Hi friends! We’re back and so excited to bring you a second season of the DesignThinkers Podcast.DesignThinkers is Canada's largest graphic design conference. Since the year 2000, the Association of Registered Graphic Designers has been bringing together visionaries from a range of disciplines to explore creativity and the design process live and on-stage. This podcast is an extension of that mission. We’re here to talk about process, creativity and the business of design with past and present DesignThinkers speakers. Join me, Nicola Hamilton, for a season of candid conversation with creative legends such as Stefan Sagmeister, Meg Lewis, Carson Ting and Catalina Estrada.If you like what you hear, join us at one of our conferences in 2025. DesignThinkers in Vancouver is happening this May 13 and 14, and DesignThinkers in Toronto will take place on October 1 and 2. You can find all the details at designthinkers.com.Tune in on Wednesday, March 26 for our first episode. If you love our first season, please leave us a review. It really helps! Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

This week's guest is Christoper Doyle. With over 22 years of experience, Christopher has established himself as one of Australia’s leading brand and design talents. Based in Sydney, his independent studio, Christopher Doyle & Co., is celebrated for its sharp approach to visual identity, creative direction, campaigns, and digital design. Known for blending curiosity and beauty in his work, Christopher collaborates across disciplines to deliver award-winning designs for clients in music, architecture, film, and the visual arts. We caught up with Christopher for a live recording ahead of his DesignThinkers presentation. We talk about his best and worst projects to date, why he doesn't have a formalized process, the value of openly sharing ideas and how he balances work and family life.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

Every year, RGD asks a different Canadian design studio or agency to tackle the conference identity. In these shorter episodes, I’ve been speaking with some of our past DesignThinkers Design Partners. My guest this week is Howard Poon, VP of Design at DDB Edmonton. In 2022, Howard and the team at DDB Edmonton tackled the conference identity for our triumphant return to in-person conferences. The execution was a restrained approach packed with iconography. In this episode, Howard and I go back in time to discuss the process that got them there.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

My guest this week is Partner, Executive Creative Director & Managing Director at BaseNYC. Min Lew was born in Germany, raised in Seoul, and now lives in Brooklyn. Min brings 20 years of experience across culture, technology, luxury, fashion, and more. Her impressive portfolio includes collaborations with clients like Apple, The New York Times, JFK T4 Terminal and MoMA. In this episode we talk about Min's path into design, how to move up the ladder within agency environments and what Min looks for in solid client relationships. Plus, Min lays out some advice for emerging designers.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

Our guest this week is a global brand leader. Greg Hoffman is the former Chief Marketing Officer at Nike. For 28 years, Greg held marketing, design, and innovation leadership positions at Nike. His role in the rise of marketing and design through that period was recognized when Fast Company named him one of the Most Creative People in Business. Today his primary role is as founder and principal of the brand leadership platform, Modern Arena. In that position Greg advises Fortune 500 brands, startups, and nonprofits about creating brand strength, business growth, and social impact. He engages teams ranging from Apple, Google, and Netflix, to Lego, and Target, on how to build stronger emotional bonds through branding and creativity. In this episode, we’re talking about his years at Nike. That includes what it takes to manage and steer a 600-person design team, how to grow in big corporate environments, and why exploring interest outside of design makes us better designers.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

Each year, RGD asks a different Canadian design agency or studio to tackle the conference identity. In these shorter episodes, I’ve been speaking with some of our past DesignThinkers Design Partners. My guest this week is Partner and Chief Creative Officer at BMD, Laura Stein. In this episode, I’m asking Laura to go back in time to 2020. Bruce Mau Design was our Design Partner in 2021, which meant they were working through the conference branding in the depths of a global pandemic—and the myriad of other crises we experienced during that time. What came out of their process was our DesignReThinkers conference. Listen in as we revisit the process that led us there.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

Getting to chat with Gail Anderson is a dream. Gail is a designer, writer, and educator. And today, Gail Anderson is Chair of BFA Design and BFA Advertising at the School of Visual Arts. She spent the first part of her career working in publishing: books and then stints at The Boston Globe Sunday and Rolling Stone. She went on to make poster art for Broadway and off-Broadway productions at SpotCo before starting her own small design firm, Anderson Newton Design. She’s also one of the most influential Black designers in the game. In this episode, we roll it way back to the early days of her career. We talk about the value of mentors in our early days—and modelling success later in life. We talk about the challenges of switching lanes within the design realm. And of course, we cover her experience teaching design at the School of Visual Arts.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

My guest this week is graphic designer and writer Chip Kidd. At Alfred A. Knopf—where he has worked for over 38 years—Chip has designed thousands of book covers. A writer as well, Chip has authored two novels—‘The Cheese Monkeys’ and ‘The Learners’, both national bestsellers. His bio also includes lines like: He was an extra in ‘Star Wars: The Rise of Skywalker’ and an answer on Jeopardy in 2002. In this episode, we talk at length about designing book covers. We get into why Chip got into books in the first place, what his process looks like and all the trends he’s avoiding. We also talk about loss and the ways it does or doesn’t affect your creativity. This one is pretty special.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

Each year, RGD asks a different Canadian design agency or studio to tackle the conference identity. In these shorter episodes, I’ve been speaking with some of our past DesignThinkers Design Partners. My guest this week is Mo Bofill. Mo is currently a Partner and Executive Creative Director of Design at 123w. In this episode, I’m asking Mo to reflect back on her experience as Executive Design Director at john st where she helped lead the DesignThinkers branding in the chaotic year that was 2020.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.

My guest this week is Grace Hwang. Up until very recently, Grace was working at Microsoft as Partner Director of Device Research + Design. That role encompassed Device Design, Mixed Reality hardware and software, Accessibility, and Sustainability. She believes in the power of human-centered design to cultivate positive change in people, systems, and society—and she brought that belief to that role. In this conversation, we talk about our responsibility as designers, the future of computing, and the ways we bring our own behaviours into our work.  Follow us on Instagram @rgdcanada or visit us online at rgd.ca. Purchase tickets to the upcoming DesignThinkers conference at designthinkers.com.