
The Iconic Podcast
Join Jen Szpigiel, CEO and Editor in Chief of Becoming Iconic and Iconic Magazine weekly as she interviews industry moguls to provide you with the inspiration, insights and lessons for how to grow an iconic life and business for yourself. Each episode will feature actionable steps, expert advice and personal stories to support you to spark, grow and scale your business as an entrepreneur. This podcast is for the visionary leaders who are committed to creating their legacy, pursuing their dreams and achieving their goals beyond their current circumstance. The Iconic Podcast sets itself apart through Jen’s unparalleled interview style, genuine curiosity and commitment to having women rise to their potential. Formally known as the Becoming Iconic Podcast, this new iteration is dedicated to providing you with the most potent and powerful conversations with those who have overcome, prevailed and built their lives and businesses into the incredible success we see today. Subscribe now and leave a review to be a part of this Iconic movement. Don’t forget to also check out this month’s magazine where we deep dive with the guests who are interviewed here.
Latest episodes

Nov 6, 2023 • 38min
Is It Too Late to Be an Influencer? with Dominique Baker
Today, Jen is joined by Dominique Baker, an award-winning skincare and hair expert and influencer. They discuss Dominique's journey from being a certified aesthetician to her 14-year government career and how she transitioned into influencer status. Dominique highlights the importance of authenticity and passion for aspiring influencers and recommends starting on platforms like TikTok or YouTube. They touch on the differences between Canadian and US-based influencers and how mid-life influencers bring a unique value to the industry. The conversation also addresses online harassment and the importance of not letting internet bullies deter your goals.Today on Becoming Iconic:Introduction to Dominique Baker and her journey to online influencing Emphasis on authenticity and passion as key traits for aspiring influencersComparison between Canadian and US-based influencersAcknowledgment of the unique value mid-life influencers bring to the industryDiscussion of dealing with online harassmentThe importance of not letting criticism deter your goalsEncouragement to pursue influencer aspirations despite fears or online criticismConnect with Dominique:Hangout with Dominique: @dominique.bakerLearn from Dominique: @StyleDominationWatch Dominique: @dominiquebakerofficialConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Oct 30, 2023 • 32min
Creating a Customer Journey within Your Business
In this episode, Jen discusses the importance of creating a customer journey in your business to serve a broader range of clients. She shares her journey of pivoting into becoming an iconic mentor and how she has built a unique customer experience that offers something for everyone. Jen emphasizes the need for entrepreneurs to have multiple layers and levels of offerings, from free content like podcasts and digital magazines to low-ticket memberships like the B Lounge, group coaching, private coaching, and high-ticket mastermind experiences. She also introduces the concept of an agency that provides do-it-for-you services to clients. Jen encourages listeners to design their customer journey to serve their communities better and adapt to the changing marketplace.Today on Becoming Iconic:The importance of customer journeyCreating an incubator for entrepreneursThe motivation behind pivotingOffering multiple ways of working togetherExploring different levels of mentorshipThe importance of an expert teamCreating a tailored customer journeyConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Oct 23, 2023 • 22min
Client Case Study- Success by Building Authentic Brands
In this episode, Jen shares a powerful and transformative coaching experience with a client who initially struggled with being her authentic self in her business. Jen highlights the pivotal moment when her client realized she needed to break free from the expectations of her industry and embrace her true essence. Jen provided encouragement to remove her "cardigan persona" and be unapologetically herself. Through their coaching journey, she scaled her business and launched a successful podcast, opened a brick-and-mortar store, and expanded her identity as a designer. Jen's message is empowering, urging listeners to believe in themselves, embrace their multifaceted nature, and take action on their unique ideas, even if they seem unconventional. It's a call to step into one's full potential and create a life and business that's both meaningful and fulfilling.Today on Becoming Iconic:The transformative coaching relationshipEncouraging clients to be their true, authentic selves in their businessesThe concept of removing the "cardigan persona" and embracing one's essenceThe impact of aligning one's business and personal identityOvercoming self-doubt and imposter syndromeThe concept of being a "professional pivoter" in entrepreneurshipThe value of mentorship and seeking guidance from supportive individualsEncouragement to step into one's full potential and create a meaningful life and businessConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Oct 16, 2023 • 36min
How ChatGPT and AI Will Support Your Business with Lauren deVane
Lauren deVane, owner of The Bemused Studio, discusses the accessibility and relevance of AI across industries. They explore the basics of generative AI, emphasizing its potential to save time and enhance creativity. The podcast also touches on ethical considerations, incorporating AI into businesses, and the importance of human refinement in AI-generated content.

Oct 9, 2023 • 18min
Your Responsibility to Communicate Effectively
In today's solo episode, Jen shares her journey and enthusiasm for her latest offering, Articulate. She reflects on her decision to reintroduce group coaching programs, highlighting the importance of providing various options for clients to find their ideal path. Jen's passion for effective communication shines through as she discusses its pivotal role in leadership, relationships, and business growth. She emphasizes the power of language, urging listeners to be mindful of their words and their impact. Jen reviews the content of "Articulate," which includes storytelling, using your voice to magnetize sales, mastering the art of conversation, and crafting a compelling brand message. She also touches on the vital skill of hosting difficult conversations with grace and compassion. Jen's commitment to teaching these skills to stand out with integrity in a noisy online space is evident throughout this inspiring podcast episode.Today on Becoming Iconic:The importance of offering various paths for clientsThe significance of effective communicationBeing mindful of language and word choicePreview of Articulate's contentThe skill of hosting difficult conversations with graceBuilding trust and safety in conversationsBecoming a light in a world of negativity and fearConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Oct 2, 2023 • 12min
Soul Spark - Why Podcasting is Imperative
In this Soul Spark episode, Jen passionately shares three compelling reasons why having a podcast is essential for entrepreneurs in 2024 and beyond. She introduces her new course, "Podcast Artistry," emphasizing the art of using your voice to connect and share experiences. Jen highlights how podcasting allows you to continually refine your messaging, offering a weekly masterclass for your audience's convenience. She stresses the importance of meeting people where they prefer to engage, diversifying your outreach beyond social media platforms for longevity and content ownership. Finally, Jen shares how podcasting can become a primary source of income, recounting her experiences with clients drawn to her through her "Becoming Iconic" podcast. She encourages listeners to embrace the audacity to share their wisdom and stories, making a meaningful impact.Today on Becoming Iconic:Introduction to "Podcast Artistry"The importance of podcasting for entrepreneurs in 2024 and beyondPracticing and refining your message through podcastingDiversifying outreach beyond social media for content ownershipJen's personal experiences with clients attracted through her podcastConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Sep 25, 2023 • 52min
Honoring Ourselves Through Peri-Menopause with Jenn Pike
Today, Jen is joined by Jenn Pike, a Functional Medicine Diagnostic Nutritionist, Registered Holistic Nutritionist, and Medical Exercise Specialist. She specializes in women’s health and hormones and is the best-selling author of The Simplicity Project and her two cookbooks, The Simplicity Kitchen and The Simplicity Body. In this episode, we will discuss the topic of peri-menopause and highlight the stigma and lack of awareness around it and its impact on women’s lives. We will hear from Jenn as she explains her expertise and passion for educating women about their bodies and hormones. At the same time, we examine the societal dismissal and suppression of women’s health, emphasizing the need for open conversations.Today on Becoming Iconic:Exploring peri-menopauseEmotional and physical changesThe importance of education and empowerment as womenStages and symptoms of peri-menopausePhysical changes associated with peri-menopauseSignificance of tracking symptoms to support informed decision-makingMedical approaches and self-careConnect with Jenn: Hangout with Jenn: @jennpikeWork with Jenn: jennpike.comListen to Jenn: The Simplicity Sessions PodcastListen to Jenn: The Audacious Woman PodcastWatch Jenn: @jennpikeConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Sep 18, 2023 • 33min
Hard Lessons I Learned Building an Executive Team
In today’s solo episode, Jen takes us on a personal journey through her experiences in building an executive team for her business. She emphasizes the importance of teaching how things are in the present and sharing the behind-the-scenes struggles and challenges it took to get there. Jen discusses the evolution of her executive team, highlighting lessons, struggles, confidence, and growth.Today on Becoming Iconic:The journey to building an executive teamLessons from past hiring experiencesInsights into the challenges and triumphs in business relationshipsThe impact of empowerment and confidenceThe search for the right teamLeading from a CEO perspectiveThe power of trust in business relationshipsConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Sep 11, 2023 • 24min
Client Case Study - The Courage to Pivot in Mid-Life
In today's solo episode, Jen shares a compelling client case study that illustrates the transformative power of her unique approach through Becoming Iconic mentorship. Jen’s commitment to growth and her unwavering support is evident in her client’s journey. Jen demonstrates the potential for transformation when entrepreneurs embrace audacity, self-belief, and wisdom while highlighting the ability to achieve business success while nurturing themselves, spending quality time with family, and fostering personal relationships. Today on Becoming Iconic:The inside look at the client experienceCourage to pivot in mid-lifeSuccess after burnout through mentorshipLife transformation through guidanceThe advantage of wisdom that comes with ageImportance of maintaining confidence through a launchComprehensive support offered through Becoming IconicConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co

Sep 4, 2023 • 47min
Processing Mompreneurship + Uncoupling with Allie Casazza
Today, Jen is joined by Allie Casazza, a Life Coach for Moms. She is here to normalize moms living their dream lives and helping them create it. She is a #1 bestselling author and the podcast host of The Purpose Show. In this conversation, Jen and Allie discuss the transformative power of entrepreneurship and how to balance building a business with being a mother. They delve into the notion that being a mom should not hinder one’s goals and ambitions, emphasizing the importance of reframing situations and embracing the desire to achieve one’s dreams while being a parent. Both share their experiences building businesses with kids around them, dismissing the guilt often associated with such pursuits. Today on Becoming Iconic:Embracing entrepreneurship as a momReframing challenges as opportunities The power of early morningsChallenging societal normsThe candid conversation around uncouplingHandling public scrutiny on social mediaConnect with Allie:Hangout with Allie: @allie_thatsmeWork with Allie: alliecasazza.comListen to Allie: The Purpose ShowConnect with Jen: Read the magazine here: @iconicmagazine__ Hang out with Jen here: @becomingiconic See all your resources here: www.becomingiconic.co
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