The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
Jenna Kutcher
You didn’t start your business to be a full-time content creator. You started it to help people, earn consistent income, and finally have the freedom you dreamed of.The Goal Digger Podcast is your go-to show for clear marketing strategies, proven systems, and honest conversations that help you grow your business in a way that feels good and actually works. Hosted by Jenna Kutcher, New York Times bestselling author of How Are You, Really? and the self-made entrepreneur behind a seven-figure brand, this podcast is where you come to stop winging it and start making real progress.If you have ever asked yourself how do I grow my business online without burning out, what do I even post on social media that truly connects with people, can Pinterest or podcasting really grow my audience while I sleep, how do I build an email list from scratch without the tech headaches, is it actually possible to make money with a small audience, what should I offer and how do I launch it without second-guessing everything, or am I too late to start over or scale up, this show is your answer.Every episode blends practical, proven strategies with the mindset shifts you need to break through imposter syndrome, release overwhelm, and clarify your next steps. Past guests include powerhouse names like Amy Porterfield, Mel Robbins, Marie Forleo, Ed Mylett, and Jasmine Star.With over 110 million downloads, The Goal Digger Podcast has helped thousands of women get strategic with their time, grow brands that feel aligned and profitable, launch offers with confidence, create content that works even while they rest, and replace running on empty with systems that actually support their life.You do not have endless hours to figure it out. This podcast gets straight to what works. It is where clarity meets action, where practical tips meet personal truth, and where you finally start to feel like you are on the right track.Subscribe now and join the movement of women building life-first businesses that give more than they take. Visit goaldiggerpodcast.com for show notes, tools, and bonus resources. And if this show helps you, leave a review so more women can find it and feel less alone.
Episodes
Mentioned books
Nov 6, 2019 • 37min
308: The Instagram Hashtag Deep Dive You've Been Waiting For
Need help with your #Hashtag strategy? Press play. I’m debunking the age-old hashtag myths and preaching some “pound sig” truths. A strong, optimized hashtag strategy can encourage authentic engagement, attract dream clients and followers to your feed, grow your audience, and foster greater community. So where to begin?Should you use the same 30 hashtags on every post? Should you create new tags? Should you just ignore hashtags altogether, hoping they fade away like the landline or AOL Instant Messenger? This is my biggest hashtag deep dive ever. I’ll show you how to research the best hashtags for your content and teach my favorite strategies for leveraging hashtags to grow your following and business.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/hashtags/
Nov 4, 2019 • 49min
307: Instagram Q&A: This is Why I'm Not Using IGTV
She asked me: Why don’t you use IGTV?It’s another Goal Digger Coaching Session on the show and my student, Jaime Fenwick, is calling me out for something we haven’t spent nearly enough time on: Instagram Stories, Videos, Livestreams and more.if you’ve been wondering about IGTV and why I haven’t really leaned into that platform yet, or you’re curious about creating beautiful Instagram Stories that get people tapping the link in your bio, and want to know my elements for a strong Instagram Live, this is your episode. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/igcoach/
Oct 30, 2019 • 34min
306: Are You Making One of These 5 Classic Marketing Mistakes?
Whoops! Coming clean on a few things here.Yep, I’m taking ownership of the marketing mistakes I’ve made because, luckily, I learned from ‘em and I want to help you skip the mess up and get straight to the level up. This episode is laser focused on 5 classic marketing mistakes I’ve made and you might be making -- from drawing assumptions to wasting time in the details. Marketing doesn’t have to feel manipulative or deceptive. In fact, it shouldn’t! This episode will identify the marketing mistakes you might be guilty of (hello, I was also guilty of these!) and I’ll talk you through strategies to fix ‘em. If you’re not seeing results from your marketing efforts, or you’re looking to take off in the right direction, this is your episode.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/marketinghelp/
Oct 28, 2019 • 51min
305: What Barbara Corcoran Really Thinks About Women Entrepreneurs
How to turn $1000 into a billion dollar business. With a B. That’s B for Barbara Corcoran. Listen, I know that first line feels click baity but I promise there’s a pay off here. Barbara Corcoran is taking the Goal Digger hot seat and I am so excited about it. Maybe her rags to riches story can’t be perfectly duplicated. Maybe she can’t give us the perfect 1-2-3 steps to transform from diner waiter to real estate mogul. But I’m willing to bet that you don’t reach Barbara’s level of success without a keen eye for a good investment, stellar selling strategies, or fearless negotiation. And I want to hear her advice on all of it.We’ve got a Shark on the show and I’m treating it like a masterclass in pitching, selling, investing and negotiating. We’ll get into the fundamentals of her selling strategy so it can be applied no matter what your business looks like -- product or service, online or in-person, new to the game or a seasoned pro, we’ve got you covered.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/barbaracorcoran/
Oct 23, 2019 • 52min
304: I’ve Never Been This Real Before: My Conversation with Ed Mylett
Fair warning: We both shed tears during this conversation.“Ed Mylett wants to interview you.” I remember that email landing in my inbox. With so much time and effort focused on making THIS show great, I don’t say yes to many outside interviews these days. So I am so proud and honored to share this conversation I had with Ed. I’ve never been this real before, and I’m grateful Ed invited me to tell my story in a new way.I invite you to listen with your heart wide open, because that’s how I shared my world with him, talking about the darkness I faced through multiple miscarriages, how trusting the plan doesn’t mean the path will be easy, my deepest insecurity these days and the difference between being business women vs. men. I hope this interview gives you an even wider and deeper view of the educator, the podcast host, the entrepreneur, and the mother who speaks to you each week.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/edmylett-2/
Oct 21, 2019 • 40min
303: Beyond the Titles: Who is the Real Ed Mylett?
The cover art for the Ed Mylett Show shows a sunglass-wearing Ed, a guy who clearly spends some time in the gym walking with swagger you can sense through the photo, and his private jet and Bentley providing the backdrop. Who IS this guy?Ed Mylett’s podcast is consistently holding down the top 50 on Apple Podcasts and he is in the Top 50 Wealthiest under 50. Ed decided from a young age that if he was going to work for a living, he was going to work for himself and call his own shots. He is a leading speaker in the business space and with his podcast and YouTube channel teaches millions how to elevate and maximize their lives. We sat down for a conversation at his Laguna Beach home a few months ago and I’ll be honest, it’s not often I invite men to the show, but Ed’s story is so interesting to me. We kick off this episode with a question no one’s ever asked him before: Who is Ed Mylett beyond the titles? And his answer truly shocked me.Ed Mylett is getting the Goal Digger treatment. Press play right now.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/edmylett/
Oct 16, 2019 • 35min
302: How to Deal with Difficult Clients, Refunds, and Unsatisfied Shoppers
Negative reviews. Angry emails. Refund requests. Stubborn or needy clients. Snippy social media comments. Passive aggressive communication.If you own a business, you've dealt with some, if not all of these -- I’m talking about negative feedback from customers or clients, and if you're a human, you know it never feels good.But rather than harping on the criticism, moping in feelings of rejection, or lashing out against the naysayers, I want to walk you through the exact system my team and I use to deal with unsatisfied customers, negative feedback, and refunds.That's right… In true Jenna Kutcher fashion, we've created a system around even the touchiest of subjects: refunds, feedback, and criticism. And honestly, it was probably one of our smartest moves.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/difficult/
Oct 14, 2019 • 46min
301: 5 Things You Need To Do on Your LinkedIn Profile Right Now
Confession time: There’s one major platform on the internet I’m not using to its max potential. I’ve got Instagram down to a science, a healthy and effective strategy on Facebook… But there’s still one big one that eludes me and that platform is LINKEDIN. Like my profile is there, I have a really old picture, a few notes about me… But that’s it. So like I always do when I want to learn and grow new skills and knowledge, I’m turning to an expert. Jena Viviano is an ex-Wall Streeter turned career coach and entrepreneur who helps go-getter professionals articulate their personal branded career story to land their dream jobs.If you want to leverage LinkedIn to attract new career opportunities, make professional connections, and potentially grow your business, this is your episode. This is a masterclass in all things LinkedIn.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/linkedin/
Oct 9, 2019 • 36min
300: How to Hit Your Profit Goals Through Price Setting
How much do you cost?One of the most challenging parts of running a business, especially in the beginning, is putting a price value that's fair, smart, not to mention profitable on the products and services we offer. I invite you to hit play on this episode if you’re wondering if your price is right -- Bob Barker style -- that it's not too high and pushing potential customers away, or too low and practically giving away your resources for a steal. Should your price reflect the late nights? Hours of dreaming? Time, effort, and passion you put into creating this THING and pushing it out into the universe?Pricing isn’t a one-size-fits-all structure, but let’s talk about it. This episode is a chat about crunching your numbers, drilling into them to find a realistic dollar amount to charge, how to create a unique experience to back up your rates, plus my personal philosophy about how to approach discounts. The price to press play is $0.00, by the way.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/properpricing/
Oct 7, 2019 • 41min
299: Have a College Degree but It's Not Your Passion? Listen to this.
What do you want to be when you grow up? How did you answer that question growing up? It can be anxiety inducing when you’re multi-passionate or when you haven’t quite figured out what your true purpose is. It can be an even worse question when you’re already on one path and realize, maybe this isn’t my thing?Shea McGee is part of the husband and wife team behind Studio McGee, an interior design firm known across the country for a bright and clean aesthetic.But Shea didn’t start there. In fact, she earned a degree in a completely different field before realizing that what she really wanted to do was design. So she changed her path and created the life and business she knew she was meant for.We’re talking about that question: What do you want to be when you grow up? And how to make strategic, measured changes to pivot the degree or experience you have, into the purpose you know you’re meant to serve.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sheamcgee/
