Robbie Kellman Baxter is the author of "The Membership Economy" - a book that shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue. During this interview, Robbie takes us through her version of the sales acquisition funnel, we talk about displaying membership rates on your website, we delve into super users and what you can do to get them in your business, plus Robbie shares her top 3 tips for fitness businesses to grow. Visit: ActiveMgmt.com.auVisit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt

We are celebrating our first 20 shows by looking back on some of the very best advice, tips, ideas and lessons our guests have shared on The Fitness Business Podcast so far! We rewind to interviews with Amanda Vogel who shares advice on social media, Bill McBride with tips on strategy, Steve Jensen shares his experience on sales, Mark Miller gives us insights on leadership and Bryan O’Rourke talks about technology! All of that, plus we hear from the CEO of Exercise New Zealand, Richard Beddie about FitEx 2015. Visit: ActiveMgmt.com.auVisit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt

Randal Godden is the CEO and a chairman of VISTAGE South Africa and also operates as a strategic management consultant and Company Director in South Africa and internationally. His career spans over 50 years and includes line management experience, Chief Executive, Chief Financial Officer plus strategic consulting and mentoring to clients in a broad range of industries. During this week's show we ask Randal: The top 4 things you must have in your business plan What you should include when tracking your Key Performance Indicators What to look for in a good accountant, and The 4 key areas you need to manage and focus on, if you want to be profitable Visit: ActiveMgmt.com.auVisit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt

Justin Tamsett is the Managing Director of Active Management. He has managed and owned fitness clubs since 1990, and now travels the globe speaking on topics from business skills to work-life balance.  This week's show we chat about: How not to handle a customer complaint What to do to ensure you monitor online activity about your business Real life examples of businesses that have embraced Local Love and Rewarded Status Also in this week's show, we hear more from Tribe Team Training, the complete small group training business system that’s helping clubs make more money without having to sell more memberships. Visit: ActiveMgmt.com.auVisit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt  

Working in almost every role a Fitness business has to offer, Rhys Cutifani was General Manager of the Southern Cross Health Club when awarded Australian Health & Fitness facility of the year by Fitness Australia in 2008. Over the last 6 years Rhys & his wife Bridie have opened 18 Anytime Fitness Franchises & currently own & operate 7 AF clubs around Australia. They were awarded Australian Franchisee's of the year in 2009 & 2010, & most recently won international Franchisee of the year 2013. Rhys' group of clubs goal is to "add 100,000 healthy life years by 2020" to their members lives. During the show Rhys talks about the main differences between a franchise club and an independent club, the importance of community involvement in business success and his top keys to success for a franchise club owner. Visit: http://www.activemgmt.com.au/Visit: http://fitnessbusinesspodcast.com/Email: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt  

Bryan O’Rourke is the President of the Fitness Industry Technology Council, the CEO of Integers Advisors and the CSO of Fitmarc and Flywheel Group. Bryan is an entrepreneur, investor and former club owner who has worked in the health club and fitness industry with his partners for 18 years. IHRSA named him one of 13 people to watch in 2013. He has presented as a keynote speaker at industry and corporate conferences on four continents. He is widely published and quoted in periodicals like Inc. Magazine, the Wall Street Journal and the New York Times and was recently recognized as one of the top 17 most influential entrepreneurs on twitter. During our interview, Bryan tells us the coolest things happening in fitness technology right now, he gives us tips on staying up to date on all the new technology coming into the market plus he shares his non-negotiable tech tips for fitness professionals. Visit: ActiveMgmt.com.auVisit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt

Mark Miller is the Vice President of Merritt Athletic Clubs and has over 20 years of experience at the Senior Management level. His expertise lies in Leadership and staff development, revenue generation through both sales and non dues revenue programming, strategic operations and systems development.  During the show we ask him 3 questions: How do you define visionary leadership and what do you to do live that? Why type of professional development do you do to lead your team? Top 3 tips for new managers starting in the industry Visit: ActiveMgmt.com.auVisit: fitnessbusinesspodcast.comEmail: info@activemgmt.com.auPhone: +61 2 9484 5501Twitter: @JTActiveMgmt

Justin Tamsett is the Managing Director of Active Management. He has managed and owned fitness clubs since 1990 and now travels the globe speaking on topics from business skills to work-life balance. During this show, we check out gyms around the world, including The Row House and The Mile High Run Club in New York, 220 Fitness in Santa Monica and Orange Theory Fitness. We also explore the consumer trend called, Betterment, and get a deeper understanding of how to use devices and data to #grow your fitness business. Also in the show, Sharon Tousley is back with her latest tip on starting your own podcast and, this month, shes giving us the inside tip on whats involved in a well planned launch. Visit: ActiveMgmt.com.au Visit: fitnessbusinesspodcast.com Email: info@activemgmt.com.au Phone: +61 2 9484 5501 Twitter: @JTActiveMgmt

Darren Shaw is the owner and manager of CrossFit Ignite, a Sydney based CrossFit box. The business started in 2002 but has been using CrossFit principals since 2007. Darren is an experienced trainer and is known for taking no BS excuses. He also happens to be an excellent marketer and has an in depth knowledge of his target audience. He knows where to find them and how to speak to them. Visit: ActiveMgmt.com.au Visit: fitnessbusinesspodcast.com Email: info@activemgmt.com.au Phone: +61 2 9484 5501 Twitter: @JTActiveMgmt

Mish McCormack is an internationally acclaimed and award-winning Personal and Corporate Fitness Trainer. She has been the recipient of the Fitness Life NZ Personal Trainer of the Year three times (an unbeaten record), the Powerade NZ Personal Trainer of the Year, and the NZ Contribution to Community Excellence Award. With a Certificate of Fitness Management from the University of Otago, and 16 years experience as Personal Trainer, Mish is REPs registered and sits on the board of the PT Council of New Zealand. We ask Mish three questions: You have won a number of awards, does this help your business and how? In your experience, what are the challenges PT's may face moving from a contractor role to having their own studio? What are 3 pieces of advice you would give a PT in the first 6 months of their career