Authors Who Lead - Learn to write a book from bestselling authors and leaders

Azul Terronez - Author, TEDx Speaker, Coach
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Dec 15, 2017 • 45min

From a Book to an Online Course - Seth Hanes - 005

Send us a textDownload this episode to your computer Seth Hanes - Leveraging His Book to Create Authority Seth Hanes is the author of the book, Break into the Scene: A Musician's Guide to Making Connections, Creating Opportunities, and Launching a Career Seth is a classically trained musician who graduated from the Music School of Philadelphia. Today, he shares with us his thought process behind writing his book, his goal for writing a book, and how he leveraged his book to get more opportunities and help more people in the process. [03:35] Why Write a Book Seth has long been thinking about starting a book while at music school. His biggest issue with the music world is the tremendous lack of practical training for musicians, specifically how they can monetize their skill sets. Like many creative types, schools teach students a hyper-specific way of doing things and how to approach their craft. But they're taught little to nothing about how to go out into the world and turn that into a career. His book, Break into the Scene came out when he was trying to solve his own problems. Having read some books as well as some online courses and worked with business coaches, he tried to figure out how to go about turning his skill set into a money-making machine. And he found the striking lack of good resources on this topic out there. Hence, he decided to create something he wished he had access to when he was getting started. It practically took him four years from when this idea was conceived until he finally at down to write it. He knew that if he had to be successful at this, he had to take the time and invest his time, energy, and resources to make it happen. [07:10] Finding the Right Angle for the Niche Seth explains the book was written to be a how-to guide for people, specifically for musicians. The goal is to give them a quick result through equipping them with tools they need to be successful after reading it. What he found intimidating with other similar books is that they're mostly written by university professors. But he felt they lack the rawness of their own story. So he wanted to take a different approach with this. This said, he did have some share of the impostor's syndrome where he doubted himself, which he had to deal with for years and which he considers to be the biggest hangup. But what actually helped him grow his confidence was when he started a blog. He wanted something in a how-to format, presenting really raw, tactical advice musicians could use in specific situations they may find themselves in. He was like creating a little playground for himself where he could test out these ideas - see what works, see what didn't and what was resonating with people. And this was how he approached the ideation of the book, which was a long process to figure things out. By writing his blog to overcome his impostor's syndrome, he saw how his audience was reading it and people were getting results. Then he knew he was ready to write a book and all he needed now was to get a game plan to do it. [10:45] The Impostor's Syndrome and How It Impacts Your Confidence Azul fo
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Dec 8, 2017 • 35min

Traditional vs Self-publishing for New Authors - Dr. Ryan Gray - 004

Send us a textIn today's episode, Dr. Ryan Gray talks about traditional vs. self-publishing and why he has done both, what makes a great reason for writing a book and what advice he has for first-time authors. Dr. Ryan Gray is a former United States Air Force Flight Surgeon who found a passion for helping pre-med students on their journey to medical school. Best known for his podcasts, which have been downloaded over 1,000,000 times, Dr. Gray has interviewed to numerous admissions committee members and deans of admissions for medical schools. Through The Premed Years podcast and the Medical School Headquarters sites, Dr. Gray has helped thousands of students gain the confidence they require to successfully navigate the pre-med path. Dr. Gray lives outside of Boulder, CO with his wife Allison, who is a Neurologist, and their daughter Hannah.
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Oct 28, 2017 • 28min

Boss-Mom turns Book into 6 Figure Business - Dana Malstaff - 003

Send us a textToday's episode we speak with Dana Malstaff is the CEO and Founder of Boss Mom. She is a mother, author, business strategist, podcaster, blind spot reducer, and movement maker. She is the author of Boss Mom: The Ultimate Guide to Raising a Business & Nurturing Your Family Like a Pro. Dana grew the Boss Mom brand into a six-figure business in less than a year.  
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Oct 18, 2017 • 46min

Life in the Front Row - How being an author can change your life - Jon Vroman - 002

Send us a textWe chat today with Speaker, coach, and author Jon Vroman, the founder of The Front Row Factor. We learn that Jon never really did well at writing in school and in fact, it was rather hard for him to complete his first book. Jon Vroman is an award-winning keynote speaker, ultra-marathon runner, host of the Front Row Factor Podcast and founder of Front Row Foundation, a charity established in 2005 that creates front row experiences for individuals who are braving life-threatening illnesses. Jon inspires others to Live Life In The Front Row™ by teaching the art of moment making.
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Oct 18, 2017 • 46min

Self-published Wall Street Journal Bestseller- Pat Flynn -001

Send us a textToday I interview one of my coaching clients and entrepreneur, Pat Flynn. He is the founder of the Smart Passive Income Biog. The Smart Passive Income podcast has been downloaded over 33 million times at the time of this recording. He is the Author of Wall Street Journal Bestselling Author and he shares all about his journey on this episode.
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Oct 15, 2017 • 4min

If You Have Always Wanted to Write a Book - 000

Send us a textIf you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom.com. Want to get behind the scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors conceptualized, wrote, and marketed their books? Have you thought to yourself, "I'd like to write a book" but I don't know where to start? In the Born To Write podcast, I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. 

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