

Bloomberg Business of Sports
Bloomberg
Michael Barr, Vanessa Perdomo and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.
Episodes
Mentioned books

May 28, 2021 • 55min
Super Agent Steinberg on What Makes a Franchise QB
He's one of the most decorated sports agents of all time, representing athletes like Steve Young, Troy Aikman, Lennox Lewis, and more recently Kansas City Chiefs quarterback Patrick Mahomes. Leigh Steinberg joins Jason, Lynch, and Barr to discuss Mahomes' record breaking contract extension, Leigh's struggle with alcoholism, and his incredible comeback story.See omnystudio.com/listener for privacy information.

May 26, 2021 • 24min
Are they the HBO of fitness? (Podcast)
Jason Kelly, Michael Barr and Mike Lynch discuss the biggest stories this week in the Business of Sports. On today’s podcast, the trio speaks with equinox media President Simon Belsham. With retail locations closed during the pandemic, Equinox doubled down on creating high quality, customized content, to keep their members active at home. Simon tells us what they learned over the past year, how the media business compliments their brick and mortar locations and the value in having a full suite of “premium” offerings for it members. See omnystudio.com/listener for privacy information.

May 24, 2021 • 27min
Lefty Makes History, NBA Playoffs, Tokyo Olympics
Phil Mickelson notched another spectacular performance at the PGA Championship, becoming the oldest major champion ever at age 50. That win brought his career prize money to a whopping $94.6 million. Jason, Lynch, and Barr chat about the victory and Phil's jaw-dropping endorsement deals. Plus, fans are back at Madison Square Garden, after a year of empty seats and fake crowd noises. 15,000 roaring Knicks fans were silenced by a slick Trae Young game winner. Finally, Organizers of the Tokyo Olympics are set to decide next month if local spectators will be allowed to attend events, despite push back from the public.See omnystudio.com/listener for privacy information.

May 23, 2021 • 28min
A-Rod on SPAC Skepticism & the Business of Sports
Regulatory scrutiny and investor skepticism around special purpose acquisition companies is clearing the way for better deals. That's according to SPAC investor and A-Rod Corp Chairman & CEO, Alex Rodriguez. Jason caught up with the former Major League All-Star to discuss A-Rod's SPAC, Slam Corp., becoming a team owner, and the business of sports.See omnystudio.com/listener for privacy information.

May 20, 2021 • 27min
Seth Waugh on Tiger Woods' 'Seismic' Impact on Golf
The 2021 PGA Championship tees off at Kiawah Island's windy Ocean Course. Jason, Barr, and Lynch caught up with Seth Waugh, PGA of America CEO, to chat about what to expect from the oceanfront major, the impact of a Tiger-less tournament, and why golf is the answer to the pandemic.See omnystudio.com/listener for privacy information.

May 18, 2021 • 19min
What do we think of the NBA play in games? (Podcast)
Jason Kelly, Michael Barr and Mike Lynch discuss the biggest stories this week in the Business of Sports. On today’s podcast, the trio discusses the new NBA Playoff format, the WNBA’s 25th Anniversary and the booming business of sports collectibles.See omnystudio.com/listener for privacy information.

May 14, 2021 • 59min
A Basketball Double Header (Podcast)
Jason Kelly, Mike Lynch and Michael Barr start off this week with Atlanta Dream Co-Owner and president Suzanne Abair. She is part of a group that acquired the Dream back in February. With only a few weeks to prepare for the 2021 season she tells us how everything came together. Then we check in with the Golden State Warrior’s Brandon Schneider. He began his career in the Warriors ticket office but has recently been named COO. We find out how the pandemic has effected one of the biggest brands in sports. See omnystudio.com/listener for privacy information.

May 10, 2021 • 27min
Derby Drama Taints Sport, Most Valuable Teams, NCAA
Medina Spirit's Kentucky Derby victory is in jeopardy after failing a post-race drug test, and trainer Bob Baffert is in hot water. Jason, Barr, and Lynch discuss the implications for the sport, and if the allegations have long-lasting impact. Forbes is out with it's 2021 most valuable sports teams list, and the Golden State Warriors ranking might surprise you. Plus, five states are set to allow college athletes to profit from their fame starting on July 1 and the NCAA might (finally!) take action of its own.See omnystudio.com/listener for privacy information.

May 7, 2021 • 32min
Could we see a real life Mystery Alaska? (Podcast)
Jason Kelly, Michael Barr and Mike Lynch discuss the biggest stories this week in the Business of Sports. On today’s podcast, the trio speaks with Seattle Kraken CEO Tod Leiweke. We find out what the team has in store for its inaugural season, how they are preparing for the expansion draft and the possibility of NHL hockey in Alaska.See omnystudio.com/listener for privacy information.

May 5, 2021 • 19min
NFL Owners Know They Have the Big Ticket Item
It's no secret that the NFL is one of the most successful sports leagues in the United States, making over $15 billion during the 2019 season. Jason, Barr, and Lynch follow the money with Noel LaMontagne, former NFL offensive lineman and director at Verdence Capital Advisors. They discuss the omnipresent nature of the NFL, the league's lucrative TV deals, and how players are growing their own brands and leveraging their notoriety.See omnystudio.com/listener for privacy information.


