

Life Coach Business Building School with Debbie Shadid
Debbie Shadid, Business Growth Coach for Life Coaches
Welcome to the Life Coach Business Building Podcast. Join Business Growth & Life Coach Debbie Shadid as she teaches you simple (organic) strategies to gain more paid clients in your life coaching business. Debbie's coaching style is unique. She focuses on the specific actions you need to take to market your life health, career, and weight loss coaching business to your ideal client. Debbie teaches life coaches how to design, price, and sell their coaching offers. She helps you craft an impactful marketing message. Building your coaching business is easier than you think when you know what to do. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you! Debbie will inspire you to take simple, consistent action to grow your coaching business.
Episodes
Mentioned books

Nov 29, 2025 • 12min
EP 295 - How to Get Your First Coaching Client in 30 Days as a Woman Over 50
If you are a woman over 50 who is ready to start coaching and get your first coaching clients, this episode is for you. I’m going to show you exactly how to get your first coaching client (or three!) in the next 30 days - even if you don’t have a website, a ton of followers, or any fancy tech. As a woman over 50 you bring so much to the table to become a successful coach. You have decades of life experience - you’ve solved real problems, and you have wisdom younger coaches simply don’t have. Women over 50 make for some of the best coaches for this very reason! In this episode, I’ll walk you step-by-step through my Warm Connection Method, the same process I’ve used to help hundreds of women over 50 get their first coaching clients quickly and confidently. Grab my free First Client Conversion Guide here: https://coaching.debbieshadid.com/conversationIn this episode, you’ll learn:How to find your first paying coaching clientThe exact conversation script my clients use to book callsWhat to say on the call and how to listen for what they really needHow to make a simple 4-6 week beta offerHow to talk about your coaching, without sounding awkwardWhy your life experience is what makes you credible and trustworthyHow to get your first 3 coaching clients in the next 30 days using this methodWant my First Client Conversation Guide? Grab your copy here: https://coaching.debbieshadid.com/conversationReady to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canva- First Client Conversation Guide? Grab your copy here: https://coaching.debbieshadid.com/conversationTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/If you find this video helpful, make sure to subscribe on YouTube for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Nov 19, 2025 • 18min
EP 294 - Commit or Quit: How to Stay Consistent as a Coach (Even When You Want to Give Up)
If you’re wondering how to stay consistent as a coach even when things feel tough, this episode is for you. Has your coaching business NOT grown as fast as you hoped it would? Maybe you've been been starting and stopping your marketing, second-guessing your decisions, or wondering if you’re cut out to grow a successful coaching business. In this episode, you'll learn how to know when it's time to commit or quit your coaching business.You’ll learn why most coaches quiet quit long before they ever officially quit, how inconsistency slows your momentum, and what commitment REALLY looks like when you’re growing a coaching business - especially if you’re a woman over 50.In this episode, you'll learn:- The hidden ways coaches “quit” without realizing it- How to stay consistent as a coach even when motivation disappears- Why confidence is CREATED through action, not the other way around- The mindset shift from coach → CEO- Why women 50+ have an advantage in coaching- How to increase your capacity to market, serve, and grow- How to know whether it’s time to commit fully or lovingly let goIf you're making excuses, spinning in indecision, and not putting yourself out there as a coach, then this video is for you! Get Access to the Private Podcast Series here: https://coaching.debbieshadid.com/privateWant to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Nov 16, 2025 • 22min
EP 293 - How To Sell Coaching in 2026 (Without Feeling Awkward!)
If you want to learn how to sell your coaching without feeling awkward, scared, pushy, or uncomfortable, this episode is for you. Debbie and Nicole from the Business Building Boutique are breaking down what actually works when it comes to selling coaching, especially if you’re a coach who hates feeling salesy, sleazy, or pressured.Whether you want to get more coaching clients, overcome sales resistance as a coach, or learn how to sell coaching without feeling pushy, this episode will show you simple, proven strategies that work in 2026.Selling your coaching doesn’t have to feel awkward or uncomfortable. There are real reasons why coaches struggle with sales, and once you understand what they are, selling becomes easier, lighter, and more fun!In this episode, you’ll learn:How to sell your coaching without feeling awkward, scared, or salesyWhat’s really causing sales resistance for coaches (and how to fix it)How to talk about your coaching so clients feel connected instead of pressuredWhy “trying harder” doesn’t work, and what to focus on insteadSales tips for online coaches that feel genuine and authenticThe mindset shift that helps you sell coaching with confidence… and so much more!If you’ve been wondering how to actually sell your coaching in a way that feels aligned instead of uncomfortable, this episode will help you take the next step with clarity and confidence.Watch the last episode with Debbie and Nicole on how to actually grow your coaching business here: https://youtu.be/LXWrG0YEJQMWant to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply Ready to grow your coaching business in 2026? Register for our upcoming free LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/canvaTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/If you find this video helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Nov 12, 2025 • 11min
EP 292 - How To Keep Going When Your Coaching Business Feels Hard
When your coaching business feels hard, it’s easy to feel discouraged - especially if you’ve been trying to grow your coaching business and nothing seems to be working. If you’ve been showing up, posting content, and doing “all the things,” but you’re still not seeing consistent clients or income, this episode is for you.In this episode, I’m sharing what to do when coaching feels hard, and how to keep going with confidence, even when it feels like progress is slow. You’ll learn how to stay motivated, rebuild momentum, and refocus on what actually gets you clients and grows your coaching business in 2026.Here’s what we’ll cover:- What to do when you’re not getting coaching clients- Why consistency and clarity matter more than new strategies- How to overcome discouragement and stay motivated as a coach- Simple mindset shifts that help you grow your coaching business with easeWant to grow your coaching business by becoming a speaker at our upcoming Design, Live, Thrive Summit? There’s only a few spots left! Apply now: https://www.debbieshadid.com/apply Ready to build your coaching business in 2025? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/registerTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe to my YouTube channel for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Nov 9, 2025 • 8min
EP 291 - Speaking Opportunities for Coaches in 2026 | Grow Your Coaching Business Through Speaking
If you’ve been looking for speaking opportunities for coaches in 2026, this episode is for you! I’m sharing one of the most powerful (and proven) ways to grow your coaching business fast by becoming a featured speaker in the Design, Live, Thrive Summit.If you’re a woman coach over 50 who wants to attract more clients, grow your audience, and finally be seen as an expert, this opportunity will show you how.In this episode, you’ll learn:Why speaking opportunities are the fastest way to grow your coaching business in 2026How to get featured as a summit speaker (even if you’ve never spoken before!)Real results from coaches who booked clients directly from the summitWhat makes the Design Live Thrive Summit different from every other summitHow to turn one speaking opportunity into consistent clients and salesThis is your chance to grow your business, build your email list, and gain expert status - all at once!Listen to the Summit podcast episodes here: https://debbieshadid.com/search?q=Summit&f_collectionId=616eed449049bb4fe8d34166 Ready to build your coaching business in 2025? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/registerTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.comInstagram: https://www.instagram.com/debbieshadid/Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtgDisclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Nov 5, 2025 • 15min
EP 290 -How to Start An Online Coaching Business in 2026 | Simple Step-By-Step Guide For New Coaches
If you want to start an online coaching business in 2026, this episode will walk you through exactly how to do it, step-by-step. Whether you’re a new coach or finally ready to turn your experience into a profitable online coaching business, I’ll walk you through the simple process to build a coaching business that’s aligned, sustainable, and set up for success.In this episode, you’ll learn:The 5 essential steps to start an online coaching business in 2026How to find your niche and identify the clients you’re meant to helpWhat you actually need to start (and what you don’t!)The simple tech stack I recommend for new coachesHow to market your coaching business authentically (without pressure or burnout)Why consistency and clarity matter more than funnels or fancy systemsIf you’ve been overthinking what to do first, this episode will simplify everything and help you move forward with confidence.Ready to build your coaching business in 2025? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/registerTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/If you find this episode helpful, make sure to subscribe on YouTube for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Nov 2, 2025 • 14min
EP 289 - Top Coaching Niches That Will Explode in 2026 (+ How To Find Your Unique Niche)
If you're wondering what the top coaching niches are for 2026, or are wanting to start your coaching business with the most profitable niche possible, this episode is for you! In this episode, I'm breaking down the top coaching niches in 2026 that are growing fast and how to start your coaching business in 2026 with a coaching niche that feels both aligned and profitable. You’ll learn where new opportunities are opening, which niches are thriving, and how to find the perfect niche that aligns with you.Whether you’re a new coach or a woman over 50 ready for your next chapter, this video will help you see what’s possible and where to focus your energy to build a profitable coaching business in 2026 and beyond! Here's what we'll cover: - The most profitable and in-demand coaching niches for 2026- Why the coaching industry in 2026 is still growing stronger than ever- How to choose a niche that feels authentic, aligned, and sustainable- Why women over 50 are thriving in the coaching space- Simple steps to start your coaching business with confidenceCoaching is changing in 2026 and it's evolving - not slowing down. Your story, your experience, and your message are exactly what clients are looking for in 2026. Ready to attract more coaching clients from your niche in 2026? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:- Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclass- Canva Workshop: https://coaching.debbieshadid.com/registerTools I recommend for coaches:- Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADID- Descript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Oct 29, 2025 • 29min
EP 288 - The Real Reason You’re Not Selling Your Coaching…
The real reason you’re not selling your coaching business might surprise you. If you’ve been showing up online, talking about your offers, and still not selling your coaching, this episode will help you understand why.So many coaches think the problem is their price, their niche, or even their content strategy… but most of the time, it’s not that at all. In this episode, I share the real reason why your coaching program is not selling. I'll walk you through the simple shifts that will help you: Attract clients who are genuinely interested in your coachingTalk about your offer in a way that feels natural (not “salesy”)Understand what potential clients really need to hear from you before they buyBuild confidence in selling your coaching (even if you’ve never sold before)Stop second-guessing your offer and start booking more sales callsOnce you understand what’s really keeping you from selling your coaching, you’ll see that it’s not about working harder or posting more. It’s about alignment, clarity, and connection.Ready to become the go-to coach in your industry? Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassCanva Workshop: https://coaching.debbieshadid.com/registerTools I recommend for coaches:Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADIDDescript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with me (Debbie):Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment!Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for.Spots are limited and enrollment closes soon.Let’s connect → DebbieShadid.com/scheduleLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Oct 26, 2025 • 14min
EP 287 - My Top 2 Takeaways From Attending Maria Wendt's 2025 Event
If you’ve ever followed Maria Wendt and wondered what it’s really like to attend one of her live events, this episode is for you! I’m sharing my top 2 takeaways from attending Maria Wendt’s October 2025 “This or Something Better” event - and how what I learned there can help you grow your coaching business with more confidence, focus, and simplicity.I’ll give you an honest, behind-the-scenes look at what types of topics are covered in a room full of ambitious women coaches and business owners… plus the two biggest shifts I took away that are already impacting how I show up in my own business.Access my Private Podcast here: https://coaching.debbieshadid.com/privateHere’s what I’m covering in this episode:The simple shift that changes how you see your goals (and your timeline)Why “taking messy action” is the key to growthHow to take inspiration from big events and turn it into action in your own businessRegister for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassCanva Workshop: https://coaching.debbieshadid.com/registerTools I recommend for coaches:Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADIDDescript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085If you find this episode helpful, make sure to subscribe on YouTube for more videos to help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.#DebbieShadid #MariaWendtLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

Oct 15, 2025 • 20min
EP 286 - How To Actually Grow Your Coaching Business in 2026 (5 Big Lies That Keep Coaches Stuck)
If you want to grow your coaching business and wondering how to actually get coaching clients, this video is for you. I’m breaking down the truth about what it really takes to actually get coaching clients, and the 5 biggest lies that keep new coaches stuck, spinning their wheels, and doubting themselves.Whether you want to work with more coaching clients or finally start making consistent income in your coaching business, it's time to learn what's actually working to grow your coaching business in 2026. In this video, you'll learn:The 5 biggest lies keeping new coaches from growingWhy “doing more” isn’t the answer (and what to focus on instead)The truth about what actually leads to more paid coaching clientsHow to stay consistent in your coaching business when things feel slow... and so much more! If you’ve been feeling discouraged or second-guessing yourself, this video will help you understand what’s really going on in your coaching business and how to actually grow your coaching business in 2026. Register for our upcoming LIVE workshop here: https://coaching.debbieshadid.com/workshopFree Resources for coaches:Free Masterclass to Grow Your Coaching Business: https://coaching.debbieshadid.com/masterclassCanva Workshop: https://coaching.debbieshadid.com/registerPrivate Podcast: https://coaching.debbieshadid.com/privateGrowth Checklist: https://www.lifecoachbusinessbuildingschool.com/growthTools I recommend for coaches:Flodesk (email marketing): https://flodesk.com/c/DEBBIESHADIDDescript (video editor): https://get.descript.com/cj4n2vzke4vuConnect with Debbie:Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/🎙️ Listen to the podcast: Life Coach Business Building Schoolhttps://podcasts.apple.com/ca/podcast/life-coach-business-building-school-with-debbie-shadid/id1502118085Don’t forget to subscribe on YouTube for weekly videos that help you grow your coaching business: https://www.youtube.com/channel/UCz6RS8kQGMLJqJrK9uKdjtg Disclaimer: Some of the links shared in this description are affiliate links. This means that if you choose to purchase through them, I may earn a small commission at no extra cost to you. I only recommend tools and resources I use and trust to support your coaching business.#DebbieShadid #LifeCoachBusinessBuildingSchool #CoachesOver50 #WomenCoachesOver50 Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool


