The Influential Personal Brand Podcast

This episode serves as a recap and debrief of our most recent interview with Luvvie Ajayi. One of the biggest takeaways from our time with Luvvie was her boldness and the fact that she is not scared of being herself. She shouldn’t be taken as mean or nasty though because the actual source of her gestures as a writer and social commentator is an unflinching devotion to being real. Her genuineness, persistence, and resolve to follow her internal voice are some of the things that her success can be attributed to. During this episode we deconstruct her process, talking about the value of consistency, how fear and confidence relate to authenticity, the use of an avatar strategy for refining your message, and a whole lot more.    

Today’s guest is Luvvie Ajayi, a New York Times bestselling author and speaker who uses her voice to inspire and critique. She recently published the hugely successful I’m Judging You, runs a life and business school called The Do-Better Academy, and the TED Talk she did has over four million views! Luvvie straddles the line between comedy and activism, readily critiquing pop culture and advocating for minority rights. In this episode, Luvvie gets into the central role that writing, persistence, and authenticity have played in getting her where she is today. When Luvvie's original plan to be a doctor fell by the wayside, she simply followed her heart and did whatever she felt like next, never letting fear get in the way. Her experience of regret after shying away from fearful things was more damaging to her than doing the things themselves, and today she speaks about how this tendency helped her fall into one success after another. We also hear her thoughts on her new book, which advocates for people to learn how to judge each other about things that matter and how that could create a more just society. It all comes down to listening to that dream which is always in front of us, and the knowledge Luvvie shares today about how to do that would be valuable to anybody looking for a push.

It’s time for a debrief of our most recent interview with Andy Andrews, the man responsible for bestselling classics such as The Noticer and The Traveler’s Gift. Andy has appeared on national television over 200 times and is the type of personality who doesn’t just regurgitate the same act but has rather continued to deliver unique and timeless works throughout his lengthy career. Today we drive home the theme of noticing Andy spoke of a lot – how it seems to penetrate much of his approach to work and outlook on life too. You will discover some essential skills any writer or speaker should have, such as the necessity of first being a student, and cultivating the ability to make connections between things that other people don't.

Every public personality has a unique skill or trait that they leverage to build their audience. Some are one-trick ponies though and tend to have career arcs that begin to dip as they bring out new acts that are just repackaged versions of old ones. Andy Andrews is a personality of a different order though, and we are so grateful to have him on the show today to share the steps he has taken to stay relevant over the entire span of his career.

It is with great pleasure that we bring you another one of our special recap episodes, this time of our amazing interview with rising country music superstar, Brett Kissel. It was a huge honor to have Brett on the show and our interview was even more meaningful because he was the first guest we have ever had that comes from the music space. Some of our big takeaways from our conversation with Brett are his skill at combining the business with the creative side of being an artist, his general knack for sales, and his ability to leverage himself as an asset in order to strike deals.

It is an honor to introduce you today to one of our friends, Brett Kissel, who was recently named male artist of the year by the Canadian Country Music Association. He is a rising international superstar who also won an award from the Worldwide Radio Summit in Hollywood and was named International Artist of the Year — an accolade he shares with A-listers like Adele and Ed Sheehan. He has won two Juno Awards, 12 CCMAs, he has got an honor from Canada’s Walk of Fame, as well as many other prestigious awards. In today’s episode, you will hear how Brett built his music career from the age of seven and how a strong work ethic has brought him to his present-day success.

Often times we seem to get the same perspectives over and over again on what it means to build a personal brand. But this is the complete opposite experience we had when talking to our special guest, Christy Wright. Christy is the author of Business Boutique, host of the Business Boutique Podcast, and is part of the Ramsey Solutions team, which she joined in 2009. In today’s episode, we recap some of our biggest takeaways from the conversation with Christy, including her unique approach to building a personal brand by leveraging the benefits of working with a much larger entity.

We are incredibly fortunate to have longtime friend and legendary speaker Christy Wright as our guest for today’s episode. Christy is author of Business Boutique, host of the wildly popular Business Boutique podcast, and a Ramsay personality to top it all off! Christy joined Ramsey Solutions in 2009, has spoken to tens of thousands of people across the country at their events, and has used that as leverage to built her own personal brand thereafter in very short order. She has carved out a personalized niche in the space as well, using her reach to equip women with the knowledge and steps they need to successfully grow a business.

Welcome back to another one of our famous three and three recap shows! This time we are digging into our most recent interview with two-time iTunes top 50 podcast host, Jordan Harbinger. We are doing it a little differently today because both Rory and AJ’s points draw from distinct aspects of the same three themes. The first key takeaway is around Jordan’s fiduciary attitude to his audience, highlighting his pointed character, legal background, and reminder that a host should focus on interview quality rather than rubbing shoulders with guests.

We are extremely lucky to have two-time iTunes top 50 podcast host Jordan Harbinger on the show today. Jordan is a former Wall Street lawyer and an expert on social dynamics. His podcast, The Jordan Harbinger Show, receives a whopping five million downloads each month! He joins us today to share a wealth of knowledge about just what it takes to build a monster podcast like his. One of Jordan’s central strategies is that he considers himself a fiduciary to his audience. He explains that many people think of their guests as the ones to be buttered up due to a desire to leverage their social standing.