Life Coach Business Building School with Debbie Shadid

Debbie Shadid, Business Growth Coach for Life Coaches
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Mar 1, 2023 • 19min

Ep 145 - Marketing for Life Coaches Part 4: Grow Your Email List

Are you ready to grow your email list? Yes! Marketing is the ATM to your business, and when you have an email list, you can interact with potential customers who want to spend money on your services.In today's episode of the Life Coach Business Building podcast, I'm diving into the fourth part of the marketing for life coach series. I'll be talking about email opt-ins. If you have yet to listen to the previous episodes, go back and listen to them because I've covered various topics, including narrowing your niche, crafting your marketing message, and learning how to talk to people.Now, for the fourth part of the series, I'm going back to the most reliable medium for building and maintaining relationships with your customers: emails. According to research, studies show that even younger consumers prefer to make buying decisions through emails because they would rather make an independent decision instead of being sold in a face-to-face conversation.That being said, it's safe to say that email marketing IS still the way of the world. Think of email marketing as an introvert's best communication avenue. When you have an email list, you can communicate directly with potential clients. You can wake up on any day, create an offer, then email your list, and bingo; people could buy from you!I hope I have your attention.Email marketing makes you money. If you're curious about email opt-ins, what you could create, how you're going to create them, and how you'll deliver your freebie, then be sure to listen to the full episode because I'll be sharing all the details!Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Feb 22, 2023 • 20min

Ep 144 -Marketing for Life Coaches Part 3: Talking to People

Are you feeling overwhelmed by the thought of having to confidently share your message to people? In today's episode of the Life Coach Business Building podcast, I will be talking about the importance of talking to people and telling them about your coaching business. In the first two parts of this marketing series, we discussed how to understand your niche, identify their problems, and create a marketing message. Now, in the third part of the series, we will be talking about how you can communicate your marketing message and talk to people about it with ease.Talking to people can be one of the most intimidating things to do, especially when it comes to business. You have to be confident in your message and be able to get your point across in an effective way. But, when it comes to building a business, it takes more than just talking. You need the guts and determination to get it off the ground.In this episode, I will be answering questions like what you're going to say, who you're going to talk to, and where you can find people who might need your coaching. We are also going to talk about the ways on how you can practice and build your confidence until you are convinced that what you're saying is actually good and impactful.If talking to people is the missing piece to your life coach business's marketing strategy, then be sure to tune in because I will be sharing all the details!Watch on YouTube! https://youtu.be/ZdZ8uAjIUFQLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Feb 15, 2023 • 25min

Ep 143 - Conversations with Coaches: Narrowing Your Niche and Expanding Your Opportunities with Erin Thompson

Do you have ongoing doubts about your niche?  Does this uncertainty leave you stalled out in your business?In today’s episode of the Life Coach Business Building Podcast, I’m speaking with Erin Thompson, a Performance and Confidence Coach for Senior Living Leaders. We discuss how Erin determined her most viable and profitable niche. We talk about her love for “my people with the gray hair” and her desire to support Senior Living Leaders.Through coaching, exploration, and a mindset shift, Erin began to feel more confident about her coaching. She now knows she can make a difference in both fields, inspiring her to take her business to the next level.As we work to grow our coaching businesses, it can be tempting to try and be everything to everybody, but when it comes down to it, it's important to narrow your focus. When you hone in on a specific area and become an expert in that field, you will be able to provide higher-quality services and gain more clients.So if you’re ready to make your business stand out and increase your profitability, then be sure to tune in and learn from Erin Thompson's journey!Connect with ErinVisit her website at: https://aspireformorewitherin.com/Listen to here podcasts Aspire for More with Erin and I Have Fallen and Need Some HelpLinkedIn: www.linkedin.com/in/erinthompsonaspireformInstagram: www.instagram.com/erin_s_thompson32Watch on YouTube: https://youtu.be/ff4OLHDxc2MLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Feb 8, 2023 • 21min

Ep 142 - Marketing for Life Coaches, Part 2: Mastering Your Marketing Message

In my 24 years of business consulting and coaching, I can truly say that mastering your marketing message is probably the most important thing you can do for your business. It’s the foundation of all of your marketing which is how people connect with you.In today’s episode of the Life Coach Business Building Podcast, I’m talking about the second “pre-marketing” activity that will help you sell your coaching. In the previous episode, I discussed the importance of narrowing and understanding your niche. This week, we are focusing on mastering your marketing message so you can better communicate who you help and why they should hire you.Clients buy when you have explained their problem better than they can and when you show them why they need and want the transformation you offer with your coaching. I’ll walk you through my 6 steps to help you craft the perfect message, one that is clear and concise.Mastering your marketing message is critical for your business's success. When people connect with your message, they engage with you; when they don’t, they scroll right past you. So, if you want to know how to get better results with your marketing, be sure to tune in to the episode.Watch the episode on YouTube: https://youtu.be/G1AO2UlDgDsLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Feb 1, 2023 • 20min

Ep 141 - Marketing for Life Coaches, Part 1: Understanding Your Niche

Many of the coaches I speak with have the same question - do you really need a niche for your business? In today’s episode of the Life Coach Business Building Podcast, I’m addressing the niche doubts you might have and answering many of the most frequently asked questions. This episode is the first installment of my all new 8-part business marketing series.  In this marketing series I’ll be sharing everything you need to know about how to market your life coaching business organically. (Organic market is FREE marketing.)In my first two episodes, I will be discussing the “pre-marketing” activities that will set you up for success. I’ll talk about my recommended niche research so you can better understand your niche. Knowing your niche will help you create an enticing marketing message that people can relate and connect to. I want you to speak to a specific demographic,  and address their unique problems If you’re curious about how having a clear niche will help you grow your life coaching business, tune in and join the conversation where I will be sharing all the important details!Listen to the podcast on YouTube: https://youtu.be/sGJOlcXXr1oLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Jan 25, 2023 • 31min

Episode 140 - Summit Wrap-Up Part 2 - What it Took to Put on a Summit

As a business growth coach for coaches, I’m always looking for ways to help my clients expand their business.  That’s what the Design, Live, Thrive Summit was all about.  The results for my clients were fantastic and the attendees have given incredible feedback on how impactful the speakers were.In today’s episode of the Life Coach Business Building Podcast, I’ll give you the run down of what it took to organize this first time event. A 2-day Summit with 16 speakers was a big undertaking and I worked with my team to execute it in just 3 months. Listen as I share more about everything I did, from coming up with the perfect Summit name, to making sure that the event goes as smoothly as possible. As a Summit hostess I had 3 areas to balance. 1.Preparing my clients to speak and shine in their talks. 2. Marketing the event so we had plenty of people signed up. 3. Executing the event live.So if you are a coach or if you’re just curious about what it really takes to put together a virtual summit, then come join me in this episode because I will cover all the details!Purchase the summit replay at www.designlivethrive.comWatch on YouTube – https://youtu.be/AgnVmMOg0oQLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Jan 18, 2023 • 39min

Ep 139 - Summit Wrap-Up Part 1 - Let’s Hear it From the Speakers

As coaches, our ultimate goal is to make a positive impact. The Design, Live, Thrive Summit 2 day workshop series was our opportunity for women to learn about how impactful coaching can be. Coaching is transformative!In today’s episode of the Life Coach Business Building Podcast, I will be joined by 5 of the 16 incredible coaches and speakers from the recently concluded Design Live Thrive Summit. From planning their signature talks to delivering them at the live virtual event, these women will tell us what they learned and what they thought about the whole experience.Preparing for the signature talks was a substantial amount of work for each of the speakers. Some of the coaches were new in business and wrote their first marketing copy, learned how to use the technology that was needed to make the most of the Summit, and they also spoke in front of many people for the first time.  All of these efforts were made to make sure that the Summit was a great experience for the attendees. (And it was!) We wanted each session to focus on something important that the attendees could remember and use to make change in their lives that day. Based on the feedback we’ve received from speakers already, we give the attendees so many great insights, they loved it!Join our conversation as we dive deep into the highlights of the Summit and the things that we could have done better to give everyone – the speakers and the audience an amazing Summit experience.Watch the podcast on YouTube! https://youtu.be/FtLscpQRTtILet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Jan 11, 2023 • 27min

Ep 138 - Design, Live, Thrive: Learn How to be Happier and Healthier in 2023

I hope you’re having a wonderful start to the new year. I bet you’re like most of the women I know who want to approach their life differently in 2023…you’re ready for change! You’ve set your goals and dreams aside for far too long as you’ve taken care of everyone else needs.  Well, my friend, I want to invite you to make yourself a priority. In today’s episode of the Life Coach Business Building Podcast, I will be joined by 3 inspiring coaches who are speakers at the  Design Live Thrive Summit. All of these ladies are passionate about women’s mental and physical health, and they’re here to offer a new approach to weight loss. Listen up as they introduce you to the concepts they will be teaching you at the Summit.Each of the women featured today, not only has a variety of certifications and coaching backgrounds, but they also teach from their personal experience. They discuss how having been coached themselves has made it possible for them to live a more fulfilling life and how other women can do the same. The Summit offers attendees a wonderful opportunity to learn more about the benefits of receiving expert coaching to create change in many areas of their life. Join me and let’s learn from all of the speakers about how to live a happier, fuller life in 2023. Tune in to this episode and hear more about the transformations that can happen for you when you work with a coach.Connect with our speakers! Gretta Orazenhttps://www.lifecoachgretta.com/Kimberly Seversonhttps://www.kimberlyseversoncoaching.com/Sue Christensen https://suechristensencoaching.com/Watch the podcast on Youtube: https://youtu.be/zy-MOn8MnNgLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Jan 4, 2023 • 22min

Ep 137 - Design, Live, Thrive: Expand to a Bigger, Better You in 2023

Are you ready to shift and expand into a bigger, better version of who you’re meant to be in 2023?In today's episode of the Life Coach Business Building Podcast, I will be speaking with three incredible coaches who, along with 13 other expert coaches, will be teaching at the Design Live Thrive Summit. Today's guests will be sharing what you can expect to learn from their signature talks. They are prepared to share ideas for you to start the year differently by making yourself a priority so you can make 2023 your best year ever.You’ll also hear from these coaches who share about the process of creating their Summit presentations. They followed a specially designed signature talk process and with the guidance provided inside the Business Building Boutique, they were able to create a signature talk they can use for the Design Live Thrive Summit and for future business growth workshops. Each of the coaches shared about the extra support and resources they received, such as email copies and social media templates they could use to invite people to their talks.I know you’ll be excited to learn more about this process. Tune in and join us in this conversation to learn more about the topics that will be covered at the Summit on January 13 and 14, 2023, and to hear more about the strategies and support these coaches received as they prepared their talks!Connect with our speakers!Cynthia Coufalhttps://www.betterregulatethannever.comTara Shekhttps://gutsygal.orgErin Thompsonhttps://www.linkedin.com/in/erinthompsonaspireformoreSave your seat for the Design, Live, & Thrive Summit on January 2023 here: www.designlivethrive.comWatch on YouTube https://youtu.be/HsQzRvDgnmgLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool
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Dec 28, 2022 • 21min

Ep 136 - A Year In Review: The Business Building Boutique Process

Do you want to know how I doubled my business in 2022? I’ve narrowed the steps down to make this super simple and easy for you to follow. I’m sharing the wins and the challenges I faced and conquered on the way to reaching my goal. In this episode of the Life Coach Business Building Podcast, I’ll tell you all of the important details about how I was able to double my business. I’ll tell you the things that worked, the things that didn’t work, and all the necessary yet painful changes that I had to make to grow my business, and to serve my clients better. As I prepared my year end assessment, I determined that I was able to support a total of 60 women through my coaching program. I was also able to help 1531 women by showing them how to create a more professional coaching business brand through my Canva webinar. And I was able to encourage 261 people to take action through the various workshops I’ve had this year. So, if you're curious about how I managed to accomplish all of this, make sure to tune in and find out my secret! Save your seat for the Design, Live, & Thrive Summit on January 2023 here: www.designlivethrive.comWatch on YouTube https://youtu.be/kb0aBHVL2LoLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

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