

Grow The Show
Kev Michael
Grow The Show is the podcast that grows YOUR podcast. Hosted by Kev Michael, a full-time podcaster since 2018 and growth coach to over 500 creators. Each episode delivers actionable strategies, real-world coaching, and expert interviews that help you build a bigger audience and turn your podcast into a powerful business asset. With millions of downloads and several million dollars in podcast-driven revenue under his belt, Kev brings the proven playbook for podcasters who are ready to go beyond the hobby and into growth. Subscribe now to learn how to grow your podcast — and make it work for you.
Episodes
Mentioned books

May 19, 2022 • 26min
53 | How to Make Your Podcast Growth Strategies More Effective
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
Let’s pretend that I am your podcast's newest listener. After six months of listening to your show, how is my life different? Who have I become? How has my worldview changed? What do I now have that I didn't have before?
Can you answer these questions?
That is what we are here to do with this episode of Grow The Show. We're going to talk about what transformation your podcast provides and how understanding that transformation will help you grow your podcast.
Want to join a community of high-performing independent podcasters?
Want to swap tactics, get feedback, and grow together?
Want to have your questions answered during AMAs with podcasting legends?
Join us in the Grow The Show online community!:
Ready to have Kevin join your podcasting team?
Apply for the Grow The Show Podcast Accelerator!
or watch Kevin's 70-minute Masterclass on how he took his first podcast past 100k and $100k to learn more about the program.
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

May 17, 2022 • 24min
52 | How to Know if Your Targeted Daily Engagement (TDE) is Working
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan.
The Targeted Daily Engagement framework says that podcasters should be online for 15 minutes every day engaging with their dream listeners, dream guests, and dream sponsors. If you do this, then you are guaranteed to see your download numbers grow.
But, how do you know if you're engaging in the right ways with the right audience?
In this quick solo episode, Kevin shares how you can tell if your TDE is working for you, and how to adjust your approach if it isn't.
Targeted Daily Engagement: How to Use Social Media to Double your Podcast Audience:
https://growtheshow.com/targeted-daily-engagement-how-to-use-social-media-to-double-podcast-audience/
Grow the Show Facebook Group: https://www.facebook.com/groups/growtheshow/
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

May 12, 2022 • 8min
51 | Do You Need to Be on All Social Media Platforms?
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
In this quick hit episode of Grow The Show, I'm going to answer a question that I get a TON from podcasters.
The question is this:
Should I be on every social media platform?
Should I be repurposing my podcast content and putting it everywhere?
By the end of this episode. you'll know my answer. Plus, I'll explain how to decide which platforms are right for you.
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

May 10, 2022 • 40min
50 | How to Build Relationships With Podcast Sponsors, With Billy Thorpe
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
When you think of sponsorships, the first thing you probably think about is cold, hard cash.
This episode is about sponsorships.
BUT...
This episode isn't really about money— at least not directly...
This episode is about relationships.
This is because if you build AMAZING relationships with people in your industry you are going to be in the position to be making some money.
To help us learn how to build these relationships, we've brought in a sponsorship expert.
His name is Billy Thorpe. He's a successful podcaster, entrepreneur, and online creator.
By the end of this episode, you'll know how to find sponsors that are the best fit for you, and you'll learn the RIGHT way to pitch yourself to them that guarantees a higher chance at success.
Resources Mentioned:
The Only Way to Monetize Your Podcast, With Dave Jackson: https://growtheshow.com/the-only-way-to-monetize-your-podcast-with-dave-jackson/
How to Apply a Business Mindset to Your Podcast, With Gary Arndt: https://growtheshow.com/how-to-apply-a-business-mindset-to-your-podcast/
Apply to the Grow The Show Accelerator Program!: https://trainings.growtheshow.com/apply
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

May 5, 2022 • 18min
49 | How to Make Your Podcast & Target Audience More Specific
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to start recording studio quality sound and video and get 15% off a membership plan.
The reason why most podcasters struggle with growth has nothing to do with their actual growth strategy.
It's actually because their premise and their audience definition are vague, confusing, and broken. They don't work.
Even if you have the juiciest most effective growth strategy, you're not going to grow if you don't have your premise and your audience definition locked in.
So, that's what we're going to focus on in today's episode.
I'll share two exercises to help you create a super specific audience profile and show premise.
By the end of the show, you'll be able to identify what makes your show totally unique, and refine your show's premise so that it actually HELPS you to grow your audience.
Resources mentioned:
GTS Facebook Group
The 10 Word Exercise
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

May 3, 2022 • 32min
48 | How to Grow and Monetize an Entertainment Podcast
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to start recording studio quality sound and video and get 15% off a membership plan.
Today I'm answering a question that I get a lot:
How can entertainment-only podcasts grow their audience and monetize?
I'll admit— I usually focus this show on "how to" podcasts because they can be easier to grow and monetize.
However, that doesn't mean that the techniques I teach here can't still be applied to an entertainment-style show.
In fact, the strategies I teach here can be equally as effective for entertainment shows.
The main difference is HOW the tactics are applied and how you prioritize your time.
Today, I'm going to address the similarities and differences between business podcasts and entertainment podcasts.
By the end of the episode, you'll know exactly how to apply my strategies to your entertainment podcast.
And, you'll have a list of the things you need to prioritize for growth and monetization success.
Resources Mentioned:
Targeted Daily Engagement (TDE): How to Use Social Media to Double Your Podcast Audience
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

Apr 28, 2022 • 6min
47 | The Only 2 Things You Need to Produce a Great Podcast Episode
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
--
One of the best parts about podcasting is that it's really easy to create one. Anyone can have a great podcast!
Don't get me wrong, it can take years to develop expert-level storytelling and interview skills.
BUT, that doesn't mean you can't still have an amazing show as a beginner.
What I've learned working with over 200 podcasters is that there are only two things that can make or break a podcast episode.
In this quick-hit GTS episode, I'll tell you what those things are and how you can have them– even if you're just starting out.
Resources Mentioned:
The GTS Facebook Group
How to Make Any Podcast Hilarious and Entertaining, With Planet Money's Robert Smith
How 3 Legendary Podcasters Hook Their Listeners in 90 Seconds
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
Join our community in the Grow The Show Facebook group
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

Apr 26, 2022 • 34min
46 | How to Create a Better Podcast in a Fraction of the Time, With Alex Sanfilippo
Learn how to create a better podcast with less time and effort. Alex Sanfilippo shares tips on streamlining processes and conserving energy. Discover the importance of time management and post-production solutions for podcast growth. Explore efficient workflow strategies and ways to avoid common pitfalls in podcast system building.

Apr 21, 2022 • 8min
45 | How to Get More 5 Star Podcast Reviews
Learn proven strategies to increase five star ratings and reviews for your podcast, including using a specific call to action, asking engaged listeners, and making a big ask once or twice a year.

Apr 19, 2022 • 37min
44 | How to Get Featured on Any Podcast, With Angie Trueblood
Angie Trueblood, podcast growth expert and founder of The Podwise Group, shares her secrets on getting featured as a guest on podcasts. She discusses her scientific approach to podcasting and emphasizes the importance of selective and thoughtful podcast pitching. Angie also provides resources for crafting irresistible pitch emails and highlights the value of niche shows with engaged audiences.