Making Good: Small Business Podcast

Lauren Tilden
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10 snips
Oct 4, 2025 • 26min

Best. Q4. Ever. Here's how to plan it.

Discover how to conquer the chaotic Q4 with a refreshing 7-step life-first planning method. Overcome seasonal burnout by setting one business and one life goal, while learning to visualize your ideal quarter. Transform your calendar into a tool for success by prioritizing personal days and defining marketing strategies. Gain insights from past performances to make informed decisions, and turn plans into manageable weekly tasks. With helpful systems and accountability tips, this approach helps ensure your progress and keeps motivation alive.
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Sep 24, 2025 • 60min

Feeling Stuck? Try a “Tiny Experiment” | Book Club | 308

Feeling stuck, burnt out, or over it with hustle culture? In this episode, we explore Tiny Experiments by Anne-Laure Le Cunff—a radically refreshing approach to productivity. Learn how to use curiosity, reflection, and small challenges (aka “pacts”) to make real progress without the pressure.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/308CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts
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Aug 20, 2025 • 54min

How to Design Your Life (and Business) | 'Designing Your Life’ by Bill Burnett & Dave Evans | Book Club | 307

In this episode, Charelle and I share how Designing Your Life reframed career and lifestyle goals through design thinking, energy mapping, and creative experimentation. Learn how to map your values, draft multiple life options, and move forward with curiosity—not perfectionism. Whether you're running a business or reevaluating your path, there’s something here for you.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/307CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts
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Aug 5, 2025 • 19min

10 Easy Marketing Wins You Can Use Right Now

Feeling overwhelmed by marketing? In this episode, I share 10 real and practical ways to make marketing easier—especially when you're short on time or energy. From foundations to AI tools and everything in between, let’s simplify your strategy and get results.LISTEN TO NEXT→ ⁠⁠⁠⁠303: Why I’m In a Funk (And How I’m Climbing Out of It)SHOW NOTES→ ⁠⁠⁠⁠306: 10 Easy Marketing Wins You Can Use Right Now***WHEN YOU'RE READY🌼  ⁠⁠⁠⁠Join Making Good Happen🫶  Browse the Shop***CONNECT📸 ⁠⁠⁠⁠Instagram🧵 Threads💻 LinkedIn***SAY THANKS🍏 ⁠⁠⁠⁠Leave a review on Apple Podcasts⁠⁠⁠⁠🌿 ⁠⁠⁠⁠Leave a rating on Spotify
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Jul 21, 2025 • 57min

What’s Really Holding You Back ('The Mountain Is You' by Brianna Wiest | Book Club | 305)

In this Book Club episode, we're discussing The Mountain Is You by Brianna Wiest. We explore self-sabotage, emotional intelligence, and what it really takes to change. From micro shifts to future self visualization, this episode is full of insights to help you get out of your own way and create a more aligned life and business.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/302CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts
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Jul 11, 2025 • 7min

The One Thing That Could Change Everything

GET YOUR FREE TICKET: https://makinggoodpodcast.com/summitThis episode is a little different—because I’m shining the spotlight on something I created just for you: the One Thing Summit! If you've ever stared at a blank screen trying to figure out what to post, or felt overwhelmed by all the conflicting marketing advice out there, this summit is for you.I brought together over 40 of the most generous, wise, and brilliant marketing experts and asked them each one question: What's one thing every small business owner should do to get better results from their marketing? Their answers? Pure gold—and you can access it all for free. In this episode, I’m breaking down what you can expect from the One Thing Summit and why this is a can’t-miss opportunity.
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Jul 3, 2025 • 49min

This Tool Can Transform Your Content Chaos with Colie James | 304

Feel like your content marketing is pure chaos? In this episode, I chat with systems strategist Colie James about how one tool can bring calm, clarity, and serious efficiency to your content workflow. We talk about organizing your ideas, repurposing smartly, and creating systems that give you your time back. This one’s a must-listen for any creative business owner who’s ready to end the chaos and simplify.Want to try the tool? Sign up for a free account here.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/304CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts
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Jun 25, 2025 • 27min

Why I’m in a Funk (And How I’m Climbing Out of It) | 303

In this solo episode, I share an unfiltered look at a tough season I’ve been in—a long-lasting funk that’s affected my work, energy, and mindset. I open up about what led to it, how I’m moving through it, and the habits and changes that are starting to help. If you’ve ever felt stuck, off, or burned out, this one’s for you.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/303CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts
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Jun 17, 2025 • 1h 2min

7 Principles for an Oversubscribed Business (Oversubscribed by Daniel Priestley | Book Club | 302)

In this Book Club episode, Charelle Griffith and I dive into Oversubscribed by Daniel Priestley—well, two versions of it! We talk about building demand, the power of signals, and what it takes to create offers people line up for. If you’re tired of chasing customers and want to flip the script, this episode is for you.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/302CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts
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Jun 10, 2025 • 58min

A Real-World Guide to Inclusive Marketing with Kate Wolff | 301

Let's talk inclusive marketing! Kate Wolff, founder of Lupine Creative and co-founder of Do the WeRQ and LumiTerra, shares how she’s building impact-driven businesses through inclusive marketing, queer representation, and sustainability. We talk about what it really takes to lead multiple ventures and how small business owners can take action, even imperfectly.MAKING GOOD SHOW NOTES:https://makinggoodpodcast.com/301CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100prompts

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