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The Instagram Stories Podcast

Latest episodes

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Jan 3, 2022 • 40min

Episode #55 – Using Your Core Values to Build an Audience with Nicole Tremaglio

Nicole Tremaglio is a Branding Consultant, Pop Culture Writer, and Host of the Nicstalgia podcast (launching 2/1/22). She helps brands leverage TikTok and emerging social platforms to create a cult following of brand enthusiasts. Nicole is known for being on the pulse of pop culture and cutting edge of digital trends.You can connect with Nic @nicoletremaglio on Instagram and TikTok, watch or listen to the Nicstalgia podcast (launching February 2022), and subscribe to her weekly newsletter, Real Talk, which pulls back the curtain on her entrepreneurial journey. Find Nicole online at: Instagram: https://www.instagram.com/nicoletremaglioTikTok: https://www.tiktok.com/@nicoletremaglioPodcast (launching 2/1/22!): https://www.nicoletremaglio.com/nicstalgiaReal Talk newsletter: https://view.flodesk.com/pages/6178a5b61fd6118f0e915074
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Dec 15, 2021 • 34min

Episode #54 – Get to know your host!

For a long time, I didn’t know how to describe what I do. I’m not a social media “guru”. I’m not a photographer, I’m not a videographer. It took me a while to figure it out, but I’m a Product Manager. In this episode, Ashley Coffey invited me on her podcast, “Coffey and Code” to talk about my career path, my podcast, and a lot more. If you’re enjoying the show, and you’d like to support my efforts – you can buy me a cup of coffee. Thanks in advance! You can find me online at: Instagram: https://www.instagram.com/danielhillmedia Twitter: https://www.twitter.com/danielhillmedia Support the show! Buy Me a Coffee
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Nov 29, 2021 • 33min

Episode #53 – The Social Media Strategies Summit Instagram Q&A with Brian Hollingsworth

Brian Kofi Hollingsworth is a Graphic Designer with over 15 years experience, creating and consulting with brands big and small over the years, everything from general elections in the UK and Kenya, to barbershops, chefs, natural skin and hair products, live events, alcohol brands, charities and influencers.  Brian believes social media is everyone’s opportunity to show the world what you can do and not just tell people like back in the day when you had when you had your life written on paper, now your worth is digital, you can use it to qualify yourself whether you’re running a business or looking for a job, His mission is to educate creators to brand and market themselves by utilizing the most relevant platforms. In this episode, Brian and I were invited to do a Q&A for the Social Media Strategies Summit back in October, right after I gave a talk on the latest changes to the Instagram algorithm. Brian is super knowledgeable and frankly, I was more excited to hear his answers to the questions than anything else – and I LOVE Q&A, so that tells you a lot. You can find Brian online at Web: https://www.thebkh.uk/ Instagram: https://www.instagram.com/thebkh/ Twitter: https://twitter.com/thebkh YouTube: https://www.youtube.com/thebkh If you enjoyed this episode, please leave a review on Apple Podcasts, so you can help others find the show. Thanks for listening!
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Nov 15, 2021 • 26min

Episode #52 – 5 Key Steps of Building a Community with Ashley Langer

Ashley Langer is a natural born connector and extrovert with over 10 years of experience planning marketing and networking events.  As the founder of Business Socialistas, Ashley works to build a community of female entrepreneurs where women can connect, support one another, find resources and grow their businesses.  Most notorious for their elevated networking events, Business Socialistas cultivates unique experiences that empower women and brings them together in person and on social media.When not on the ‘gram or event planning, Ashley spends her time going to the beach, exercising and enjoying a delicious meal with her friends, family, husband and two daughters. In this episode, Ashley breaks down her 5 key steps to building a community on Instagram. She explains in detail how she uses each step with examples, but her list includes: * Support – like, comment, cheer your friends on* Share – share with your audience in a meaningful way* Spotlight – feature someone that your community will connect to* Summon – get feedback and input to involve your community* Social – build community by featuring your community in your content You can find Ashley online at: Web: https://www.business-socialistas.com Instagram: https://www.instagram.com/business.socialistas
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Nov 1, 2021 • 28min

Episode #51 – How To Setup to Sell on Instagram with Carrie Gottschalk

Carrie Gottschalk is a highly recognized influencer within the social media industry and has been at the forefront of the social media revolution for 13 years, paid social media for 5 years, and has managed over 15 million dollars in ad-spend — working with large clients Shari’s Berries, Wyndham Hotels, and TEDxMileHigh. With her extensive experience in domestic and international markets she’s known as a skilled social media strategist, advertiser and has also gained a strong understanding of digital performance metrics with a good portion of her experience in eCommerce, Direct Response, and Performance Marketing. In this episode, we talk about how to set up your Instagram profile for maximum sales potential, along with the advantages of having an Instagram Shop, plus much more. You can find Carrie at: https://www.instagram.com/carriegottschalk https://www.carriegottschalk.com If you would like to hear more Instagram strategy (but mostly Instagram news!) check out my daily show, The Instagram Stories, on your Amazon Echo smart speaker or Google Nest under “News Briefings”, or on any other podcast platform including Apple Music and Spotify. If you would like to support the show, you definitely can buy me a cup of coffee – just go to https://buymeacoffee.com/igstories. Thanks for listening and I hope you liked the show!
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Aug 30, 2021 • 29min

Episode #50 – Influencers and User Generated Content with Nikki Canning of Later

Nikki Canning is the Editorial Manager at Later — the leading visual social marketing platform for Instagram, Facebook, Twitter, Pinterest, and TikTok. Her experience in digital media has taken her to London, Sydney, and Dublin, and she’s helped dozens of brands build their content and social strategy. When Nikki’s not working on blog content for Later, you’ll find her outdoors with her dog, Arlie, or listening to the latest true crime podcast. I first met Nikki when I started writing for Later – I wrote a blog post about captions in Instagram Stories, which had been a goal of mine for a long time. In this episode, we talk about some strategies for having others creating content for you – typically referred to as User Generated Content – and working with smaller influencers for maximum impact. Since we recorded the podcast, Later has announced a new date for LaterCon — join Nikki and team Later on Sept 29th for a day-long virtual event all about social strategy. Get your free ticket here! You can find Nikki at: Instagram: http://www.instagram.com/nikkitravelled Instagram: https://www.instagram.com/latermedia/ Web: https://later.com/ LaterCon: https://later.com/latercon
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Jul 19, 2021 • 21min

Episode #49 – Instagram Q&A at the Social Media Strategies Summit

This week on the show, I share a Q&A I did at the Social Media Strategies Summit a few months back, where I shared secrets about how the Instagram algorithm works and how to take advantage of it. If you enjoy this podcast, I would really appreciate a review on Apple Music so other people can find the show! If you’d like to be on the podcast, please send me a message on Instagram (or Twitter!) @danielhillmedia and we’ll work out all the details. Enjoy the episode!
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Jun 28, 2021 • 31min

Episode #48 – What To Do Before Going Viral with Sara Alter from Moment Consulting

Sara Alter is a veteran entrepreneur, business coach, certified life  coach, and the Founder of MOMENT Consulting.         With a background in marketing, branding and PR, Sara leverages 20 years  of entrepreneurial experience to help her clients build unique,  sustainable, buzz-worthy brands.  Sara has been featured in Entrepreneur Magazine, Thrive Global,  Authority Magazine, CEO MOM Magazine and in Conde Nast Fingerprints as  their pick for creative innovator.         You can find Sara online at:         Web: www.moment-consulting.com         Instagram: https://www.instagram.com/momentconsulting         Article: Consulting Tips for Your Business
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May 26, 2021 • 28min

Episode #47 – Boosting Engagement with Stories and Stickers with Lisi Metzger from LStudioMedia

Lisi Metzger has been in the social media space since 2009. She created a blog called, “The Beauty File,”posted content for over five years and grew an engaged community online. She was featured in several online publications such as GraziaUK & Refinery 29. She is passionate about connecting with and creating content for small businesses, brands & professionals.  She is a social media strategist and the founder of L Studio Media, a social media agency, based out of New York. She helps businesses grow their online presence through social media management and content creation, 1:1 strategic planning sessions and online coaching.  She helps businesses clarify their message to create strategic plans and grow by attracting the “right” followers who convert to customers and clients. Her agency also works with businesses in an ongoing manner, providing social media management on a monthly basis. Offline, she enjoys listening to music & podcasts, reading, art, traveling, biking, doing Pilates & spending time with her family and friends. Here are the links to what Lisi mentioned on the show: https://zest.is/Marketing articles aggregated onto a homepage- “the latest content in blogging, content, email, growth, metrics, strategy, tools, social, influencer & branding”(you download the zest extension on chrome) https://trello.com/en-US Trello is great for organizing your projects and ensuring your to-dos are completed in a timely manner. You can find Lisi online at: Instagram: @lstudiomedia Web: https://www.lstudiomedia.com/
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May 11, 2021 • 25min

Episode #46 – Finding your Ideal Customer with Mary Pendleton and Hashtag Hero

Mary Pendleton is a nationally recognized social media strategist and self-proclaimed chillpreneur. Her expertise lies in Instagram growth with a passion for purpose-driven businesses! She offers 1:1 strategic planning sessions and a handpicked hashtag membership to help increase visibility and sales. Mary is a mom of 3 and calls in San Francisco home. In this episode, we talk about how Mary got started on Instagram, transitioning from shop owner to Instagram expert, hashtag strategies, Mary’s program “Hashtag Hero”, and much more. You can find Mary online at: Instagram: https://www.instagram.com/lovemarypendleton Web: https://www.hashtag-hero.com

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