Making Good: Small Business Podcast

100 episodes! I’ve been thinking about what the best way to celebrate this milestone is, and I decided to go back to what’s at the heart of this podcast, and that is GREAT CONTENT.I thought I’d take you on a tour of all 100 episodes so far, and give you the one-liner description of each one so you can go back and catch up on any episodes from the archives you’ve missed but that resonate with you.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/100JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

In this episode I'm joined by social media strategist Emma Tessler, CEO and founder of Ninety Five Media. We discuss social media strategy, Instagram stories, how the various elements of Instagram should be approached, consistency on social media, and more.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/99JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

In this episode, I share 5 marketing shortcuts for 2022:Keep your ideal customer close to your heartApply your energy where you see results -- double down on what worksPay attention to what energizes youShare what you're working onExecute, even when you don't feel like it.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/98JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

“A goal without a plan is just a wish.”- Antoine de Saint-ExuperyIn today's episode, we discuss setting a goal, and then more importantly, creating a plan to get us there in 2022.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/97JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

By popular request, today's episode is all about product photography. I brought in pro photographer Hallie Kathryn (who ALSO owns Soule Candles). We discussed all things product photography: why it's important, how to take great photos, what materials you need, how to edit... all the good stuff. We also discussed what it looks like to work with a professional product photographer, and how Hallie balances running multiple businesses. I love this episode.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/96JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

Want to take your business to the next level? Join Making Good Happen -- the monthly membership program designed to help you build a smart, strategic marketing plan — and ACTUALLY take the actions needed to implement it. Sign up now -- enrollment closes 12/31.Today’s episode is all about doing a Year in Review for your business – taking a close look at 2021 before we close that chapter and move into 2022. A Year in Review helps us celebrate the highs, learn from the lows, and figure out how to make things even better moving forward. ____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/95JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

Want to take your business to the next level? Join Making Good Happen -- the monthly membership program designed to help you build a smart, strategic marketing plan — and ACTUALLY take the actions needed to implement it. Sign up now -- enrollment closes 12/31.Today I have a wonderful interview with Susanne Mariga, the author of Profit First for Minority Business Enterprises. We’re talking all about Profit First, managing the finances in your business, and about Susanne’s book and how through it, she is making a huge impact on the world.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/94JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

Want to take your business to the next level? Join Making Good Happen -- the monthly membership program designed to help you build a smart, strategic marketing plan — and ACTUALLY take the actions needed to implement it. Sign up by 12/18 for the lowest price that will ever be offered.In this episode, I share my #1 wish for you in 2022 that I think will help drive massive results. We discuss 6 things that might hold you back from doing it, and then strategies for overcoming those roadblocks.____________________MAKING GOOD SHOWNOTES: https://makinggoodpodcast.com/93JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

Welcome to the first ever edition of the Making Good Book Club, with me (Lauren Tilden) and my co-host, Charelle Griffith. In this first episode, we discuss the book Mindset by Carol Dweck. We share our key takeaways from this incredible book and how we would apply what we've learned to small businesses. And then, at the end, we announce next month's book selection for the Making Good Book Club!Want to take your business to the next level? Join Making Good Happen -- the monthly membership program designed to help you build a smart, strategic marketing plan — and ACTUALLY take the actions needed to implement it. Sign up by 12/18 for the lowest price that will ever be offered.GET NOTIFIED ABOUT THE BOOK CLUB: https://makinggoodpodcast.com/bookclub____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/92JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts 

Want to take your business to the next level? Join Making Good Happen -- the monthly membership program designed to help you build a smart, strategic marketing plan — and ACTUALLY take the actions needed to implement it. Sign up by 12/18 for the lowest price that will ever be offered.The end of the year is a super important sales time of year for most small businesses. So how can we make the most of the final few weeks of 2021 to see the greatest results? In this episode, I share 11 tips for ending 2021 on a high note.____________________MAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/91JOIN THE FB COMMUNITY:https://www.facebook.com/groups/goodbusinesspeopleCONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts