
Second in Command: The Chief Behind the Chief with Cameron Herold
Welcome to the “Second in Command” Podcast hosted by Cameron Herold, brought to you by the COO Alliance, where top-level COOs share their insights, tactics, and strategies that made them the Chief Behind the Chief.
Cameron Herold founded the COO Alliance with one simple goal in mind: to provide COOs with the same professional development and growth opportunities CEOs have enjoyed for many years. COO Alliance is the world's leading network for the Second in Command.
Cameron Herold is a top business consultant, best-selling author, and speaker. He’s the mastermind behind hundreds of companies’ exponential growth and he’s touched thousands of businesses indirectly through his work.
Latest episodes

Sep 24, 2022 • 44min
Ep. 232 – Enertech COO, Karina Mikhli
Our guest today is COO Alliance Member and Enertech’s COO, Karina Mikhli. Karina Mikhli is a remote COO (former fractional one) and workflow consultant located in NYC. She excels at optimizing systems and focusing teams, loves to help companies and teams run efficiently and scale smartly, and is currently doing all of this and more […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Sep 17, 2022 • 44min
Ep. 231 – Launch Academy VP of Programs, Sam Chan
Our guest today is Launch Academy’s VP of Programs, Sam Chan. Sam oversees the programming and strategy for Launch’s network of tech entrepreneurs. Over his 8 years with the company, Sam has advised and supported thousands of founders from over 35 countries, and those companies have gone on to raise over 2B$. He helped create […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Sep 10, 2022 • 44min
Ep. 230 – Trainual Chief of Staff, Chelsey Krisay
Our guest today is Trainual’s Chief of Staff, Chelsey Krisay. Trainual is a leading SaaS company that helps businesses automate their onboarding and training by documenting every process, policy, and procedure in one simple system. Prior to helping launch Trainual in 2018, Chelsey was the first employee at Organize Chaos, an operations consulting firm also […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Aug 31, 2022 • 56min
Ep. 229 – Differentiating Between Company Culture & a Cult
In today’s episode, we feature a special appearance of Cameron Herold on the A Little Bit Culty Podcast with Sarah & Nippy. In today’s episode, Cameron discusses how a great company culture must be more than a business and a little less than a religion, leaning towards a cult. Also, what are the warning signs […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Aug 26, 2022 • 49min
Ep. 228 – Sendinblue COO, Olivier Legrand
Our guest today is Sendinblue’s COO, Olivier Legrand. Sendinblue is the leading all-in-one digital marketing platform for small to medium-sized businesses. In his role, he is responsible for overseeing strategy, operations, go-to-market, talent, and international growth. Before joining Sendinblue, Olivier was the VP and Managing Director of Asia Pacific and China at LinkedIn, and under […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Aug 18, 2022 • 45min
Ep. 227 – Makeship COO & Co-Founder, Pablo Eder
Our guest today is Makeship’s COO and Co-founder, Pablo Eder. Makeship, is a crowdfunding platform founded in 2018 with the mission of helping the world transition to a creator economy. Pablo has many years of experience in science, engineering, and business – having launched multiple start-ups. He is a Mexican-German who lived in Mexico most […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Aug 13, 2022 • 43min
Ep. 226 – Lawlytics COO, Anita Malik
Our guest today is the COO of Lawlytics, Anita Malik. Anita has over 15 years of experience leading operations, marketing, and product development at a number of startup organizations and also at Arizona State University, where she served as Deputy Director for the school’s business journalism institute. Her operational excellence and digital background have helped […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Aug 6, 2022 • 44min
Ep. 225 – Jobsity COO, Santiago Castro
Our guest today is Jobsity’s COO, Santiago Castro. With over 16 years of experience in the technology and software industry and 12 of those years at Jobsity, Santiago has performed a variety of roles including UX/UI web designer, senior front-end developer, technical project manager, and account manager. Wearing all of these hats has provided him […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Jul 28, 2022 • 49min
Ep. 224 – The Narrative Group, President, Rebecca Coleman
Our guest today is The Narrative Group’s President, Rebecca Coleman. Rebecca holds over 20 years of experience in building great relationships with clients and even better campaigns for their brands. Currently, she is President at The Narrative Group, an award-winning creative agency that specializes in people-centric and earned-led brand experiences for some of today’s biggest […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/

Jul 22, 2022 • 55min
Ep. 223 – Ask Me Anything
In today’s episode of the Second in Command podcast, we will be listening in on several people who joined a call to ask Cameron Herold questions about being a second in command, leadership, team management, finances and much more! This episode is packed full of value, so pay close attention and enjoy! In This Conversation […]Resources:Subscribe, Rate & ReviewI'd love you to subscribe to the podcast and leave an honest rating & review. This will encourage others to listen and grow as a community.YouTube - Second In Command Podcast - https://www.youtube.com/@secondincommandpodcast YouTube - Cameron Herold Leadership - https://www.youtube.com/@CameronHerold COO Alliance - https://cooalliance.com/ Cameron’s newest book - The Second In Command - https://a.co/d/287lESq Cameron’s Online Leadership Course - https://investinyourleaders.com/ch Cameron’s Website - https://cameronherold.com/ Instagram - https://www.instagram.com/cameron_herold_cooalliance/