SunCast

Timing is everything along with finding a gap in the market! Before 2016 not much work was going into real-time tracking and forecasting of clouds using satellite data. But a professional meteorologist from Down Under found his niche utilizing a game-changing global fleet of Japanese weather satellites to track cloud movement, weather patterns, and aerosols that affect albedo and solar irradiance impacting solar panel performance. James Luffman is the CEO of Solcast, a weather-tech data company based in Australia.  Along with DNV, which recently acquired his company, James is building never-before-seen weather data and forecasting that brings true scalability to the solar industry. Their strategies, from adopting product-led growth models to leveraging advanced satellite technology for improved resolution and frequent imagery, all aim to enhance the efficacy of real-time weather forecasting for solar.This discussion encapsulates the intersection of technology, meteorology, and renewable energy. In an industry once void of sophisticated weather forecasting models, fast and efficient access to real-time, reliable data has become critical to solar performance. What captivated my attention in all of this is how DNV, a massive global engineering giant with an R&D budget in excess of $115 Million USD/yr would purchase SolCast, and what it plans to do with the platform now that they have it in-house! You’re going to love the answer from their Global Solar Segment leader, Dana Olsen.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

High interest rates and inflation have had a major impact on market potential for residential solar customers this year.  Unfortunately, Homeowners generally view solar as a high dollar discretionary purchase rather than a valuable investment. Thus, we are seeing a bottoming out of residential solar sales compared with years’ past. In today’s discussion, we get to the bottom of what the data suggest is going on, and what you can do about it. Brian Ghiglia, Senior Director of Business Development at REC and Spencer Fields, Director of Insights at EnergySage, discuss the insights from millions of proposals generated via online clean energy marketplace (EnergySage) and data-driven strategies (adaptive selling) utilized by veterans to encourage homeowners to choose solar, even in a down market. In this conversation, Brian and Spencer discuss the importance of educating homeowners on more than just first-month savings. Solar is a long-term investment into the overall value of their home, but many sales teams struggle with how to compel the homeowner to go solar in an environment where high interest rates have stripped the silver bullet of “immediate savings”.Despite the current residential solar sales slump, EnergySage data suggests we’re nearly through the trough and the future holds promise for sustained growth and wider adoption. How soon? Listen in and find out!Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.You'll find more resources and learn about SunCast's guest(s), recommendations, book links, and more than 850 other founder stories and startup advice at www.mysuncast.com.You can learn more about partnering with SunCast here: https://mysuncast.com/sponsorsYou can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusSubscribe to Valence, our weekly Linkedin Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

Over a decade ago, the majority of the large scale solar projects announced, in the queue across the US and backed by major PE firms were not the flat panel PV farms we now see covering the landscape. No, the majority of solar when I entered the industry at the turn of the first decade of this century was concentrating solar thermal power (CSP) and it’s a technology that is both highly promising and has been highly fraught with challenges. As China leaned into building large manufacturing complexes around crystalline silicon photovoltaic cells, the economics of CSP evaporated, seemingly overnight.  Many today would likely tell you that CSP is, well, Dead.Christie Obiaya would like to tell you a different story, one that illuminates the reality that timing is everything, and as so often is the case, CSP was a promising technology that was pushed into the limelight before software was available to provide the kinds of tight controls necessary to really make it feasible at scale.  Obiaya is the CEO of Heliogen, a company that utilizes a distinctive combination of concentrated solar thermal technology (CSP), AI, and novel hardware to precisely capture heat for long duration energy storage (10+ hours) and essentially create a thermal battery, or, as she refers to it, a “solar refinery”.This discussion provides an inside look at how Heliogen leverages advancements in GPUs, AI and more to decarbonize hard-to-abate industrial sectors, and what this means for our broader fight against climate change. Learn about Christie Obiaya's inspiring journey, her perspective on the future of renewable energy, and some of Heliogen’s current and future projects that strategically positions them in a competitive domestic clean energy market.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

As interest rates rose, residential solar companies’ sales have declined, with figures down by 5-10% compared to previous years. For many, it’s possibly the first time you have experienced an industry downturn, as we as an industry have ridden high on low interest rates and widely-available financial products for the better part of the last decade. Yet, some regional installers who are embracing diversification, innovative financing options, and a dedicated approach to customer service, are handling this economic adversity and high-interest rates with greater resilience.Today’s conversation features leaders from 3 perspectives of the residential solar industry: Scott Nguyen, CEO of Bodhi Solar, a SaaS platform for residential installers, Rachel Finn, Commercial Finance Specialist at the largest residential solar distribution company, Greentech Renewables, and Stan Pipkin, CEO of Lighthouse Solar, a leading TX-based installation company.  All three have perspectives on the impacts of the decline in sales and are finding ways to navigate the oscillations in the solar market. From Scott's adaptive sales strategies to Rachel's ventures into broader financial landscapes, and Stan's relentless pursuit of excellent customer engagement, they each share their strategies for tackling this year's challenges riding the 'solar coaster'.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

It’s a foregone conclusion at this point that to reach the necessary level of renewable energy penetration on the grid that will meaningfully address climate change, energy storage is a must. All that wind & solar energy also needs to be dispatchable. And, while batteries are seen as a crucial component of energy storage systems, the limitations with today’s battery chemistries and energy densities suggest that we still need storage alternatives. Both lithium-ion batteries and pumped hydro storage currently dominate the energy storage market but they each represent challenges related to cost and environmental impact. What if we could re-think hydropower using gravity but avoiding the dramatic environmental cost?Listen as Robert Piconi, the Co-founder & CEO of Energy Vault, discusses their diverse technology portfolio that provides software and hardware energy storage solutions to meet clients’ needs from municipalities to major investor-owned utilities. Piconi and his team have reimagined energy storage by developing an innovative, gravity-based alternative. Their unique system uses eco-composite bricks for long-duration energy storage(LDES), but they readily admit that there has to be a (technology) bridge to LDES.Energy Vault's approach combines various storage technologies to fulfill diverse energy needs while emphasizing a novel software management solution that itself could be a world-class product for dispatching & balancing energy loads. Energy Vault offers a tailored energy storage solution for public utilities, independent power producers, and industrial energy users working with renewables to address the demand catalyst, climate change. Today we dig into just how this innovation came into existence, and why the industry is taking note.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

Innovative technologies are key to driving the clean energy transition. Prizes like the American-Made Solar Prize offered through the Dept. of Energy’s Solar Energy Technologies Office (SETO) reward innovators who are making solar power more efficient, more affordable, and more accessible. The competition's 6th round has recently concluded, with millions in prizes awarded to trailblazing entrepreneurs who are at the forefront of advancing solar technologies.Garrett Nilsen, SETO’s Deputy Director, introduces the latest winners: ReJoule and Latimer Controls. These teams distinguished themselves amidst a pool of brilliant applicants. ReJoule won not only the American-Made Solar Prize, but also the JEDI Prize for their commitment to equity, diversity, and inclusion. The winners share their experiences and strategic insights for navigating the competition stages and how their prize winnings will power their pilot projects. These technologies have the transformative potential to aid in achieving U.S. clean energy goals. Thanks to the US DOE for the opportunity, once again, to shine a light on these up-and-coming innovators, and for supporting the advancement of the clean energy sector!Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

Few companies have contributed to the progress being made toward more scalable battery storage solutions than Fluence Energy (FLNC).  With a deep heritage in power and energy from its founding as a JV between AES and Siemens, the Fluence technology and leadership team has weathered the test of time better than most of their peers. However, there are still challenges that influence battery storage availability, such as global supply chain disruptions, rising demand for affordable and efficient energy storage, and safety concerns. Learn from a voice of experience how domestic battery storage manufacturing is shifting the paradigm and uncover how storage technology adds reliability and resilience to the grid.John Zahurancik, President, Americas at Fluence, is an energy storage expert who is on a mission to prove and scale up energy storage technologies. In this conversation with Nico Johnson, Zahurancik explains how he and the Fluence team are focused on domestic manufacturing to fortify the supply chain, rigorous safety measures to mitigate risks, and advanced project development services to ensure successful energy storage projects. This conversation provides key details on how Fluence is impacting the battery storage industry, beyond establishing domestic manufacturing we look at their use of storage as a form of transmission and grid stabilization. Of course, when considering the incentives provided by the IRA and ITC tax credits, it’s important to recognize that domestically manufactured battery storage systems will play a crucial role in bolstering the U.S. clean energy economy and meeting our renewable energy goals.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

Solar developers often find themselves encountering complex project challenges, including varying regulations across jurisdictions, obtaining community approval, and supply chain complications, all in the face of looming deadlines.  All too often, projects are delayed or shelved, which further impedes our progress towards cleaning up the grid.  This episode brings together experts across the project supply chain who are committed to overcoming these barriers. Rob Anders from EDP Renewables discusses how they navigate the regulatory labyrinth, while Eric Veuleman from Beta Engineering sheds light on the evolution of construction techniques. Jaime Fernandez of Nextracker offers insights into tackling supply chain issues, and Chris Haltom from TorcSill presents ways technology improvements can fast-track projects. What connects these industry leaders is their emphasis on the human element — they reiterate that early community engagement and focus on job creation is as essential as technical adaptation. This conversation promises valuable lessons for those actually building renewable energy projects.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

In today's fast-evolving, tech-driven world, there is a need for diverse perspectives more than ever before. While the renewable energy sector advances at a rapid pace, there remains a disparity in the representation of women contributing to this progress. The potential innovation and fresh perspectives brought by women are often overlooked due to persistent barriers and gender bias in the industry. The call for women to join the field is out there, the question is how to inspire women to make the transition into the field.Today's podcast highlights an insightful conversation with two women breaking barriers in the renewable energy sector, Nhan Pimentel, VP of Home Solutions, and Joanna Marienhagen, Head of Product Management and Solution Development at SMA Solar Technology. From tackling issues such as developing a personal brand amidst the stereotypes in predominantly male fields to communicating effectively and being flexible in rapidly changing environments, Nhan and Joanna share their experiences. Their experiences can be models for other women looking to step into this industryAs the renewable energy field continues to grow, it's crucial to highlight the substantial advantages and potential that diversity can bring to the renewable energy sector. The audience will appreciate the practical advice, leadership insights, and the understanding of how having more women in leadership roles fosters creativity, ingenuity, and improved team dynamics. Their journey can inspire many more women to confidently overcome challenges and be essential contributors to the renewable energy sector and beyond.Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2

In a world dominated by technology and data, we often lose sight that people are at the heart of the matter. Building connections & partnerships in communities is essential to any project's success. Building (and Telling) compelling narratives helps us connect with our target audience on a deeper level and significantly enhances the impact of marketing strategies. However, capturing and presenting these stories in campaigns effectively is challenging, especially given the rapid shifts in media, the difficulties in sourcing stories across geographical and corporate boundaries, and the sheer volume of content we are capable of generating these days. So I’ve assembled an esteemed panel if practitioners: Scarlett Chepke from SOLV Energy, Pallavi Singla from Nextracker, and Tom Weirich from EDP Renewables, all distinguished leaders in marketing and communication. They offer insight into harmonizing technology with creative thought to make a lasting connection with your ideal customer and audience. Their approaches range from specific social media policies and AI-powered analysis to glean audience insights, to motivating employees to share their experiences, using software to tag and manage content effectively, and tips on managing the story-gathering process at scale. This dialogue provides key details on how, despite the implementation of AI and software tools, the heart of good marketing is a return to the story. By understand its mechanics, we are able to craft communication, internally & externally, that aids in accelerating this energy transition and enrolling more agents of change to stand alongside us.That’s the power of Storytelling. Are you using it well?Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast? Hit us up - team@suncast.me with your feedback & recommendations.Check out OpenSolar OS 3.0 at: https://suncast.media/opensolarIf you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2