The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher
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Jul 22, 2020 • 20min

379: New Ways to Serve Your Email List in 2020

This episode is NOT about ways to sell to your list. We’ve all heard the stats about how every $1 spent on email marketing, about $44 is made in return. We KNOW that email marketing is the way to sell and see big profits, and I have tons of content that covers how to do that well. But one of the keys to success in selling to your email list actually has nothing to do with selling or introducing your offer.It’s those in-between seasons, when you’re not in a launch or pushing a new offer, that you form strong bonds and lasting relationships with your list by serving them. And yet, so many people forget about their list until they have something to communicate about a new product or offer and there’s some sort of urgency in making a sale.Let’s get into the 4 main different formats for serving your email list and being a valued resource in their inbox, not just another salesperson. C’mon and jump in with me!GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/serveemail/
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Jul 20, 2020 • 44min

378: What is an Integrator and Do You Need One?

Each time I make a new hire for my team, I think to myself: “HOW did we survive without this person?” This sentiment is especially true when it comes to Marisa Vittoria, my Integrator. Pre-Marisa, we were all honoring our own workflows, existing in a constant loop of Google Docs and Slack messages, and seeing what we’re capable of now… We were definitely not reaching our fullest potential. What does an Integrator do and do you need one on your team? And how can you be your own Integrator and establish systems to get your business achieving more? I’m so excited to formally introduce you to Marisa, but admittedly nervous for her to reveal the systems we didn’t have in place before she joined our team. Hey, it’s all in the spirit of helping YOU learn from where we’ve already been.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/integrator/
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Jul 15, 2020 • 24min

377: 3 Simple Ways to Take Responsibility for Your Education Journey

As an educator, a big piece of my job isn’t just to get students to sign up for my programs -- that’s only step #1, really -- the next and more important piece is that I want them to take action, digest & implement the materials, and experience big wins and results. I want to help you not just dive into a program with hopeful intentions, but to complete the materials with purpose and a plan so that you can begin refining and implementing and reaping the reward that comes with investing in your education.I want to show you the 3 simplest ways to tap into that control and take responsibility for your education, because I’m on a one-woman mission to keep us from never saying, “I don’t have time” ever again, especially when it comes to our goals. Let’s do this!GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/education/
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Jul 13, 2020 • 51min

376: Shedding Toxic Thought Patterns and More Entrepreneurial Mindset Work

Is mindset front-of-mind for you? While you’re working on your business, crafting marketing messaging and dreaming up new ways to serve your clients, are you also working on you? As this guest will tell you, mindset is often the piece of the puzzle that’s holding you back from your greatest potential. Topsie VandenBosch is an expert in entrepreneurial mindset, helping women shed toxic thought patterns, negative thoughts and beliefs that prevent them from showing up, and making bank in their businesses. Her passion and skill for mindset work comes from a foundation in mental health therapy. In this interview, Topsie will help you identify the excuses you keep telling yourself and reveal how they’re holding you back, explore why anxiety might be a gift for an entrepreneur, and how to recognize and navigate self-sabotage. Here she is, Topsie VandenBosch.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/topsie/
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Jul 8, 2020 • 24min

375: This is Why No One is Seeing Your Content

When I was just starting out, I blogged Monday – Friday for YEARS… And while it’s admirable or even shocking, looking back those blogs weren’t really doing much for me. In fact, they were sucking up my time and not getting me anywhere closer to my goals. I’d share a new blog post once on Facebook, and then move on to creating the next. It wasn’t until I started creating content with intention and a plan that I started to see REAL results.The solution isn’t creating more and more and more. It’s not spending the majority of your time willing your creative juices to crank out just a few more sentences that hopefully *fingers crossed* make it in front of a potential client… The solution is tied to a simple purpose behind each piece of content you push out.Results don’t just come from a little call-to-action at the end of your blog post. They come from creating with intention, certainty, and confidence, and you can do that when you have a plan. This episode shows you how.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/createcontent/
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Jul 6, 2020 • 46min

374: Candice Kumai Shares Her Advice for Reinventing Yourself

From cookbooks to TV, magazines and more, Candice Kumai is a well-known name in wellness. In fact, she’s known as the Golden Girl of Wellness. She beautifully weaves her advice for healthful living into stories about her life and heritage, all with a mission to inspire a new generation of wellness lovers and creative artists. I have so many questions for Candice. What has the journey been like for her? What messy middle moments taught her the most? And what has she learned through exploring her culture and lineage that played a role in finding her purpose? Plus, Candice shares the thousands of years old art of Kintsugi, and it just may make you rethink the broken pieces of your story. Press play.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/candice/
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Jul 1, 2020 • 19min

373: What You Should Actually Be Blogging About

I believe that blogging isn’t just important for your business to run to its fullest potential… it’s necessary. But the MAIN issue I see entrepreneurs facing is just knowing what to write about. Writer's block is real and there’s only so much to cover in your area of expertise, right? Nope!I want to share with you the things that you ACTUALLY need to be blogging about. Yes, some of this will fall within your business niche, but not always. This system has allowed me to blog 4 to 5 days a week for the 9 years I’ve been running a business and never run out of topics to write about. Plus, it allows you to create the right content that your audience wants and needs from you, so that they keep coming to you as the trusted expert in your arena. That’s something worth blogging about… Let’s jump in!GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/blogging/
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Jun 29, 2020 • 40min

372: What It Means to Niche Down Your Journey and Live Into Your Work

Myisha T. Hill wears a lot of titles -- single mom, a speaker, an activist for Mental Health, an author… That list continues on, and yet she’s found a way to do those things well, and even thrive in each area.  You might quickly think, wow, she’s got balance figured out, but that’s not what she teaches. Myisha is a life synergist, and through her work she debunks the myth of work/life balance, leading her students to find SYNERGY instead. If burn out, overwhelm, and confusion seems to narrate your life or business, this interview with Myisha will explore why you might be feeling that way, and how you can navigate out of it. Myisha is also a guide for those navigating their anti-racism journey, and she shares actionable strategies for starting or continuing this important work. Press play and be sure to find Myisha at checkyourprivilege.co. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/myisha/
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Jun 26, 2020 • 28min

Honest Thoughts, Fears, Questions, and Plan for My Anti-racism Work

Join me as I share a lot of how I’ve been processing, digging in, learning, unlearning, and doing the necessary work against racism over the past few weeks. I am opening up to share my honest questions, thoughts, fears, and future plans during this time.
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Jun 24, 2020 • 24min

371: Pre-Launch Secrets to Create Buzz and Warm Up Any Audience

In the early days of my brand launching was more of a battle than a sweet cakewalk. Nowadays, we’ve got launching down to a T. We don’t have all the answers -- OH, we are still learning so much every single week and through every single launch. But truthfully it comes down to a lot of little things, and ONE major thing that makes the key difference.I want to talk today about the pre-launch. I believe pre-launch, the period of time before you make the actual offer available or open the cart, is the make or break for a launch and the goal you want to hit. This is my exact framework for pre-launch… What I do in the days and weeks leading up to launch to make THAT time way more manageable, light, and rewarding. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/prelaunch/

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