www.linkedin.com/company/1-to-100/https://x.com/1_to_100mAbout Tim:Tim Springer built a B2B technology company from his Stanford dorm room to $100M+ in annual recurring revenue—a path traveled by only 1 in 2,500 tech startups.His story isn't about overnight success. It's about consistent execution over 25 years, navigating economic downturns, solving complex scaling challenges, and building sustainable growth. Tim's unique advantage? A rare combination of technical depth and operational expertise that bridges the gap between product innovation and organizational mechanics.Throughout his career, Tim has maintained a commitment to both technical excellence and ethical business practices. His experience spans multiple economic cycles, from navigating the dot-com bust to the 2008 financial crisis, bolstering his leadership approach with resilience and adaptability.Now, through peer benchmarking and battle-tested scaling methodologies, Tim helps CEOs cut through the noise to make better decisions faster and implement growth strategies that actually work.

Oct 7, 2025 • 55min
#468 Desiree-Jessica Pely, PhD - Founder of Alfa
Episode 468 features Desiree-Jessica Pely, PhD, Co-Founder and CEO of Alfa (Top 50 GTM Startup).Find Jessica Online:Website: https://www.getalfa.aiLinkedin: https://www.linkedin.com/in/pely/About Jessica:Desiree-Jessica Pely, PhD, is pioneering a finance-led approach to B2B sales, go-to-market strategy, and revenue growth. As Co-Founder and CEO of Alfa (Top 50 GTM Startup), she leads the development of an AI-driven platform that transforms complex market signals into precise, actionable insights for sales, marketing, and finance teams.Jessica brings together a PhD in Financial Economics, a background in Computer Science, and hands-on entrepreneurial execution. She has collaborated with Nobel Laureate Richard Thaler, exploring the intersection of behavioral economics and decision-making, and began her career in quantitative finance and predictive modeling.Her passion for redefining GTM strategy grew from a common challenge: sales teams drowning in data yet struggling to identify the accounts that matter most. Alfa was created to solve this, deploying AI research agents that identify high-value accounts, map markets, and adapt continuously to real-time changes, enabling companies to penetrate markets with precision and scale revenue smarter.Recognized as the “Queen of Leads,” Jessica has been named among the Top 100 People in SaaS, and awarded Salesperson of the Year. Beyond her company, she is an active mentor, investor, and coach, championing the next generation of innovators in SaaS, FinTech, and AI.

Sep 30, 2025 • 53min
#467 Pete Kazanjy - Author, "Founding Sales"
In episode 467, I'm joined by Pete Kazanjy, author of Founding Sales, and one of the earliest voices behind the “founder-led sales” movement. Pete shares lessons from building and scaling startups, the critical mindset shifts founders must make when selling, and why focusing on your ideal customer profile (ICP) is key to growth. From when to hire your first sales rep to the biggest blind spots founders face, this conversation is packed with practical insights for any early-stage entrepreneur navigating sales for the first time.Find Pete Online:Website: https://www.foundingsales.com/LinkedIn: https://www.linkedin.com/in/kazanjy/Twitter: https://x.com/KazanjyYouTube: https://www.youtube.com/@FounderLedSalesStoriesSubstack: https://founderledsalesstories.substack.comFounder-Led Sales Stories Podcast: https://open.spotify.com/show/0GktosGS97HbPoVr8jq5T1

Sep 23, 2025 • 1h 21min
#466 Andy Milligan - Founder, MMG Design
On this week's episode, I welcome in Andy Milligan to explore the art of entrepreneurship and personal growth. Discover how to balance ambition with authenticity and transform challenges into opportunities. Perfect for aspiring entrepreneurs and creatives eager to elevate their game and mindset.Find Andy Online:Website: https://www.mmgdesign.netLinkedIn: https://www.linkedin.com/in/mmgdesign/Instagram: https://www.instagram.com/mindfulmilligan/YouTube: https://www.youtube.com/@mmgdesignLink To Podcast You Host (if applicable): https://www.mmgdesign.net/podcastAbout Andy:I’m Andy Milligan, and I run a design and marketing consultancy called MMG Design. I help startups and small marketing teams improve the design and strategy of their website through redesign sprints, audits, and strategy sessions.My story isn't super glamorous, but the theme is consistent in that I always show up and learn the next step along the way.After playing college golf at Methodist University and transferring, I joined a small marketing team at the University of Findlay, where I started taking on freelance projects, unpaid, for small businesses locally. That experience introduced me to design, branding, doing it on the job and I quickly became obsessed with this concept of how design could drive real business results and seeing it firsthand. After graduation, I landed a job as a marketing designer near Columbus, Ohio, but after a layoff, I went all in on building my own business. That was coming up two years ago and I haven’t looked back or had another job since.I got started like most people do, saying yes to freelance gigs I probably wasn’t ready for. But with each project, I got sharper: better strategy, better systems, and a much clearer sense of what I actually bring to the table from a design standpoint, and it led me to slowly niche down into websites and design strategy.Along the way, I also launched Marketing by Design, my podcast where I talk with marketers, founders, and creatives about how to do this work in a way that actually feels sustainable and effective. It’s been a way to connect with people I admire, sharpen my thinking, and build trust with others in the space. I started posting on Linkedin every day since the layoff, and it's been a huge reason as to why I'm able to make the business work and meet my goals.Right now, I’m based in Springfield, Ohio, working from a quiet apartment studio that gives me time to focus, reflect, and get better at what I do. I’m currently the VP of membership for the AMA Columbus chapter and involved with the Columbus Chamber of Commerce. I spend at least 2 days per week doing in-person meetings with clients or other marketers in Columbus, and my time is spent between fulfillment of client projects and content.

Sep 16, 2025 • 53min
#465 Gabe Marusca - Business Development Strategist & 'Authority in the Wild' Podcast Host
This week's episode welcomes in Gabe Marusca, a business development strategist and host of the Authority in the Wild Podcast.Find Gabe Online:Website: https://www.gabemarusca.comLinkedIn: https://www.linkedin.com/in/gabemarusca/Twitter: https://x.com/GabeMaruscaInstagram: https://instagram.com/GabeMaruscaYouTube: https://www.youtube.com/@AuthorityInTheWildTikTok: https://www.tiktok.com/@gabemaruscaFacebook: https://www.facebook.com/maruscagabe/Authority In The Wild Podcast: https://authorityinthewild.comAbout Gabe:Gabe's focus is on helping established coaches and consultants serve clients better and longer, doing what they love and know best. Gabe's being driven by the mission to help 10,000 individuals achieve freedom through entrepreneurship.Having lived through earning a mere $200 paycheck, experiencing burnout, and repeatedly rebuilding from scratch, Gabe deeply understands resilience and adaptation.Over six years ago, he sold everything, bought a one-way ticket to Asia, and began traveling across continents. He's now visited 27 countries and lived in more than 10, proving his belief that anyone can design a fulfilling life without compromising their health or personal relationships.When he's not developing new business strategies or engaging with industry leaders on podcasts, you'll likely find Gabe exploring tropical jungles, hiking active volcanoes, or swimming in the ocean.

Jul 1, 2025 • 12min
#464 Why A Break Can Be Valuable (And Why I'm Taking One This Summer)
Hey everyone! I haven't done a solo episode in a while but I wanted to share why I'm taking a summer break and how taking a step back might help you refocus and come back stronger.Thanks again for listening in and we'll see you in September!just get started,Brian++++++++👋 Come say hi!Web: https://brianondrako.comLinkedIn: https://www.linkedin.com/in/brianondrako/ Twitter: https://www.twitter.com/brianondrako 📧 Join the Sales Skills For Founders newsletterhttps://salesskillsforfounders.beehiiv.com/subscribe 🎧 Listen to the Just Get Started PodcastApple: https://podcasts.apple.com/us/podcast/just-get-started-with-brian-ondrako/id1315477238 Spotify: https://open.spotify.com/show/2FjLPVWfahX1rT0MMFhxvD?si=e61ad283b3de4ace iHeartRadio: https://www.iheart.com/podcast/269-just-get-started-podcast-61217509/ 📺 Watch on YouTubehttps://www.youtube.com/@brianondrako

Jun 10, 2025 • 54min
#463 Bryan Yates - Performance Coach and Experience Producer
Epside #463 features Bryan Yates, Performance Coach and Experience Producer00:00 – Intro01:10 – Burnout at Disney and leaving the grind08:15 – Tying identity to job title13:00 – Cycling, addiction, and obsessive patterns21:10 – Traits of people who successfully change24:05 – Change happens at the speed of pain28:50 – Status, motive, and marketability31:50 – Hunter vs. gardener mindset36:15 – Stripping away vs. transformation44:10 – Tactical daily mindset reset49:50 – Start with a clear whyFind Bryan Online:Website: https://locomotivcoaching.com/LinkedIn: https://www.linkedin.com/in/bryanyates/YouTube: https://www.youtube.com/@coachbryanyatesAbout Bryan:Bryan Yates helps high-functioning creative leaders stuck in cycles of grinding. He trains them to shift perspectives and access their unused gears when they've hit inflection points.After documenting 4000 hours of holocaust testimonies at Spielberg's Shoah Foundation, Bryan experienced the soul-crushing grind at Disney, where "don't bother coming in Sunday if you weren't here Saturday" was the unspoken rule. That taught him how patterns that create success become chains that prevent growth.His journey through corporate burnout, two costly partnership dissolutions, and recovery from workaholism and alcoholism revealed that most high achievers operate in patterns that once served them but now trap them. He channeled these insights into building businesses including The Bovine Classic, "America's 4th-Hardest, Cow-Themed, Gravel Cycling Ride."His coaching methodology draws from competitive cycling (where "always be shifting" preserves energy), performance coaching principles, and recovery wisdom. This unique blend creates his "Shift your..." framework—a systematic approach to accessing unused potential.👋 Say hi to Brian!Web: https://brianondrako.comLinkedIn: https://www.linkedin.com/in/brianondrako/YouTube: https://www.youtube.com/@brianondrako

Jun 3, 2025 • 59min
#462 Angela Hollowell - Founder of Rootful Media
Episode #462 features Angela Hollowell, the founder of Rootful Media, a creative documentary film production company based in Durham, North Carolina.Find Angela Online:Personal Website: heyangela.coRootful Media Website: rootfulmedia.comHoney & Hustle Podcast Website: honeyandhustle.coPersonal YouTube Channel: www.youtube.com/c/AngelaHollowellRootful Media YouTube Channel: www.youtube.com/@rootfultvCreative Architects: https://castos.com/series/creative-architectsTwitter: www.twitter.com/anghollowellLinkedIn: https://www.linkedin.com/in/angelahollowell/About Angela:Angela Hollowell is the founder of Rootful Media, a creative documentary film production company based in Durham, North Carolina. She is also the host of the video podcasts Honey & Hustle and Creative Architects by Castos. She creates documentary films about the outdoors, health equity, social impact, and environmental justice centering Southern voices. Her video interviews feature themes about creative entrepreneurship in North Carolina and beyond. In addition to her professional creative projects, she works to help visual storytellers and creative entrepreneurs build their audience and make an impact.When she’s not working, she can be found in nature or enjoying a fruity beer or margaritas with friends.

May 27, 2025 • 43min
#461 Alina Vandenberghe - Co-Founder & Co-CEO, Chili Piper
Episode 461 features Alina Vandenberghe, Co-Founder and Co-CEO of Chili Piper.Find Alina Online:Website: https://www.chilipiper.com/Linkedin: https://www.linkedin.com/in/alinav/About AlinaAlina Vandenberghe is Co-Founder & Co-CEO at Chili Piper. She’s passionate about building fun SaaS products to solve hard problems and a company where employees thrive.Today, the Romania native and her husband are on their way to IPO — all while giving back to the community through our Citizens Of Our Planet foundation.Alina earned a Master’s Degree in Computer Science from the Polytechnic University in Bucharest, Romania. She currently resides in New York City. Connect with Alina on LinkedIn.


