

The Amy Porterfield Show
Amy Porterfield
Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle.Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code on financial and lifestyle freedom, so that you can go from struggling in your business to systemizing and growing your business with stronger marketing …more revenue… better help… more ease… and greater confidence.
Episodes
Mentioned books

Jul 5, 2023 • 17min
#586: Beyond Pay and Perks: How to Build a Team that Stays for the Long Haul
Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Jun 28, 2023 • 48min
#585: Truly Become An LGBTQ+ Ally & Run An Inclusive Business With Hank Paul
Hank Paul, an award-winning wedding photographer and Queer inclusion strategist, shares ways to be LGBTQ+ inclusive in your business and the importance of authentic allyship. They discuss navigating nervousness in LGBTQ+ conversations and their personal journey of advocating for LGBTQ+ inclusion. They emphasize the need for impactful allyship and provide suggestions to make your business more LGBTQ+ inclusive.

Jun 27, 2023 • 17min
#584: Your Zone Of Genius Misses You: How To Find Your Way Back
You can’t do it all: How to work inside your zone of genius and let go of everything elseDo you feel like you’re in a constant juggling act in your business?When you’re an entrepreneur, things are bound to be busy – and sure, feeling overwhelmed at times is something to be expected. But if you feel like you always have a million plates spinning in the air, then it’s high time you start focusing on the things inside your zone of genius, and let go of all the other tasks that someone else can do for you.Passing the torch to an employee, a contractor or a VA can be really difficult, and I know this from personal experience.For ten full years, I insisted on editing my own videos. I thought that because I knew exactly what edits I wanted to make, I could do it quicker than anyone else could. Sure, I was ok at editing videos -- but it sure as heck was not the best use of my time. And when I finally hired someone to do this for me, I found that with a little training and investment on the front end, they were able to do it much more efficiently than I could – leaving me time to work on the things in my business that not only turn the needle, but light me up.In this episode, I share what it means to work inside your zone of genius, why that’s important, and how to get back to it if you get lost. This is a great listen for any business owner who feels like they are literally doing it all -- so pop in your earpods and tune in.Here’s a glance at this episode...
[04:33] If you've ever felt overwhelmed in your business, I would suggest making a conscious effort to work more in your zone of genius.
[05:11] Working in your zone of genius is doing the things that you are most proficient in. The work is fulfilling, because it makes you feel good.
[06:02] An example of this for me is being on stage. I'm nervous at first, but at the end I feel energized and grounded.
[07:34] If there are things that make you feel low energy or have a really low vibe, these may be the things that you might need to find some help with. You should also hire someone if they can do the same thing in half the time.
[08:29] An example of this is when I used to edit all of my own course videos. Editing videos isn't in my zone of genius. I was making excuses, because I was scared.
[11:35] Prioritizing your zone of genius comes down to getting clear on what the important areas of your business are. For me, it's launching my digital courses, my membership, and my podcast.
[13:50] When you plan for the next year, sit down and journal and really discover where your zone of genius is. Check in every season and ask where my zone of genius is now.
[15:19] Superwoman syndrome is where you feel like you need to do everything and don't want to slow down and take the time to teach.
[15:49] A good leader refuses to spend time on tasks that aren't in their zone of genius. They find the right people to support them and take the time to onboard and teach them.
[16:23] Take out your journal and jot down some areas where you're operating in your zone of genius and where you're operating outside of your zone of genius. DM me @AmyPorterfield.
Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Jun 22, 2023 • 46min
#583: How I Plan My Podcast Topics: A Step-by-Step Batching Process
>>> HEAD HERE TO GRAB THE FREEBIE FOR THIS EPISODE: The Ultimate Podcast Topic Meeting Template!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

10 snips
Jun 20, 2023 • 17min
#582: The Listening Mindset: My Secret For Understanding My Audience Intimately
Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

27 snips
Jun 15, 2023 • 45min
#581: Create A Profitable Business That Keeps Growing Even When You’re Offline With Steph Taylor
Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Jun 13, 2023 • 25min
#580: How To Show Up Professionally When You’re Struggling Personally
Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

22 snips
Jun 8, 2023 • 43min
#579: Must-Know Online Marketing Industry Updates & Trends For 2023
Is Your Business Keeping Up? The Top 7 Digital Marketing Updates & Trends To Be Aware Of The State Of The Digital Course Industry & What You Can Expect In The Next YearHoly smokes, things in the digital marketing world are moving fast. From chatbots to ChatGPT, it seems like there’s some new technology popping up on the market every single day. With so much changing, it’s hard to know what technology is going to benefit your business the most, and what you should invest both your time and money into.Not to mention, it can be really intimidating to try something new when you know nothing about it. I’ll be honest -- I’ve definitely been pushed out of my comfort zone as I’ve implemented some of these new marketing trends in my own business. Doing something new is always a little bit scary, but I’ve found that when you’re open to it, and are willing to spend a little time learning, then it’s more than worth it in the long run. And here’s the good news, sweet friend. I’ve done a roundup of the seven biggest marketing industry technologies that you can take advantage of right now, and I’ve tested out each and every one of them for you. I’ve done all of the research, all of the homework, and have tons of insight on all of the trends and updates that I’m sure you’re curious about – and I’m sharing it all in this episode. So if you are ready to level up your marketing plan and serve your audience at an even higher level, then grab something to take notes with and press play on this episode. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Jun 7, 2023 • 43min
#578: What To Do When You’re Maxed Out & Ready To Quit With Rebecca Blackburn
A 3-step process for living more, working less, and lightening your mental load with Rebecca BlackburnWe’ve all been there before…. Maybe you’ve got what feels like a hundred plates spinning in the air, and one of them is about to come crashing down.Or maybe your business is going really well, but it’s taking over your entire life -- and you’re struggling to find time for what’s most important. Whatever the situation may be for you, feeling like you’re underwater isn’t a good place to be. If you let that feeling go unaddressed for too long, it could potentially lead to burnout and resentment towards your business -- and we definitely don’t want that!So when you’re completely maxed out, it’s crucially important that you take a pause, assess what’s happening, and get back into alignment.Here to help you in doing that is Rebecca Blackburn. She’s a highly sought-after life coach who helps overwhelmed female entrepreneurs restructure their lives so they can work less, live more, and still achieve success at the highest level. Rebecca’s going to share a simple 3-step process that will help you regain ownership of your life, and take intentional action on how it’s going to look moving forward. Tune in to hear:
How to identify what’s most important in your life, and prioritize it
The bad habits you might not realize you’re doing that are only wasting your time
Tips on how to lighten the ‘mental load’ that many women bear
How to get rid of the guilt you feel when you don’t get to everything on your to-do list
Plus much, much more! I absolutely loved this conversation with Rebecca, and it’s my hope that you take away just as much from it as I did.Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!

Jun 6, 2023 • 19min
#577: Rejection In Business: How I Coped When Things Don’t Go My Way
The rejection that rocked my world, and what I learned about the way that I copeIf you know me, you know that I’m a sensitive person. I take things that people say about me to heart, and when I feel the slightest bit rejected, it takes an emotional toll.So when I was turned down for a huge media opportunity during my book launch, you can imagine just how hurt I was. If I could go back and do it all over I would, because the disappointment and sadness that I felt as a result of this rejection really brought me down during what should have been a really exciting time for me. But here’s the good news. This experience has made me take a long, hard look at how my own expectations play a role in how I handle things when they don’t go my way -- and moving forward, I’ll have an entirely new perspective. I’ve also recommitted to some simple mindset shifts that I know will help me in the future when things don’t go as I thought they would. In this episode, you’ll hear about this entire experience -- how I handled it, what went wrong, and what I’m committed to doing moving forward. This is a very honest and vulnerable conversation, and a topic that’s so important to talk about as entrepreneurs -- because allowing something that’s completely out of your control to get the very best of you is simply not worth it, sweet friend.So if you feel rejection as deeply as I do, I hope this episode helps you reframe your thoughts so you can keep moving forward as the very best version of yourself. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!