Life on Mars - A podcast from MarsBased

MarsBased
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Apr 20, 2022 • 55min

049 - Consolidation in the developer bootcamps market, with Boris Paillard (CEO @ LeWagon)

We've been collaborating with developer bootcamps throughout the years to ensure that we contribute to the next generations of developers, which is one of our favourite ways of paying it forward.LeWagon has consistently been adamant at teaching not only one programming language but many. In fact, they know the value of learning multiple programming languages because they're developers themselves.We talk about their business model, incentives, how to tell a good bootcamp from a bad one, learning Ruby, how to teach and train new developers, bootstrapping a business, how they fundraised during the pandemic, and much more.If you love Ruby on Rails, this one is for you. If you don't love Ruby on Rails, we can still be friends.🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Mar 30, 2022 • 36min

048 - Company culture and hiring tech talent in hyper-growth mode with Jordi Romero (CEO @ Factorial)

We sneaked into 4YFN (4 Years From Now), the startups conference of Mobile World Congress, to host a Startup Grind event - an event within a bigger event.Factorial acquired Codegram, a Rails consultancy we respect a lot, in December 2019, so this is one of the topics we cover in this interview, and how organic vs. inorganic growth are working out for them, how they make their company culture permeate the lower ranks of the company and how they create new leaders and managers internationally in the context of hyper growth.It's a shorter episode because we were only given 30 minutes at the conference. We're too much to handle, we guess.And no. Àlex and Jordi didn't coordinate to have the same boots on the same day. You'll have to check the video to see this.🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Mar 2, 2022 • 49min

047 - Building the world's largest community of entrepreneurs, with Francisco Cruz

BOOM! the audio intros and outros are gone! We keep improving and iterating this podcast thanks to your feedback, making it a little bit better every day.In this occasion, we talk to the man, the myth, the legend, mr. Francisco Cruz, who spearheaded the community growth of Startup Grind globally, since their very first days to well over 300 chapters worldwide. Nowadays, he works at Notion, but that's not very relevant because we miss him at Startup Grind.At MarsBased, we have been organising the Startup Grind chapter of Barcelona since we founded the company, in early 2014, and continue to do so eight years after, without ever having skipped a single month. Month in, month out, we are hosting events with the most relevant entrepreneurs and investors around.Back to topic: with Francisco, Àlex discusses community building, cohorts of new applicants, bootstrapping an initiative like this, values-driven organisations, hosting events and conferences, cultural differences and they walk down nostalgia lane, hand in hand, reminiscing about days gone by.If you're curating a community and are building tools to nurture it, either with code or no code, this episode is for you!🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/¡Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Feb 17, 2022 • 55min

046 - The secret sauce of newsletters, with Jessica Ford (Startup Digest)

We have been curating the weekly newsletter of Startup Digest Barcelona since 2016 at MarsBased. Startup Digest contains a curated list of the best events in every city and we send it every Monday.We hosted Jessica Ford, their Director, to speak about the early years of Startup Digest, how they bootstrapped the project, how they built a bespoke platform and how they eventually migrated to Revue most recently. Also, and most importantly, we also cover the Techstars acquisition of the project.We talk a lot about newsletters, which is something we had never covered in our almost 100 episodes of both feeds of Life on Mars, and they're still VERY relevant in 2022. In fact, they keep evolving with the edition of dynamic elements, the new approach of certain innovative email clients like Superhuman, Spark and others.We also talk about the role of newsletters and established brands in startup ecosystems to build community like Startup Digest, Startup Grind, FuckUp Nights, TEDx and other brands available for entrepreneurs out there and how sometimes these brands will work better than your own ideas. Because, let's face it, your ideas are not that great, Jim. Let's face it. It's time to talk about that.We also noticed that every paragraph in this description starts with "we". What a great way to talk about community, focusing always on the "we".🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Feb 1, 2022 • 1h 3min

045 - Async & full-remote work challenges, with Amir Salihefendic (CEO & Founder @ Doist)

OK - this one is a BANGER. It's got everything we like: async work, remote, hard opinions on corporates and VC-backed businesses, disruptive management styles, calendar & meetings management, how to grow company culture in fully-distributed teams and lots, lots of product.Amir has been spearheading Doist, the remote company behind Todoist and Twist, two tools that every remote company - mostly on the async side - should implement, for many years. He's become a fundamental thought leader on Twitter and on podcasts and events to talk about what we cover in this episode. At MarsBased, we truly look up to this company and we're so thankful for all the learnings they've shared on their blog throughout the years.Learn from Amir and Àlex, in a conversation where the models of Doist and MarsBased are confronted and compared in areas like how to manage junior personnel, how do our employees report to C-levels, how we do our one-on-ones with the team and much more.🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Jan 18, 2022 • 1h 2min

044 - No-code as a solution to the global shortage of developers, with Nile Frater (NoCode.tech)

We discussed no-code one year ago with Ben Tossell, from Makerpad, a few weeks before he sold his company to Zapier, in what would become the first Zapier acquisition ever.One year later, we decided to bring an expert in the subject, Nile Frater (Director @ NoCode.Tech) to bring us an update on the state-of-the-art of the no-code/low-code/less-code/wtf-code industry.We discuss at length the myths and legends of no-code and the conversation turns into a career plan for non-technical people, to repurpose themselves into pseudo-technical profiles who can build software, thanks to the progress of no-code tools.Also, we discuss how big corporations can build teams of no-code people to replace the need for engineers for everything. Sometimes, some automations and a landing page will do, and you can do that by combining Typeform, SquareSpace, Stripe and Zapier, for instance.We discuss this, and much more, with Nile, who comes all the way from Scotland and now resides in Barcelona, but we'll discuss weather on another episode!🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Jan 4, 2022 • 45min

043 - Interview with Àlex at IndieHackers BCN

Hope y'all are having a very restful winter break wherever you are in the universe!We're kicking off the year with our chin up and a very positive attitude to bring you the best content for this podcast, and we're also super thankful for your following and support throughout this year and a half of episodes!In this occasion, we bring you an interview with our CEO Àlex, from late 2019, when he was interviewed at IndieHackers BCN to talk about bootstrapping businesses, indie development, B2B sales, being an officeless company and how to hire and nurture less senior talent in an all-remote environment, and the challenges we faced as a company back then. We also delved into what was our product, at the time, a project that never saw the light of day - but we won't spoil you why.Àlex also went over his relationship with Startup Grind and how this was combined with MarsBased in the first years of the company, and how he sold the idea to his two co-founders.Àlex is also the kind of person who writes in third person when speaking about himself, like right now - but he's not a bad person.🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Dec 20, 2021 • 24min

042 - Company update, December 2021

Our CEO apologises publicly for the interruption of the programming of this podcast. We've gone through very busy six months, culminating with lots of launches of big projects and a major acquisition of one of our most important clients - just to name a couple of events.Àlex rambles on for half an hour about these past events and how we've dealt with them, how this has affected team morale, what things have we stopped doing and other subjects like the changes in the jobs market (The Great Resignation), how boutique devs will struggle in the next years and how difficult it is to work with big corporations as a small company.All the above derived in a blunt conclusion: we need to raise our prices, so if you're reading this and want to work with us next year (not for us, as Àlex wrongly speaks during his rambling), it's a good time to talk!🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Nov 9, 2021 • 57min

041 - Community is f***ing hard, with Mark Birch (AWS)

Community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community community is all we see/hear and talk about nowadays. Everyone has an opinion on it but, truth be told, most people don't know jack about it.That's why we brought in Mark Birch, from AWS, to discuss with our CEO Àlex what is community, why is it that fucking hard, and who can and who cannot do community. Let's dispell myths, drop some f-bombs and hard truths about community building, and most importantly, why most corporates will never understand the underlying truths of community.If you want to build community around your project and/or have first-hand experience doing it and know the real pains: empty events, plateau in growth, lack of motivation, other projects sucking all your energy, toxic people in your events and whatnot, then this episode is for you.This episode is also for you if you want to be the person in your group of friends listening to the most interesting podcast out there. Your choice.🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/
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Oct 25, 2021 • 1h 12min

040 - Growth & ethics in marketing with Thomas Petit

We start this episode very well by stating that marketers ruin everything, so we don't expect to make a lot of friends with this episode - at least in the marketing industry.That's why we invited marketing & growth expert Thomas Petit to discuss ethics in product, marketing and growth because we really like his own perspective as an opinionated expert in those fields.We discuss the incentives of marketers and the philosophy of growth, especially that of VC- backed businesses and how that intersects with UX and technology. More specifically, we drill down into some of the most used dark patterns in marketing nowadays and who are the people using them and the reasons for it.If you're addicted to the dopamine kick of seeing interactions on your social media profiles, or you're getting tired of seeing the same tone, messages and tricks in each and every app you're using, you should be listening to this episode.🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/Support the show🎬 You can watch the video of this episode on the Life on Mars podcast website: https://podcast.marsbased.com/

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