SunCast

Welcome to Episode 105 of SunCast!After powering his home with solar several years ago and becoming a renewables evangelist, Mike saw a big hole in local solar marketing and realized there was a huge opportunity for solar installers to become trusted, local experts so they could develop their own, exclusive leads - in all the right neighborhoods. For resources from today's episode and more information on how you can support Suncast, head over to www.mysuncast.com/suncast-episodes to the blog. (the direct URL is ...episodes/105)Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 104 of SunCast!Today, my guest is marketing maven Glenna Wiseman of Identity3, where she delivers vibrant marketing and has fueled growth in start-ups to divisions of Fortune 500 organizations. Glenna believes in the power of story and the rising tide of the long tail of local solar installers.  For resources from today's episode and more information on how you can support Suncast, head over to www.mysuncast.com/suncast-episodes to the blog. (the direct URL is ...episodes/104)Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 103 of SunCast!Today, we are hanging out with well-known and influential solar icon, Danny Kennedy, cofounder of Sungevity and now Managing Director of the California Clean Energy Fund where he is catalyzing cleantech investment and entrepreneurship globally. Danny believes in building a new global economy where clean energy is affordable and accessible to everyone. For resources from today's episode and more information on how you can support Suncast, head over to www.mysuncast.com/suncast-episodes to the blog. (the direct URL is ...episodes/103)Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 102 of SunCast!Today is Tactical Tuesday, a short-form conversation with subject-matter experts designed to give you practical tools, tips, and advice for building your solar business or career. If you're curious about how to scale up your solar project development activity without breaking the bank, today's episode is for you. Mike Dellagala has invested over $200M in DG (Distributed Generation) solar projects and knows more than a few tips & tricks to get projects across the finish line.  Today, he answers my questions about: How he invests in a solar developer's project pipeline, specifically What is required to get an investor interested in your early-stage project? What to do when the checks get larger than you can afford? How does it work when a developer sells their pipeline? What are the mechanics of selling the deal to an investor? What red flags might disqualify a project? What are the 2 main things his team screens to ensure the project is on the right track? And of course, How to sell your project profitably and maximize return on effort!  Mike is a trusted advisor, not just for me but for many developers I know. And his team has cracked the code on helping development entrepreneurs get projects to a successful exit, profitably. We cover a broad swath of info about what they focus on and who they help, but of course, we cannot cover it all in only 20 minutes. That's why we're going to offer a free webinar in the coming weeks to discuss the common pitfalls of solar project development and go over the project development process (and checklist!) they have created to avoid them!  And don't forget, You can get access to the upcoming Webinar All about the nitty-gritty of developing solar projects that sell by texting "SUNCAST" to 345345 from your phone - that will get you on our mailing list so you will know when Mike and I are rolling out the webinar. And as a thank you, I'll also send you the FREE Webinar Guide, created by our last Tactical Tuesday guest, Paul Grana.  Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 101 of SunCast!Today, it's all about Negotiation with Best selling author Chris Voss.Chris Voss is CEO of the Black Swan Group and author of the national best-seller "Never Split The Difference: Negotiating As If Your Life Depended On It," which was named one of the seven best books on negotiation. And It's my TOP recommendation for any leader or organization. Chris retired from the FBI after 24 years leading international kidnapping negotiations. He now leverages that experience in high-stakes situations by using hostage negotiation solutions to help companies secure and close better deals, save money, and solve internal communication problems.For resources from today's episode and more information on how you can support Suncast, head over to www.mysuncast.com/suncast-episodes to the blog. (the direct URL is ...episodes/101)Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to this milestone episode of SunCast, Episode 100!Wow, thank you! SunCast doesn't exist with amazing and dedicated listeners. You've helped make this all possible - thank you.THIS episode, Nico gets the microphoned turned on him by good friend and fellow podcaster, Scott Sullivan. Tune-in to learn more about the creator, host and voice of SunCast - Nico Johnson!Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 99 of SunCast!Today I'm bringing back one of my favorite SunCast past guests, Mr. Paul Grana of Folsom Labs as we help you discover the value of using Webinars in your sales and marketing process.Stay tuned to learn The math behind Helioscope's no-salesperson organization The Myth of 1:1 sales effectiveness, and how a group setting works better The two types of webinars Paul uses and where they fit in the sales cycle The nuances of how Paul structures the webinar - from length and cadence to what days and times work best Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCast.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 98 of SunCast!Today on SunCast, we're going to dig into the topic of Branding, what it is, how to measure it, when and why it's important - and I've invited a guest who is an expert on the topic, Fridrik Larsen.Tune in to learn: What is Branding? Why Fridrik got a PhD in Branding a commodity The 2 key aspects to consider - differentiation and segmentation How you can incorporate and measure a brand strategy to increase your bottom line Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCastCheck out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 97 of SunCast!Today on SunCast, we get to dig into the topic of Blockchain and Energy with SolarCoin's Co-Founder, Nick Gogerty.Nick Gogerty is the founder of the first cryptocurrency specifically targeted for Solar Power asset owners.Tune in to learn:How valuing currency globally applies to cryptocurrency  The difference between a credit bubble and an asset bubble, and why that matters for Crypto Analysis  Macro applications of the blockchain, the underlying theory of currency and how Nick and his co-founder decided to focus on Solar  How SolarCoin is structured from staking claims to proof of stake, including who's buying and using SolarCoin and why it matters.Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCastCheck out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

Welcome to Episode 96 of SunCast!Today we're rounding out our discussion with Mr. Kyle Cherrick, Head of Business Development for PickMySolar.  If you missed last week's episode, then you might consider going back to catch it, as it's actually Part 1 of this interview. We are going to continue to unpack Kyle's story, this time turning the focus more squarely on his current project, PickMySolar. Kyle managed to launch and fund his previous venture, Solar Merchant, while full-time employed AND getting his MBA.Stay tuned to hear: How PickMySolar earned its early strategic partnership with Google Details about Kyle's decision to merge Solar Merchant into PickMySolar's team Why their offering is unique among the solar sales platforms Kyle's superpower, along with much sound wisdom he received from both mentors and books Join the Tribe? Check out Episode 86, in which I explain how YOU can become an Energy Tribe member and support the growth and stability of SunCast moving forward! www.mysuncast.com/member to join today!If you like what you see and hear, please SHARE it with this pre-filled tweet!Thanks again for setting aside THIS time in your day. Enjoy this episode of SunCastCheck out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus