SunCast

Nico Johnson
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Dec 16, 2022 • 46min

552: What's Missing As We Build The Clean Energy Revolution?

Fellow solar warrior and podcaster, Nate Jovanelly, took over the PowerUp Media Zone studio at RE+ to lead the Industry Pulse segment, with support from Enerflo, at Noon each day during the annual conference in September. The segment highlighted the leaders, trends & opportunities in the industry in 10-minute bits of advice and insight. In this compilation episode, we have pulled together several of the interviews that we believe best capture the essence of the Industry Pulse segment so you can learn and grow as we round out the week. If you missed the show, or any of our past replays of the Live content, you can see them along with ALL of the Industry Pulse segments in their full glory (where Nate interviewed more than a dozen guests throughout the week!) at www.suncast.live where we have listed out EACH and every interview in the exact order & schedule as they appeared during the show.I know you’ll get a ton of value from the conversations today ranging from Hiring best practices (Alex/BayWa RE) and the Inflation Reduction Act (Abby/SEIA) to Entrepreneurship and Culture-building (Pat/Enerflo) and Consolidation and growth in the Residential Solar industry (Brian/Brighton). Nate curated an all-star lineup that really delivered at the show.  Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 15, 2022 • 1h 42min

551: Squeezing More Money From Clean, Green Energy. Soluna Computing CEO John Belizaire’s promise to Sell.Every.Megawatt and End Curtailment Forever.

Today's conversation is a wide-ranging look at how to provide reliable power using renewables while mitigating intermittency and helping Independent Power Producers (IPPs) deal with the annoying curtailment problem through novel software and hardware solutions. Been wondering when I’d do an episode on Bitcoin mining + Renewables? Buckle up and let’s roll."Curtailment" occurs when a clean energy electric generating system is prevented from exporting to the grid or is temporarily shut down by the grid operator (usually because of a glut of electricity in the market), effectively wasting energy.Many people have talked about this issue, but few have delivered on it like John Belizaire,  CEO of Soluna.Soluna Holdings develops green data centers that convert excess renewable energy into global computing resources. Soluna builds modular, scalable data centers for computing-intensive, batchable applications such as cryptocurrency mining, AI and machine learning. John said Soluna provides a cost-effective alternative to battery storage or transmission lines by using technology and intentional design to solve complex, real-world challenges. It's addressing significant changes in the electric grid — away from power plants fired by coal, oil and gas that contribute to climate change — to more sustainable green electricity generation. But even the staunchest supporters of clean electricity acknowledge the industry is dealing with growing pains, including curtailment. John said up to 30% of renewable energy goes to waste. To address it, Soluna is building data centers that enable clean electricity asset owners to 'Sell. Every. Megawatt.' In today's podcast, John breaks down Soluna's mission and how its solutions address curtailment. Join us for insights on an increasingly critical renewables issue.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 13, 2022 • 29min

550: B2B Marketing That Works Better Than Your Expectations

Everyone talks about B2B marketing these days, often without a clear understanding of its meaning or importance. So today, we shine a light on business-to-business or B2B marketing to gain a better perspective on the term and, most importantly, strategies for maximizing your B2B renewable energy-focused marketing investments.Our conversation includes top renewable industry marketers Naveed Hasan, director of external affairs and marketing at Sungrow North America; Kathy Heilmann, vice president of marketing at Shoals Technologies Group; Kristan Kirsh, vice president of global marketing at Nextracker; and Tom Weirich, senior marketing manager EDP Renewables North America (EDPR NA).These four industry experts share all you need to know about marketing aimed at individual companies and their decision-makers as customers. There are some similarities as well as significant differences between B2B and B2C — that is, business-to-consumer marketing — and we'll hear all about it in this engaging podcast.Today's episode is a rebroadcast from the RE+ PowerUp Media Zone, a live production of SunCast Media. And you can watch all the live broadcasts from the Media Zone at www.suncast.live!Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 9, 2022 • 30min

549: These Smart Companies Think Smart Homes Are Going Mainstream (Google, Sunrun & SPAN)

Homeowners are on a remarkable journey toward more convenient living through connected technology. Adopting things like smart thermostats, lighting, network cameras, door locks, and garage door openers is moving from an early market dominated by innovators and early adopters to the Early Majority — or mainstream — market.We're finally Crossing the Chasm, and today's guests have some relevant insights to share about the future of smart home technology. Our conversation includes industry experts Hannah Bascom, Ryan Harris, and Chris Rauscher. It was part of the RE+ PowerUp Media Zone, a live production of SunCast Media.Hannah was head of Energy Partnerships at Google, leading the team developing industry and ecosystem partnerships for Nest Renew and other energy-related products and services at the time we recorded the show in September. She's since joined Ryan at SPAN — creator of the SPAN smart electrical panel and SPAN Drive smart EV charger. Ryan is the company's Chief Revenue Officer, and Hannah is now its vice president of Regulated Business. (I had No idea of this forthcoming change at the time! haha)And returning guest, Chris Rauscher, is the senior director of Market Development and Policy at Sunrun, which provides photovoltaic (PV) systems and battery energy storage products primarily for residential customers.Join us to learn more about the evolving customer journey and how companies make it easier for homeowners to electrify and decarbonize their homes with beautiful products.And you can watch ALL the live broadcast segments from the RE+ PowerUp Media Zone at www.suncast.live if you missed them!Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 8, 2022 • 1h 10min

548: Success Secrets: Real Estate, Money And Taming The Solar Coaster

Jerry Coleman is a serial entrepreneur with a passion (and quite a track record) for developing and growing companies on a national scale. Over the past 20 years, Jerry has co-founded and cultivated multiple real estate-related ventures throughout the US, including Invitation Homes, the $10Billion real estate juggernaut in partnership with Blackstone. So it was no surprise when he turned his attention to solar in 2014, nor that the resulting enterprise has become a successful & respected national player in the residential solar market. Along with his longtime business partner, Jerry co-founded Elevation Solar, in his home state of Arizona, to package their real estate and finance acumen and deliver homeowners innovative energy solutions while increasing real estate values. Jerry’s law degree and undergraduate in accounting form the connective tissue that has helped him tie real estate and finance together — so he quickly recognized them as keys to scaling a business in the solar industry. We unpack many gems of business advice with this seasoned serial entrepreneur. It’s a rare glimpse into the mindset of someone who’s scaled multiple businesses and understands the secrets to success. I hope you join us today to hear more about this entrepreneur's intriguing ideas, ventures, and background.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 6, 2022 • 27min

547: How To Master The Solar Coaster: Utility-scale Insights From 2 Expert Analysts, Special guests from Wood Mackenzie & SEIA

Sylvia Leyva Martinez, a senior analyst in Wood Mackenzie's Power and Renewables team, and Shawn Rumery, senior research Director at the Solar Energy Industries Association (SEIA), discuss significant trends in the U.S. solar market in this timely Tactical Tuesday.The quarterly SEIA/Wood Mackenzie Power & Renewables U.S. Solar Market Insight is the longest-running solar industry trends report. It has been tracking deployments across all four market segments — residential, commercial, utility-scale, and community solar — since 2010.The U.S. Solar Market Insight Q3 2022, released in September, provides an early look at how the Inflation Reduction Act (IRA) will transform America's energy economy. Forecasts suggest the IRA will help the U.S. solar market grow 40% over baseline projections through 2027, equal to 62 gigawatts (GW) of additional solar capacity.Wood Mackenzie predicts the utility-scale sector will lead the solar industry's growth during the next five years with 162 GW of new capacity. Cumulative solar installations across all market segments will nearly triple, growing from 129 GW today to 336 GW by 2027.Today's episode is a rebroadcast from the RE+ PowerUp Media Zone, a live production of SunCast Media. And you can watch ALL the live broadcasts from the Media Zone at www.suncast.live!Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 2, 2022 • 32min

546: Can THIS Put More Money In Solar Developers' Pockets? Jim Spano|Sol-REIT, and guest host, Tim Montague!

Solar industry leader and returning guest, Jim Spano, helped develop the solar market in the mid-Atlantic region — and now he's bringing a new innovative product to market. New York City-based Sol-REIT is a unique solar financing platform that aims to give developers a new option and keep more of the project for themselves while also providing much-needed scaleable financing to the middle market.It's the first investment product to bring the novel model of real estate investment trusts (REITs) to the solar energy market. By financing solar in the same way as real estate, Sol-REIT can offer long-term, fixed-rate, lower-cost debt that matches the operational life of assets. Jim, the co-founder and head of originations at Sol-REIT, wants to "break the solar industry free of the binds of niche financing."On today's podcast, Tim Montague, fellow podcaster and also a developer himself, joins the show as a stand-in host and chat w/Jim about his latest venture.The conversation was part of the RE+ PowerUp Media Zone, a live production of SunCast Media.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Dec 1, 2022 • 1h 5min

545: Shipping Is Dirty And Antiquated: This Guy Has A Solution. Matt Heider, CEO Nautilus Labs

Matt Heider is CEO of Nautilus Labs, which is using artificial intelligence (AI) to create more efficient ocean commerce. While shipping is an adjacent category to our usual renewable focused podcasts, Matt has earned a spot. Before Nautilus, he built sales and account management systems at software startups that have grown to unicorns and worked for IBM on its famous Watson team. Now, he’s trained his attention to advancing the efficiency of ocean commerce (ie, cleaning up the wasteful shipping industry we all rely on!)Forbes recently named him to its Next 1000, a list of ambitious and inspiring leaders redefining what it means to run a business today and create meaningful change.Matt has an inspiring story about the woefully antiquated global shipping industry that he believes can use AI for a more sustainable tomorrow. Shipping is responsible for 3% of anthropogenic greenhouse gas emissions and will grow significantly by 2050 if left unchecked. Matt and his team envision delivering a clear alternative to the shipping companies that currently emit hundreds of tons of pollution daily. We discuss how his software can maximize the profit of every voyage and the yield on every vessel, all the while pulling this antiquated industry out of actual paper tracking and into the 21st century!Stick around. You'll want to listen to the rest of this conversation.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Nov 29, 2022 • 58min

544: What Every Community Solar Developer Needs to Know About the IRA, Presented by Perch Energy

Welcome to another Tactical Tuesday on SunCast, where we bring you subject-matter expertise, deep insights, and content from our many live broadcasts and trainings. Today's episode is rebroadcast from the RE+ PowerUp Media Zone, a live production of SunCast Media.The Media Zone featured interviews with industry thought leaders, executives and founders to glean their insights about trends and forecasts. Bruce Stewart, president and CEO of Perch Energy, a clean energy tech services platform and provider of community solar services, leads this discussion on what every community solar developer needs to know about the Inflation Reduction Act (IRA) of 2022. He speaks with three solar notables to gain their insights from accounting, banking and legal perspectives:Tony Grappone is a partner in the Andover, Massachusetts, office of Novogradac. He provides accounting, tax and consulting services to developers, syndicators and investors of developments that qualify for federal and state tax incentives. Adam Altenhofen is a senior vice president of U.S. Bank's Environmental Finance Group, where he leads the development of new products, structures, and services.Bryan Didier is a partner at Leverage Law Group in Leawood, Kansas, where his specialties include Renewable Energy Tax Credits.If you want to connect with us and find more ways to grow your business, your career, or your influence, you should check out our amazing Discord community!Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
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Nov 23, 2022 • 1h 11min

543: Sunnova CEO John Berger, On Enron, Innovation And The Future Of Solar

John Berger is a renewable energy veteran deep in the heart of “Energy” country, as we discussed back in Episode 465. And he’s built more than one successful renewable energy company, but most of you will recognize him as the CEO of Sunnova Energy, the publicly traded solar giant that has helped usher in the modern residential solar revolution. He founded Sunnova in 2012 and has served since as CEO, president and board chair. An energy entrepreneur with more than two decades of industry experience, he supports free market competition, consumer choice and the advancement of technology to power energy independence. Houston-based Sunnova is an Energy-as-a-Service (EaaS) provider that wants to make clean, renewable energy more accessible, reliable, and affordable by providing "better energy service at a better price."Today's podcast focuses on the perspective of one of the most influential solar services companies in the United States and arguably the world. We'll explore his thoughts on energy transformation, what it means for consumer choice, and how his experience informs his vision for a renewable energy future. If you're a regular listener, you may recall John's insights from Episodes 113 & 465. It's always interesting to hear from John because he's a clean-energy prophet in the heart of the United States' oil and gas country.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus

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