Bloomberg Business of Sports

Michael Barr, Mike Lynch and guest host Scalet Fu discuss the biggest stories this week in the Business of Sports. On today’s podcast the trio discusses the aftermath of the Lionel Messi mess, Tokyo 2020’s winners and losers and the plethora of Sports Betting options Michael Barr will see in his Draftking’s account.See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

The media landscape is changing, and so is the way people consume live sports. Buzzer, a highly personalized notification-driven mobile sports platform, is here to compliment and simplify the sports ecosystem. Founder and CEO Bo Han joins Jason, Barr, and Lynch to discuss how Buzzer is partnering up with leagues and media services to bring fans exactly what they want to see- their favorite teams, players, and highlights all on one platform.See omnystudio.com/listener for privacy information.

With Tokyo Olympics coverage nearing its halfway point, average nightly viewership through Tuesday, July 27 was down 42% from the 2016 Summer Games across all of NBC's outlets. Jason, Barr, and Lynch discuss the impetus behind declining viewership. Plus, a pay-per-view model for major sporting events like the Superbowl... Barr is HOT about this one. He's is not having it, but Lynch and Jason can see some upside. All that and more on this Monday edition of Bloomberg Business of Sports.See omnystudio.com/listener for privacy information.

The NFL is warning teams that Covid outbreaks among unvaccinated players could lead to forfeited games and fines. Jason, Barr, and Lynch break down the new policy with Professor Bob Bolland of Penn State University. Plus, they get the player perspective with three-time NFL Pro-Bowl running back Warrick Dunn.See omnystudio.com/listener for privacy information.

Xponential Fitness is the franchise owner of boutique fitness brands like Club Pilates, Pure Barre, and CycleBar. Founder and CEO Anthony Geisler joins Jason, Barr, and Lynch to discuss the company's IPO, the impact the pandemic has had on operations, the fitness streaming space, and the opportunities ahead in health and wellness.See omnystudio.com/listener for privacy information.

Prelim ratings for the Tokyo Olympics opening ceremony were down 36% compared to 2016. Meantime, The 2021 NBA Finals averaged 9.9 million viewers per game, the lowest since 2007. Jason, Barr, and Lynch break down the numbers, and discuss whether TV ratings are still the best way of measuring fan engagement. Plus, the NFL announced it will fine unvaccinated players for violating COVID protocols, and, SEC takeover - the Longhorns and Sooners have announced their intent to leave the Big 12. All that and more on this Monday edition of Bloomberg Business of Sports.See omnystudio.com/listener for privacy information.

Jason Kelly, Michael Barr and Mike Lynch discuss the biggest stories this week in the Business of Sports. This week we speak with NIL expert Darren Heitner about the flurry of deals that have already been reached between reached between NCAA athletes and brands. We learn how these players are cashing in, what’s surprised him so far and the possibility of earning 7 figured without being a starter.See omnystudio.com/listener for privacy information.

Jason Kelly, Michael Barr and Mike Lynch discuss the biggest stories this week in the Business of Sports. Team USA marathon runner Jake Riley joins us to talk about his path to Tokyo, how Olympians can best leverage their performance during the games and why he prefers to compete 700 miles away from Tokyo. See omnystudio.com/listener for privacy information.

Jason Kelly, Michael Barr and Mike Lynch discuss the biggest stories this week in the Business of Sports. On today’s podcast the trio discusses their reviews of Space Jam: A New Legacy, we find out if Lebron’s on court success transfers to the box office. Michael Barr gets awfully excited thinking about the sleeping conditions for Tokyo 2020 athletes. He thinks cardboard beds might not be the strongest material for certain athletes. See omnystudio.com/listener for privacy information.