The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
Jenna Kutcher
You didn’t start your business to be a full-time content creator. You started it to help people, earn consistent income, and finally have the freedom you dreamed of.The Goal Digger Podcast is your go-to show for clear marketing strategies, proven systems, and honest conversations that help you grow your business in a way that feels good and actually works. Hosted by Jenna Kutcher, New York Times bestselling author of How Are You, Really? and the self-made entrepreneur behind a seven-figure brand, this podcast is where you come to stop winging it and start making real progress.If you have ever asked yourself how do I grow my business online without burning out, what do I even post on social media that truly connects with people, can Pinterest or podcasting really grow my audience while I sleep, how do I build an email list from scratch without the tech headaches, is it actually possible to make money with a small audience, what should I offer and how do I launch it without second-guessing everything, or am I too late to start over or scale up, this show is your answer.Every episode blends practical, proven strategies with the mindset shifts you need to break through imposter syndrome, release overwhelm, and clarify your next steps. Past guests include powerhouse names like Amy Porterfield, Mel Robbins, Marie Forleo, Ed Mylett, and Jasmine Star.With over 110 million downloads, The Goal Digger Podcast has helped thousands of women get strategic with their time, grow brands that feel aligned and profitable, launch offers with confidence, create content that works even while they rest, and replace running on empty with systems that actually support their life.You do not have endless hours to figure it out. This podcast gets straight to what works. It is where clarity meets action, where practical tips meet personal truth, and where you finally start to feel like you are on the right track.Subscribe now and join the movement of women building life-first businesses that give more than they take. Visit goaldiggerpodcast.com for show notes, tools, and bonus resources. And if this show helps you, leave a review so more women can find it and feel less alone.
Episodes
Mentioned books
Dec 20, 2021 • 50min
523: The Secrets of Launching a Profitable Virtual Event
How many virtual events do you think you attended in the last year and a half? From family social hours on Zoom to business networking opportunities through the screen, when the world stayed indoors, events moved online, and Bari Baumgardner has the strategies and systems for hosting a profitable live event down to a science.Bari has been in the events business for 17 years but In March 2020, she began producing virtual events and launched a tech company to create a truly immersive, interactive experience for hosts, speakers and attendees. Let’s put it this way, if you’re in the event industry or you want to host an event for your brand in this new virtual landscape, Bari is the guide to help you do it seamlessly and with success.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/bari
Dec 15, 2021 • 29min
522: 5 Business Must-haves Before You Scale
Whether you’re adding on new services, releasing a new product line, taking on more clients, changing up the experience you’re offering or expanding your selling market, choosing to scale is a big decision that takes planning, prep, and intention in order to do it in a way that lasts and feels manageable for the long haul. So let’s break down the 5 things that you need to have in place as you move on up and scale your business! Ya ready?GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/musthaves
Dec 13, 2021 • 39min
521: The Business of Coffee: What You Didn’t Know About This Industry
Coffee and entrepreneurship seem to go hand in hand. I bet you can’t scroll the Instagram accounts of your favorite creators and business owners without a photo of a latte or a caffeine-inspired meme popping up, right? This guest made coffee the center of her business, and with it, is on a mission to transform the industry through diversity, inclusion, and sustainability. Sahra Nguyen is the founder and CEO of Nguyen Coffee Supply, the first specialty Vietnamese coffee company importing directly from the source. From features in the Wall Street Journal, Forbes, New York Magazine and even landing the cover of Food & Wine magazine, her success keeps coming, and part of that is the dedicated community of supporters, fans, and coffee drinkers brewing up these specialty beans. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sahra
Dec 8, 2021 • 46min
520: I Never Thought I’d Be This Kind of Mom
If you’re hearing this, I’m actually on maternity leave, snuggling up our new little love and learning how to be a parent to two kiddos. Before baby Kutcher number 2 arrived, I sat down with Brendon for a Q&A about that very topic -- parenting. In this conversation, which originally aired on GrowthDay, he asks me about my learning moments as a mom, and how I continue to learn and grow in this title that I’m so proud of. So let’s dig into this conversation, shall we? Time for some mom talk. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/parent
Dec 6, 2021 • 42min
519: Do Not Skip These Legal Steps for Your Business
Is your business legal? I don’t mean to scare you here -- my question is really have you thought about the legal considerations that come with starting a business? Permits and licenses, contracts and agreements, trademarks, copyrights, intellectual property, and beyond… It’s all part of the entrepreneurial journey, and if there’s any advice I want you to take, it’s this: Start your business on the right legal footing from day one.Lauren Boyd is an entrepreneur, attorney, podcast host, speaker, and proud mother-to-be who is dedicated to helping entrepreneurs gain confidence in their legal foundation. Lauren empowers entrepreneurs to build a strong foundation for their businesses through relationship-focused legal advice, without relying on fear-based terms — instead, Lauren comes from a place of empowerment and education. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/laurenboyd
Dec 1, 2021 • 1h 6min
518: Quinn Louise: A Birth Story
Quinn Louise is here and this is the story of how it all happened. While the details are fresh in my mind, I wanted to capture the story of our newest addition’s birth on the podcast! These kinds of stories are never quite as we plan or expect them, but I think a lot of parents will get me on this: babies don’t really care about our plans! And I’m certainly not complaining a single bit. The Kutcher fam is more than complete, and I think I might be basking in the sheer, incalculable magic of that for a long time. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: jennakutcherblog.com/birthstory
Nov 29, 2021 • 43min
517: The Science of Happiness at Work
Workplace culture is critical to the happiness and success of your employees, and by extension, the happiness and success of your business. If you have a team, want to have a team, or if you just want to create a culture of happiness while your business is at the stage of “me, myself, and I”, this conversation is for you. Jenn Lim is the CEO of Delivering Happiness, a company she co-founded with the late CEO of Zappos.com to create happier company cultures for a more profitable and sustainable approach to business. We’ll talk about happiness at work, how it’s changed in the last two years, and what it means to tend to our greenhouses.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennlim
Nov 24, 2021 • 39min
516: My 5 Biggest Profit Drivers and How I Scale Them
Let’s pull back the curtain on the five things that influence my bottom line the MOST. Those tools, strategies, and offers that drive our profits most strongly into the business, and how to utilize and optimize them for yourself in case you’re in the market for some new or different approaches to how you share, show up and sell your stuff.I’ll share strategies that move the needle the MOST in my business, and that I truthfully believe can help impact your business’s bottom line, whether you’re a brick-and-mortar or online biz or whether you offer products, services or digital offers. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/bottomline
Nov 22, 2021 • 48min
515: Step-by-Step: How to Be Your Own PR Agent
Is PR part of your plan? What exactly is PR? How does it integrate with your marketing and advertising strategies? Where should you begin as your own publicist? What can you do right now to land the coverage you deserve? As a solo-preneur, adding “publicist” to the long list of titles under your name might feel like a stretch of your already thin time, but once you hear this conversation, you’ll see the power of even a little time devoted to landing media coverage for your brand.Jen Gottlieb, Co-founder and Chief Mindset Officer for the acclaimed PR company, Super Connector Media, uses her decade of performance and mindset experience to help entrepreneurs connect with the media so they can share their knowledge with the masses.GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jengottlieb
Nov 17, 2021 • 33min
514: My Playbook for Using Metrics to Plan Business Decisions
Knowing your numbers is something a lot of business owners avoid. What is it about numbers that’s so intimidating? Even as a total self-proclaimed analytics nerd who’s obsessed with strategy and tracking and all things metric-oriented… there IS something vulnerable about stripping away the vanity metrics or the social media facade to only look at the black and white numbers and what they have to say about the health of your business. I’ll be walking you through the 6 must-know metrics for you as a business owner. Are you ready to dive on in and talk numbers with me?GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/metricshelp
