

Global Medical Device Podcast powered by Greenlight Guru
Greenlight Guru + Medical Device Entrepreneurs
The Global Medical Device Podcast, powered by Greenlight Guru, is where today's brightest minds in the medical device industry go to get their most useful and actionable insider knowledge, direct from some of the world's leading medical device experts and companies.
Episodes
Mentioned books

Feb 26, 2020 • 39min
How to Choose the Right FDA Regulatory Pathway for your Device
Most medical device professionals and companies are familiar with Premarket Approval (PMA) and 510(k) options. However, there are several other major regulatory pathways along with several sub-pathways (traditional, abbreviated, special, and safety and performance) that are available through the FDA.
Today’s guest is Mike Drues of Vascular Sciences. Together, we introduce all of FDA’s regulatory pathways to bring a medical device to the U.S. market to help you understand which option is best for you.
Some of the highlights of the show include:
- Pathways to Market: Why are they important? Without knowing all the options, it’s difficult to choose the best regulatory pathway for a medical device.
- Which pathways are appropriate for a medical device? Depends on classification and risk, which are contingent on labeling, intended use, and technology.
- Medical Device Pyramid: Which devices are regulated by FDA, and how are they classified? Class I, II, and III. Class 0 wellness devices are not FDA regulated.
- De Novo: Alternative to 510(k) and appropriate for Class I/II Non-Exempt devices. However, De Novo is for new/novel devices without identified predicate.
- Product Development Protocol (PDP): Uncommon pathway to market due to lack of guidance and regulation. Opportunity to not conform and forge your own way.
- Humanitarian Device Exemption (HDE): PMA alternative and requirements include treating 8,000 or fewer patients per year. Most, not all, medical devices must be shown as safe and effective. HDE has no efficacy requirements.
- Custom Device Exemption (CDE): Least common pathway with potential to be the most popular pathway to market due to personalized medicine (3-D printing).
- Expedited Access Program (EAP) for Emergency/Compassionate Use: Ethical considerations because people are treated like guinea pigs, but an option to obtain early feasibility data and labeling.

Feb 19, 2020 • 37min
How to Establish a Solid Foundation for Fundraising and Product Success by Focusing on Regulatory
Regulatory is a big deal for medical device companies. Whether it’s a startup or established business, a strong understanding of regulations and regulatory strategy is vital for product success in the marketplace.
Today’s guest is Isabella Schmitt, regulatory affairs consultant at Proxima Clinical Research where she specializes in quality and regulatory business advice. Isabella shares how medical device companies can establish a solid foundation for fundraising and product success through a heightened regulatory focus.
Some of the highlights of the show include:
- Lack of Focus: When a medical device company starts with technology rather than solving a problem, it makes accelerators, investors, and others nervous.
- Minimum Viable Product (MVP): What are you targeting and when to stop developing product? Break the habit of perpetually perfecting something.
- Don’t forget your mission. Obtain feedback and be receptive to it. Different opinions, along with expertise and knowledge, help you make a judgement call.
- Design Controls: Be clear on what needs to be done and justify changes made.
- Regulatory Approval: Determine minor and major milestones that need to be achieved before reaching the finish line to increase company and product value.
- 1/10/100 Rule: How much will an issue cost, if caught early on or later in the validation and verification process of designing a medical device?
- What can you do to prevent and identify unexpected twists and turns, sooner than later? MVP, iteration, feedback, and tests.
- Platform Technology and Pipeline of Tests: Marketability justifies classification of a medical device, appropriate regulatory pathway, and reimbursement strategy.

Feb 13, 2020 • 34min
4 Parts to Interviewing Candidates for Medical Device Roles
Are you looking to hire medical device professionals? Or, are you a professional seeking new job opportunities in the industry?
Today’s guest is Mitch Robbins, founder and managing director of The Anthony Michael Group. He is a recruiter who specializes in quality and regulatory for the medical device industry. In this episode, Mitch breaks down the pros and cons of the four parts to the candidate interview process.
Some of the highlights of the show include:
- Candidate Prep and Priorities: Purpose is to help candidates decide whether to move forward in interview process by establishing value during initial interactions.
- Do’s and Don’ts: Focus on previous outcomes, express interest in the company, and ask relevant questions, but avoid premature display of lack of interest.
- Statistics:
- 46% of all new hires fail within 18 months, and only 19% are successful.
- 81% percent of people lie about themselves during job interviews.
- Interview Process:
- Part 1: Initial Assessment (core competencies vs. skills on resume)
- Part 2: Competency Interview (hiring manager recaps core competencies for candidates to ask questions that indicate level of interest)
- Part 3: DNA Interview (3-5 characteristics of top performers in company)
- Part 4: Test Drive (put finalists in real-world scenario to perform)
- Tips and Trends: On-demand interviews, videos, consistent theme to predict career trajectory, and contributing to work culture.

Feb 5, 2020 • 30min
5 Tips for Hiring Medical Device Advisors
Everybody seeks advice and opinions from others from time to time, even those in the medical device industry. What are the pros and cons when it comes to hiring industry advisors?
Today’s guest is Isabella Schmitt, regulatory affairs consultant at Proxima Clinical Research. Listen to this episode as Jon Speer and Isabella discuss good and bad practices when identifying and selecting advisors for your early stage or established medical device company.
Some of the highlights of the show include:
- Who are advisors? Consultants, board members, thought leaders, accelerators, and others that offer opinions on the course and direction of your company.
- Who can you trust? Avoid advisors that are posturing, egotistical, always have to be right, and don’t listen to other opinions. A level of humility can gain your trust.
- Startup vs. Established Company: Consider pass/fail criteria for advisors based on strategic approach, assessed risks, experience, cost, and connections.
- Regulatory Affairs/Quality Assurance: If you ask three different advisors the same question and get three different answers, which do you choose? It depends.
- Due Diligence: Review résumés of advisors with similar values from different perspectives. Determine if they can build a healthy, helpful, and appropriate relationship with you, your company, and products.
- Be Careful: Choose advisors that guide and pivot you through challenges, obstacles, hurdles, and pitfalls—not create them for you and your company.

Jan 29, 2020 • 37min
2 Key Areas Missing from FDA CDRH's Regulatory Science Priorities for 2020
What top priorities can medical device professionals and patients expect in 2020 from the Center for Devices and Radiological Health (CDRH)?
Today’s guest is Mike Drues from Vascular Sciences. We discuss the recent FDA report that outlines CDRH’s regulatory science priorities, all of which are important, some more than others. However, there are a couple big ones missing. Listen to this episode for actionable tips on how you can develop your own list of priorities for 2020.
Some of the highlights of the show include:
- A comparison of historical context from the same reports in 2016 and 2017 to 2020, identifies 8 out of 10 of the same top priorities:
- Big Data, biocompatibility, real-world evidence, clinical performance, clinical trial design, computational modeling, patient input, and digital health/cybersecurity.
- What two priorities are missing in 2020 report?
- Reprocessing reusable medical devices: Not all devices are properly reprocessed to prevent deaths and cross-contamination between patients.
- Human factors and usability: Companies still struggle with the concept of making medical devices easy to use and/or understand.
- Why did these two priorities drop off 2020 list? A lack of high-profile reports from popular press about companies and medical devices causing problems.
- What two top priorities from past reports reappear for 2020? Healthcare-associated infections, and precision medicine and biomarkers.
- Medical device industry should develop its own list of top usable and actionable priorities. Effective communication with FDA may result in a consensus.

Dec 28, 2019 • 49min
Navigating the Twists and Turns of Change Management for Medical Devices
Change is constant… Especially in the medical device industry. Medical device change management can be a challenging concept and process for companies, especially during FDA inspections and other audits from regulatory agencies.
Today’s guest is Mike Drues of Vascular Sciences, who joins Jon Speer to discuss the twists and turns of what to expect, what you may experience, and what to focus on when dealing with change management.
Some of the highlights of the show include:
- Do’s and Don’ts of Change Management: Depends on device class and complexity, as to how stringent communication and reporting is required.
- Change Management Options: Notify FDA or do not notify FDA of change. The information is the same, but what a company does with it is different.
- Letter to File: Documentation describing change, why it’s being made, testing conducted to determine no impact on safety, efficacy, and performance to device.
- With a change, avoid marking up documents before performing a preliminary engineering and biological analysis and determining regulatory impact.
- Examples of how to approach change management with catheters: Trivial or not, when FDA needs to be notified of changes following testing and analysis.
- What is FDA-friendly material? Material with well-established history of use in various medical devices.
- Companies should not be afraid to make changes to devices by inhibiting and preventing improvements to not deal with and notify the FDA.
- Overall Objective: How can you improve internal change management practices to make them patient-focused and ensure highest efficacy and safety of devices?

Dec 19, 2019 • 33min
What is FDA's ASCA Pilot Program and How Does it Impact Medical Device Manufacturers?
FDA announced the launch of a new program for test lab accreditation that will evaluate medical devices for conformity to specific consensus standards recognized by the regulatory agency.
The Accreditation Scheme for Conformity Assessment (ASCA) Pilot Program allows third party testing laboratories to become eligible for accreditation to FDA-recognized consensus standards upon their evaluation of device safety and efficacy.
Today’s guest is Mike Drues of Vascular Sciences, who joins Jon Speer to discuss the nuances of this pilot program, as well as provide insights and opportunities that can help device makers.
Some of the highlights of the show include:
- Medical device companies have three options: Select accredited/certified testing lab, select non-accredited/non-certified testing lab, or conduct their own testing.
- There are definite advantages to selecting accredited/certified testing labs through the ASCA Pilot Program.
- How does the ASCA Pilot Program compare to Digital Health Software Pre-certification? Minor changes can be implemented without FDA approval.
- The device manufacturer is ultimately responsible for inclusion of appropriate device testing information and standards are selected and used properly.
- The ASCA Pilot Program is voluntary, but should it be mandatory to avoid major complications and conflict of interest?
- FDA pilot programs often languish and guidances remain in draft form. The government is known for taking its time, but it makes sense to perform tests.
- Why is ASCA Pilot Program important? What’s in it for medical device professionals? Depends on device competition and selected testing option.

Dec 11, 2019 • 43min
5 Myths about QA/RA Recruiting in the Medical Device Industry
Recruiting top, elite quality assurance and regulatory affairs (QA/RA) talent in the medical device industry is challenging, but vitally important.
Today’s guest is Mitch Robbins, managing director of The Anthony Michael Group. As a recruiter, Mitch joins Jon Speer on the show to break down five myths about QA/RA recruiting and discuss the dos and don’ts medical device companies should consider when hiring these professionals.
Some of the highlights of the show include:
- Myth #1: Recruiting isn’t necessarily the hiring manager’s responsibility, but also involves Human Resources (HR) or Talent Acquisition to own hiring decisions.
- Myth #2: No time to invest in recruitment process to hire elite talent because so much time is spent micromanaging average performers.
- Myth #3: Trust your gut feeling. It’s never wrong. You know an elite person when you see them.
- Myth #4: Elite talent/top performers can’t be hired because our business can’t compete with perks and benefits offered by billion-dollar companies.
- Myth #5: Elite talent is expensive. We can’t afford to hire them because money is their top consideration. The best of the best won’t work for peanuts.
- Job Posts: Only 32% of people in the employment market are actively looking for a job, but up to 80% are open to opportunities.
- Resumes should summarize role and outcomes delivered. Update regularly to create document that conveys a compelling and relevant story of contributions.
- All Talk or True Talent: Conduct a test drive scenario to demonstrate and validate candidate’s actual skills. The cost of a mis-hire is 13 times the leader’s salary.

Dec 5, 2019 • 33min
How to Solve the Medtech Value Equation with Quality Data
Which medical technology, product, or device are you focused on bringing to market that will positively impact and improve the quality of life? What are the obstacles and challenges you can expect to experience? How will you overcome those?
Today’s guest is Devon Campbell, founder of Prodct, LLC, who joins Jon Speer to discuss the value equation for MedTech companies to elevate and escalate quality and improve value.
Some of the highlights of the show include:
- Data Process: Sooner than later, think through the deployment and infrastructure for a company’s quality management system (QMS) to generate quality data.
- Quality Strategy Mindset: Learn to appreciate, understand, and demonstrate the value and purpose of quality data.
- Due Diligence: Multiple reasons exist for MedTech companies getting their product or process into the hands of users sooner and serve as revenue source.
- Deliver not just data, but extensive confidence in that data and in a way that end users and stakeholders value and trust, as well as reduce risk.
- Quality data is not a one-time occurance. Reproduce and repeat data consistently for process validation and scalability.
- How does QMS strategy inform and offer value? Provides ability to articulate and appreciate quality by knowing where you are and want to be with your company.
- Elements to consider for a value equation include technology, quality infrastructure, go-to-market regulatory strategies, and data integrity.

Nov 27, 2019 • 39min
Why Supplier Quality Management Is So Important For Medical Device Companies
Effectively managing suppliers, vendors, consultants, and other third party entities that provide products and services can be challenging.
How, what, and when do medical device companies manage relationships between those in the company and those outside of the company?
Today’s guest is Mike Drues of Vascular Sciences, who joins Jon Speer to review and discuss the details of supplier quality management.
Some of the highlights of the show include:
- What is supplier quality management? Anybody outside the main company that provides products/services that directly/indirectly go into medical devices.
- Why supplier quality management is important? Manufacturers must use good judgement when establishing and meeting quality system (QS) requirements.
- Necessary evil or supplier quality management failure? Used for years, Ethylene Oxide (EtO) sterilization for medical devices is now a public health emergency.
- EtO is flammable, carcinogenic, and key ingredient in thermobaric weapons. Companies should identify and consider other options for valid sterilization.
- Defining critical vs. non-critical is not enough. Use risk-based approach when assessing criticality levels of suppliers for your products and processes.