Outliers with Daniel Scrivner: Explore the Greatest Innovators, Founders, and Investors cover image

Outliers with Daniel Scrivner: Explore the Greatest Innovators, Founders, and Investors

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Jan 29, 2021 • 43min

#16 The Chemistry of Fire: Stories from the Top of Mount Washington to 12,000 Feet Beneath the Ocean to Night Assaults with the 82nd Airborne Divison | Laurence Gonzales, Author

In Episode #16, we explore The Chemistry of Fire: Essays with the author, Laurence Gonzales. We cover an adventure story of ice climbers on Mount Washington, the importance of rules and systems for decision making, and Laurence’s work with the Santa Fe Institute.“There’s no way to stop these accidents from happening, but there’s a way to stop them from happening to you.” – Laurence GonzalesEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/laurence-gonzales2-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/laurence-gonzales2-outliers-transcript CHAPTERSThis episode is our definitive guide to The Chemistry of Fire. In it we cover: (00:00:00) – Introduction (00:01:32) – The concept of the chemistry of fire (00:05:06) – An adventure story of ice climbers on Mount Washington (00:06:57) – Why people keep going when they know they should turn back (00:15:54) – The importance of rules and systems for decision making (00:21:32) – The survival of a cross-country skier after a major mishap (00:27:32) – Laurence’s work with the Santa Fe Institute (00:34:02) – Words of wisdom for 2021 ABOUT THE CHEMISTRY OF FIRELaurence Gonzales is the author of The Chemistry of Fire: Essays. In our previous conversation, we discussed Laurence's best selling book, Deep Survival, on who lives, who dies, and why. It's an incredible book, and it's filled with so many parallels to the worlds of business, investing, and peak performance. So when Laurence told me that he had a new book coming, I couldn't resist the urge to pick his brain one more time.💌  FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 26, 2021 • 1h 30min

#15 JFG Multi-Family Office: On Managing $1.8 Billion in Wealth, Investment Philosophy, and Teaching Kids About Money | Brandon Johnson, CEO

In Episode #15, we explore managing $1.8 billion in wealth, investment philosophy, and teaching kids about money. We’re joined by Brandon Johnson, CEO of JFG Wealth. We cover keys to successful family wealth management, the spectrum of risk and returns, and diversification and recency bias.“Once we have a starting point and a target, we can start to evaluate, do we turn left, do we turn right? How do we measure success? Then that dynamic process never stops." – Brandon JohnsonEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/brandon-johnson-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/brandon-johnson-outliers-transcript CHAPTERSThis episode is our definitive guide to investment philosophy and wealth management. In it we cover: (00:00:00) – Introduction (00:02:27) – History of the Johnson Financial Group (00:10:19) – Brandon’s path to wealth management (00:14:39) – What is a family office? (00:23:16) – Keys to successful family wealth management (00:38:08) – Teaching kids about saving, investing, and giving back (00:48:05) – JFG’s process for working with new families (01:01:13) – The spectrum of risk and returns (01:09:40) – Diversification and recency bias (01:17:10) – Defining success ABOUT JFG MULTI-FAMILY OFFICEBrandon Johnson is the CEO of JFG Wealth, where Brandon and his team manage over $1.8 billion for ultra high net worth families across the United States. Before taking a hard left turn into the world of investing, Brandon first trained as a chef at Le Cordon Bleu Culinary Institute in Paris. He also serves on the board of trustees for the University of Denver and the Children's Hospital of Colorado.💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 6, 2021 • 59min

Replay – #1 The Forcing Function: The Commonalities of Peak Performance | Chris Sparks, Founder & CEO

In this Replay Episode, we explore the commonalities of peak performance. We’re joined by Chris Sparks, Founder and CEO of The Forcing Function. We cover the journey from poker to productivity, the systems-thinking approach to planning, and reflection and pattern recognition.“We're the common denominator in all of our productivity struggles. No tool, no system, no routine is going to change anything until we, ourselves, change.” — Chris SparksEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/chris-sparks-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/chris-sparks-outliers-transcript CHAPTERSThis episode is our definitive guide to the commonalities of peak performance. In it we cover: (00:00:00) – Introduction (00:01:42) – The journey from poker to productivity coaching (00:06:59) – The systems thinking approach (00:10:32) – Reflection and pattern recognition (00:26:54) – Second and third order impacts (00:34:05) – Planning on a micro and macro level (00:45:48) – Physical tools and software to improve productivity ABOUT THE FORCING FUNCTIONChris Sparks is one of the top 20 poker players in the world. He's played over two million hands of poker and has had 13 first place finishes in his career so far. But that's not all. He's also the founder of The Forcing Function. There he works with many of the world's top entrepreneurs and investors teaching them how to apply elite poker frameworks for world class performance in business, investing, and life.Chris is also the author of Experiment Without Limits and soon he's launching an exclusive training program called Team Performance Training. There, you can join a small group of ambitious leaders to work through 24 hours of high performance training together and it includes one-on-one coaching directly with Chris. I've worked with Chris as a coach and he's incredible. I would highly, highly recommend it.💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 23, 2020 • 1h 9min

Replay – #8 Big Ass Fans: The World's Least Sexy $500M Business | Carey Smith, Founder & Chief Big Ass

Carey Smith, Founder of Big Ass Fans, discusses the importance of humor in business, learning from failures, and his investment philosophy with Unorthodox Ventures. The podcast covers topics such as starting Big Ass Fans, selling higher-priced products, and constantly improving a company through feedback.
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Dec 16, 2020 • 1h 24min

Replay – #5 Voyager Space Holdings: Building the Berkshire Hathaway of Outer Space | Dylan Taylor, Founder & CEO

In this Replay Episode, we explore building the Berkshire Hathaway of outer space. We’re joined by Dylan Taylor, Founder and CEO of Voyager Space Holdings. We cover the evolution of space technology, private space companies vs. the government, and exciting innovations in the space industry.“I’m in the camp that is super passionate about space as a tool for transformation. So what energizes me is getting humans into space.” — Dylan TaylorEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/dylan-taylor-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/dylan-taylor-outliers-transcript CHAPTERSThis episode is our definitive guide to building the Berkshire Hathaway of outer space. In it we cover: (00:00:00) – Introduction (00:01:55) – How Dylan’s work in space began after reading The Last Lecture (00:09:22) – Dylan’s early investments in and the evolution of space technology (00:17:25) – How re-usability and privatization has expanded space technology (00:39:05) – Why Dylan founded Voyager Space Holdings (00:49:52) – Space industry standards and the creation of the Voyager Space IP Exchange (00:54:35) – Private space companies and their relationship with government agencies (01:09:58) – Exciting innovations in the space industry (01:16:06) – How anyone can become involved in space industry and exploration   ABOUT DYLAN TAYLOR AND VOYAGER SPACE HOLDINGSIn 2019, PitchBook named Dylan Taylor one of the top 10 investors in space and space technology. While SpaceX, Virgin, Galactic, and Blue Origin have taken off in recent years, Dylan's been investing in outer space for over a decade. First, as an angel, and now as CEO of Voyager Space Holdings, where he's building the Berkshire Hathaway of space holding companies.Dylan has also served as the CEO of a public company, he's been on numerous boards, and he runs his own space-focused nonprofit called Space for Humanity. Dylan is a wealth of wisdom, and this episode is a masterclass on the past, present and future of outer space.💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 9, 2020 • 1h 28min

#14 The Art and Business of Online Writing: On Data Driven Writing and How to Reach 100 Million People | Nicolas Cole, Author

In Episode #14, we explore data driven writing and how to reach 100 million people. We’re joined by Nicolas Cole, author of The Art and Business of Online Writing. We cover self-belief vs. desperation, self-publishing, and the secrets of ghost writing.“You have to surround yourself with the people that are a version of who you ultimately want to become.” – Nicolas ColeEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/nicolas-cole-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/nicolas-cole-outliers-transcript CHAPTERSThis episode is our definitive guide to data driven writing and how to reach 100 million people. In it we cover: (00:00:00) – Introduction (00:01:33) – World of Warcraft and bodybuilding (00:09:22) – The mental game of self-belief vs. desperation (00:15:33) – Goal setting and why self-publishing is a good idea for authors (00:25:25) – The Art and Business of Online Writing, and why writing interested Nicolas (00:35:08) – Advice for writers who are just getting started online (00:49:40) – The secrets of ghost writing (01:00:37) – The writing process (01:09:09) – Confessions of a Teenage Gamer, and about writing memoirs (01:16:43) – Nicolas’ daily habits, and the importance of mentors   ABOUT THE ART AND BUSINESS OF ONLINE WRITINGNicolas Cole the founder of Digital Press, where he helps the world's most successful people, most of whom aren't "writers," write and publish their own books. In this episode, we go deep on writing, including how to break through the noise and become an influential voice in your space. Nicolas has worked with over 300 Silicon Valley founders, executives of publicly traded companies, New York Times bestselling authors, Grammy award-winning musicians, and Olympic athletes to shape their writing. To date, Nicholas's writing has reached more than 100 million people. He's one of Inc Magazine's most popular columnists, with over 200 columns published to date, and his writing has been featured in Time, Forbes, Fortune, and Huffington Post. He's also written several books, including his most recent and the one that got my attention, The Art and Business of Online Writing.💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 18, 2020 • 48min

#12 WIRED: On Technology's Origins, What Technology Wants, and Advising Steven Speilberg on Minority Report | Kevin Kelly, Founding Executive Editor

In Episode #12, we explore technology's origins, what technology wants, and advising Steven Spielberg on Minority Report. We’re joined by Kevin Kelly, founding executive editor of WIRED. We cover what technology wants, Magic Leap and virtual worlds, and Kevin’s work on Minority Report..“What is this thing we call technology? In the cosmological sense, like, where does it fit in? How does it relate to life? And my current summary would be that it is an extension of life and therefore is not contrary to life. It's an extended version of life—and that gives me hope, because it means that we can always make a greener version of whatever we make.” – Kevin KellyEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/kevin-kelly-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/kevin-kelly-outliers-transcript CHAPTERSThis episode is our definitive guide to  technology's origins, what technology wants. In it we cover: (00:00:00) – Introduction (00:01:38) – The turning point for Kevin's relationship with technology (00:06:32) – What technology wants (00:12:05) – General purpose vs. specialized technology (00:17:49 – Kevin's start with Wired magazine (00:25:59) – Magic Leap and virtual worlds (00:34:19) – Kevin's work on Minority Report (00:39:03) – Kevin’s newsletter, Recomendo ABOUT KEVIN KELLY AND WIREDKevin Kelly was the Founding Executive Editor at WIRED magazine and is the author of multiple bestselling books, including What Technology Wants and the New York Times bestseller The Inevitable: Understanding The 12 Technological Forces That Will Shape Our Future. His perspectives of science and technology have been featured in the New York Times, The Economist, and Time Magazine.Kevin helped shape the world of Minority Report as a futurist advisor to Stephen Spielberg, and he helped dream up the gestural interface shown in the film, which is something we talk about a little bit in the interview. Today, Kevin publishes a weekly newsletter called Recomendo as well as the weekly podcast, Cool Tools.💌  FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 11, 2020 • 1h 13min

#11 Called Out: Fear, Faith, and Finding Your Calling | Paula Faris, Author & Emmy-Nominated Journalist

In Episode #11, we explore fear, faith, and finding your calling. We’re joined by Paula Faris, Emmy-nominated journalist and author of Called Out: Why I Traded Two Dream Jobs For a Life of True Calling. We cover cancel culture, launching a faith-focused podcast, and key habits for great interviews.“I believe everything happens for a reason. I don't have any regrets, even though I've done some stupid stuff in my life—like, really dumb things. I wouldn't take it back, because I learned more from my flaws and failures than I have from the 'successes' of life. Those have been the character builders.” – Paula FarisEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/paula-faris-outliers-show-notesFULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/paula-faris-outliers-transcriptCHAPTERSThis episode is our definitive guide to fear, faith, and finding your calling. In it we cover: (00:00:00) – Introduction (00:02:15) – Paula’s background in faith, and aspiring to give grace to herself and others (00:08:50) – Cancel culture and the assassination of a person’s character (00:16:18) – Three questions to ask yourself to help find your vocational calling (00:21:03) – Launching a podcast on faith (00:27:31) – Five questions to ask yourself when you feel fear in a situation (00:37:06) – A deep dive into Paula’s podcast, Journeys of Faith with Paula Faris, and what she’s learned from it (00:48:11) – Key habits for great interviews, including doing research and mirroring (01:00:35) – Paula’s daily rituals, including preparing for a smooth morning, CrossFit, and Chick-fil-A ABOUT CALLED OUTPaula Faris has been an anchor on Good Morning America and The View. She's also an Emmy award-winning journalist who's worked as Senior National Correspondent for ABC News, where she's interviewed people like Hillary Clinton, Tiger Woods and Reese Witherspoon. In 2018, she launched her own faith-focused podcast with ABC called Journeys of Faith with Paula Faris. From Journeys of Faith, she's interviewed high profile political leaders like Nikki Haley and Cory Booker, athletes like Tim Tebow, and she's explored the topic of faith with pronounced atheists like Sam Harris. It's because of this incredibly open dialogue, which I think is missing today, that I wanted to have her on Outliers for a conversation about faith. In this episode, we cover Paula's career as a journalist, her journeys with her own faith, and what she's learned discussing faith with high profile figures from around the world. Paula's new book, Called Out: Why I Traded Two Dream Jobs For a Life of True Calling, is out now. And in it, she shares what she's learned grappling with the difference between her career and her calling.💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 4, 2020 • 1h 10min

#10 Primal Kitchen: Ancestral Health and Building a $200M Real Food Brand | Mark Sisson, Founder

In Episode #10, we explore ancestral health and building a $200M real food brand. We’re joined by Mark Sisson, Founder of Primal Kitchen. We cover his switch from focusing on performance to focusing on health, scaling a business from one product to 85, and rules of thumb for healthy living.“I was really interested in achieving good health along with performance, and I sacrificed my health in the name of performance. So I wondered if there was a way in which we could kind of have both—that I could be strong and lean and fit and happy and healthy and productive and shiny and sparkly and all the things that people want, without all of this pain and suffering and sacrifice.” — Mark SissonEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/mark-sisson-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/mark-sisson-outliers-transcript CHAPTERSThis episode is our definitive guide to ancestral health and building a $200M real food brand. In it we cover: (00:00:00) – Introduction (00:01:34) – From elite runner and triathlete to focusing on health instead of performance (00:11:28) – Teaching others the basics of health vs. weight loss (00:28:10) – Creating healthier condiments and the beginning of Primal Kitchen (00:34:15) – Scaling a business from one product to 85 (00:41:06) – Acquisition of Primal Kitchen by Kraft Heinz (00:47:56) – Mark’s definition of “primal” and a primal diet (00:57:51) – Rules of thumb for healthy living and Keto for Life ABOUT PRIMAL KITCHENMark Sisson was one of the pioneers of the paleo and ancestral health movement. He started his blog, Mark's Daily Apple, in 2006, and today, it's read by more than three million people every single month. He's also written and co-written 18 books on health and nutrition, including the New York Times bestseller Keto Reset Diet and the insanely popular Primal Blueprint.In 2015, Mark founded Primal Kitchen, and after enormous growth, he sold that business to Kraft Heinz for $200 million in 2018. Mark is an expert on paleo, primal and ancestral health and nutrition. In this episode, we cover so much, including lessons learned, building Primal Kitchen, Mark's health and nutrition journey and his thoughts on diet, exercise, vitamin D and so much more.💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices
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Oct 28, 2020 • 1h 15min

#9 33Vincent: When and How to Bring On an Incredible Executive Assistant | Casey Putschoegl, Founder & CEO

In Episode #9, we explore when and how to bring on an incredible executive assistant. We’re joined by Casey Putschoegl, Founder & CEO of 33Vincent. We cover the importance of the quality of assistant/executive relationships, the core traits of a great executive assistant, and working with a leadership coach.“I do believe that if you want to level up your leadership skills, if you want to contribute at a higher level... everybody should have some form of assistance.” — Casey PutschoeglEPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)https://www.danielscrivner.com/notes/casey-putschoegl-outliers-show-notes FULL TEXT TRANSCRIPThttps://www.danielscrivner.com/notes/casey-putschoegl-outliers-transcript CHAPTERSThis episode is our definitive guide to when and how to bring on an incredible executive assistant. In it we cover: (00:00:00) – Introduction (00:04:51) – Types of assistants and the work they perform (00:13:26) – The importance of the quality of assistant/executive relationships (00:15:31) – When an executive is not a good fit for a strategic executive assistant (00:28:20) – Core traits of a great executive assistant (00:41:56) – Glows and Grows (feedback) (00:52:05) – Working with a leadership coach (00:53:35) – Integrating work with life (00:59:41) – Advice for those who want to create their own businesses (01:02:08) – Casey’s routines and rituals ABOUT 33VINCENT AND CASEY PUTSCHOEGLAfter working for 7 years in Planning & Operations at General Mills, Casey Putschoegl and her longtime friend, Paige McPheely, decided there had to be another way to work flexibly, raise a family, and give the same opportunity to others. They started 33Vincent, an agency that matches executives with stellar executive assistants, and the company has grown to a team of 60+ with assistants supporting executives all around the world. As CEO of the company, and a mother of three young boys, Casey continuously pauses to reflect and realign herself with her goals, making sure she carries out the original goals of her business.Her insight on self-reflection and honest feedback can be helpful to leaders in all business areas. Casey describes what it’s like to work with a leadership coach, integrating work with real life, and what to look for in a great assistant (it’s more nuanced than you might think.)💌 FREE NEWSLETTERhttps://www.outlieracademy.com/newsletter🎙 LISTEN ONiTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775Overcast: https://overcast.fm/itunes1523851182ABOUT OUTLIER ACADEMYLearn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.Website: https://www.outlieracademy.comTwitter: https://www.twitter.com/outlieracademyABOUT DANIEL SCRIVNEROutlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.Website: https://www.danielscrivner.comTwitter: https://www.twitter.com/danielscrivner Learn more about your ad choices. Visit megaphone.fm/adchoices

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