The Instagram Stories Podcast

Mindy Thomas is a marketing professional in the digital ad strategy and organic strategy space. In a former life, she was a professional hairstylist and makeup artist. Passionate about moving the beauty industry forward, she forayed into marketing, specializing in local branding, content creation, and paid ad strategy. Over the past 8+ years, Mindy has racked valuable experience on both the agency and brand side; most recently working for a major hair care and cosmetology education conglomerate. With the un-predicability of 2020, she decided to step away from her full-time career to focus her attention on her two children as they navigate virtual learning and adapt to a new way of living while making sure they continue to prosper and grow, even in the middle of a pandemic. Follow along as she works to reinvent a life that reflects the era we’re living in, the good and the bad, but more importantly, it’s unseen opportunities. Mindy resides in a suburb just outside of Columbus, Ohio with her husband, two kids, and their German shepherd/hound mix. In this episode, Mindy and I discuss how to pivot to a different life choice without regrets, how to make a hair salon Instagrammable, what her favorite tools and apps are for managing her Instagram, and a lot more. You can find Mindy online at: Web: http://www.mindythomas.comInstagram: https://www.instagram.com/mindysthomasTwitter: https:www.twitter.com/mindysthomas

Marty Markenson is passionate about creating augmented reality applications and content. By day he works as a product manager for PTC’s industrial AR platform. By night he creates AR filters for Instagram. In this interview, we discuss how to make your own GIFs for Stories, how to upload them so they can be re-used across different platforms (including TikTok!) and how to film yourself properly for a GIF. Check out the rest of the episode for more! Connect with Marty at: Instagram: https://www.instagram.com/igstorystrategyWeb: https://www.cavelit.com And check out these great GIFs Marty made for me! I added them to GIFHY so I can use them in my Instagram Stories!

John Ferrara is an Instagram expert, strategist and philosopher. With  over 6 years of experience, John has helped thousands of entrepreneurs  grow their business using Instagram.         When I interview guests on my podcast, I rarely hear something  completely unfamiliar to me about Instagram. When I interviewed John, he  said something about IGTV stats that I never heard before – and my first  thought was that John must be wrong. I was thinking I should interrupt  to correct him, but my brain said “what if he’s right? You don’t know  everything.” I’m so glad I didn’t say anything because John was right.  There’s a really interesting IGTV stat you can check that I did not know  existed.         In this episode, John and I talk about the right mindset for growing on  Instagram, and he explains the methodology behind his Masterclass.  John’s Masterclass is designed around 7 Laws will help you attract more  clients, engage with your ideal customers and get you paid without  needing more followers. You can find the 7 Laws of Instagram at the link  below.         Connect with John at:         https://www.instagram.com/johnferrara         http://www.johnferrara.com/7laws

Amanda Robinson is The Digital Gal. She is widely recognized in the digital marketing industry for her knowledge, training, skills and coaching as a Facebook Ads expert with her Swift Kick In the Ads Membership, her 4 Week Facebook Ads Training Bootcamp, and for her creative chatbot skills. She is an author, international speaker, consultant, and educator who has taught thousands of business owners and entrepreneurs the foundational skills of Facebook Ads. Amanda brings personality and passion to teaching others how to make Facebook ads work for them. In this episode, Amanda and I talk about getting started with Instagram ads, including using Facebook Ads Manager, plus we discuss Facebook Messenger bots finally coming to Instagram, and how businesses can take advantage of it. We also discuss how to get started with ads on Instagram. If you’ve never used Instagram Ads before, boosting posts is a simple and easy way to start in small amounts. However, once you start spending close to $500 per month, Facebook Ads Manager is a much better option because it gives a variety of tools and choices that can help you reach your desired target audience, ensuring your money is spent as efficiently as possible. You can find Amanda online at the following places: Instagram: https://instagram.com/thedigitalgal Twitter: https://twitter.com/thedigitalgal Website: https://thedigitalgal.com/ Swift Kick in the Ads Membership Program: https://thedigitalgal.com/swift-kick-in-the-ads-3/

Taylor Loren is the director of content marketing at Later, the #1 Instagram marketing platform. She is passionate about helping entrepreneurs grow their business through the power of Instagram marketing, which she does through the popular Later blog and free online Instagram courses. Taylor was named a LinkedIn Top Voice of social media marketing and awarded Best Startup Marketing in Canada. You can follow her on Instagram at @taylor.loren

Sarah Frier is a senior technology reporter for Bloomberg News out  of San Francisco. Her award-winning features and breaking stories have  earned her a reputation as an expert on how Facebook, Instagram,  Snapchat, and Twitter make business decisions that affect their future  and our society. Frier is a frequent contributor to Bloomberg Businessweek and Bloomberg Television. She’s also the author of No Filter: The Inside Story of Instagram, the winner of the 2020 Financial Times and McKinsey Business Book of the Year Award. Want to support the show? Buy Me a Coffee Leave a Review: Apple Podcasts