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The Journey with Morgan DeBaun

Latest episodes

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Jun 11, 2024 • 25min

Maximize Your Revenue: Morgan's Top Tips to Boost Your Small Business

This week on The Journey Podcast, host Morgan DeBaun delves into the art of maximizing revenue by working smarter, not harder. Morgan is revealing the four essential pillars for revenue mastery that are addressed in her WorkSmart program, which will soon be making a return! Want to try a new hobby? Take Morgan's Hobby Persona Quiz to find your perfect match: https://www.morgandebaun.com/hobby-persona This episode is sponsored by: Go to Zocdoc.com/journey and download the Zocdoc app for free. Get your own .BIO domain name for a low price at Porkbun! go to https://porkbun.com/TheJourney24 Post your job for free at LinkedIn.Com/DIVINE Visit BetterHelp.com/DEBAUN today to get 10% off your first month. Morgan breaks down these four areas of focus for maximizing revenue: Increasing average revenue per customer, decreasing the sales cycle time, creating new revenue streams, and increasing average closing rate. She provides practical strategies and relevant examples for each pillar that can be seamlessly applied to your own small business. Throughout the episode, Morgan underscores the critical importance of understanding your data. By knowing where your customers are coming from and analyzing the effectiveness of your advertising efforts, you can uncover opportunities to optimize your time and resources better.  Tune in to equip yourself with Morgan DeBaun’s proven strategies for mastering revenue and taking your business to the next level. Whether you're an established entrepreneur or just starting out, these insights will help you work smarter and achieve greater financial success. Make sure you are subscribed to the podcast and newsletter to be the first to hear when WorkSmart is opening! Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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Jun 4, 2024 • 48min

You are Not Your Work: Untangling Your Identity From Entrepreneurship with Chelsea Fagan of The Financial Diet

Get your own .BIO domain name for a low price at Porkbun! go to https://porkbun.com/TheJourney24 Post your job for free at LinkedIn.Com/DIVINE This week on The Journey Podcast, Morgan DeBaun sits down with The Financial Diet's Chelsea Fagan to discuss the intersection of identity, finances, and entrepreneurship. To start, Chelsea delves into why so many people are feeling "insane" with the current state of the economy, which is vastly different from what millennials anticipated as they entered adulthood. Morgan and Chelsea open up about their family financial backgrounds, with Chelsea sharing how moving from a low-income community to a more affluent one led her to constant self-comparisons, and eventually, credit card debt. This conversation extends into how social media exacerbates these comparisons, as individuals often present lifestyles they can't truly afford, impacting financial behaviors across generations, especially for Generation Z and Generation Alpha. The discussion transitions into the struggles of entrepreneurship, as both Morgan and Chelsea acknowledge the trap entrepreneurs can fall into when their identity is closely tied to their business. Identity and entrepreneurship are examined further, particularly how becoming a mother can shift one's self-perception; Morgan shares her experiences as a mother, while Chelsea provides insights from observing her business partners' transitions into parenthood, despite her own decision not to have children. Chelsea acknowledges that she has had to be intentional about giving herself other projects and passions to pour her energy into so as to not become consumed by her work. The conversation touches on the societal pressure to excel immediately in new ventures, and both Morgan and Chelsea highlight the value in trying new things and continuously evolving. They also express their desire to step back from the constant online grind, seeking more experiential endeavors in their businesses, such as retreats and other in-person offerings. Chelsea offers a behind-the-scenes look at The Financial Diet's monetization strategies, explaining the three key revenue streams: ad revenue, direct-to-consumer sales, and PR opportunities. She details how the company has strategically adapted these models, including the shift to a subscription-based model, and the impact this has had on their business over the years. Join Morgan and Chelsea for a thought-provoking conversation on current financial realities, the complexities of entrepreneurship and identity, and the pursuit of a more balanced, fulfilling life. To support the podcast, leave a five-star rating and review wherever you listen! Want to try a new hobby? Take Morgan's Hobby Persona Quiz to find your perfect match: https://www.morgandebaun.com/hobby-persona More from Chelsea: https://www.tiktok.com/@faganchelsea?_t=8mjRirrKZGl&_r=1 https://www.instagram.com/faganchelsea?igsh=MWQ1ZGUxMzBkMA== https://thefinancialdiet.com/ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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May 28, 2024 • 54min

Memberships & Subscriptions: What Model Is Right For Your Small Business? ft. Robbie Kellman Baxter

Get your own .BIO domain name for a low price at Porkbun! go to https://porkbun.com/TheJourney24 Post your job for free at LinkedIn.Com/DIVINE  This week, Morgan is joined by Robbie Kellman Baxter, expert on all things subscriptions and memberships, to uncover the secrets to mastering these business models. From her work with Netflix to the multiple books she's written on the subject, Robbie is bringing her wealth of experience and knowledge to The Journey Podcast. Through the episode, Robbie delves into the many factors business leaders must consider when determining whether to add a subscription or membership component to their offerings. She also breaks down the three possible elements of subscriptions: commerce, content, and community, and explains why delivering true value tailored to customers' needs is necessary for success. Robbie and Morgan discuss innovative membership ideas specifically for Afrotech, examining the desire of many members for exclusive access instead of discounts. Robbie sheds light on the strategic role of free offerings in a "freemium" model, clarifying the limited scenarios where providing something for free makes sense. Robbie also addresses a common challenge many influencers face when creating content behind a paywall, explaining that not all content lends itself to a paid subscription. She shares strategies to intentionally design a subscription model that clearly communicates its value, ensuring subscribers remain engaged and loyal. If you've been wanting to add or improve upon a subscription or membership offer in your business, this episode is a must-listen! Tune in to learn how to craft a subscription model that not only attracts customers but keeps them coming back for more, straight from one of the industry's leading experts. If you find the episode valuable, make sure to leave a five-star rating and review for the podcast wherever you listen! More from Robbie: https://robbiekellmanbaxter.com/ https://www.linkedin.com/in/robbiekellmanbaxter/ https://www.instagram.com/robbiekellmanbaxter/ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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May 21, 2024 • 57min

Private Equity Uncovered: Advisors, Selling Your Business, and Current Market Trends with Joe Tillman

Get your own .BIO domain name for a low price at Porkbun! go to https://porkbun.com/TheJourney24 Post your job for free at LinkedIn.Com/DIVINE This week, Morgan DeBaun is joined by Joe Tillman of The Raine Group to delve into the realm of private equity and alternative investment. Joe is sharing his insights on the value of private equity and the importance of choosing the right advisor before embarking on this journey as an entrepreneur. Morgan and Joe start by exploring the nuances of private equity, emphasizing its relevance for entrepreneurs, even if they aren't currently considering selling. They distinguish between private equity and venture capital, highlighting the intricate data involved in private equity deals.The conversation also touches on the significance of having advisors. Morgan shares her personal experiences, addressing the mindset challenges she has faced as a woman and person of color in accepting this type of support. They stress the importance of selecting the right advisors, especially in sensitive situations like selling a business. Wrapping up the episode, Joe reflects on the current market landscape, noting that while things have changed post-pandemic, there is currently more movement happening in the middle market.Understanding private equity is crucial for entrepreneurs, and Joe's expertise is sure to help you on your business journey. Tune in for insights on alternative investment, and be sure to share this episode with your team and other entrepreneurs who can benefit from this conversation as well!More from Joe: https://raine.com/team-member/joe-tillman/ https://www.linkedin.com/in/joseph-a-tillman/ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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May 14, 2024 • 28min

Work-Life Integration: Why Every Entrepreneur Needs A Hobby

This week on The Journey, Morgan is showing up in the name of work-life integration for an episode all about hobbies! As an avid painter and budding gardener herself, Morgan knows the value that having a hobby can bring to the life of an entrepreneur. However, she also knows the challenges that can come with finding time to commit to a hobby, between work, family, and everything else. So in this episode, Morgan is sharing why spending time on hobbies is so important, and how every single entrepreneur can make it work for their unique lifestyle. Tune in to learn how having a hobby can benefit you in your business, plus walk away with ideas of new hobbies you can incorporate in your life today! If you're inspired to try something new, make sure to let Morgan know how it goes, either on Instagram, in the YouTube comments, or even in a review of the podcast! Want to try a new hobby? Take Morgan's Hobby Persona Quiz to find your perfect match: https://www.morgandebaun.com/hobby-persona Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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May 7, 2024 • 43min

Fighting For Reproductive Rights: Planned Parenthood President & CEO Alexis McGill Johnson

With the 2024 election on the horizon, Morgan DeBaun is sitting down with Alexis McGill Johnson, the current President and CEO of Planned Parenthood Federation of America and Planned Parenthood Action Fund, for an eye-opening conversation about the fight for reproductive rights and freedom.  Through the episode, Alexis shares insights into the strategic erosion of women's rights by the government, and she reveals the harsh reality facing doctors and patients since the overturning of Roe v. Wade in 2022. Alexis also explains how countries can slide into authoritarianism, and how the current political landscape in the United States mirrors those trends. But it's not all about the grim potential for the future of the United States, as Morgan and Alexis discuss how individuals and social impact businesses can be a part of the change. They explore the responsibilities and challenges of small businesses when it comes to navigating healthcare policies, especially in light of restrictive and draconian rules. Alexis also shares the power of storytelling to foster empathy and gain support in the fight to protect reproductive rights. While this episode is far from light-hearted, it's an important one! Grab a cup of matcha, find a comfy spot to listen, and prepare to be deeply moved and inspired to take action. To support Planned Parenthood, visit www.plannedparenthood.org. More from Alexis and Planned Parenthood:  https://www.instagram.com/alexismjpp?igsh=NTc4MTIwNjQ2YQ== https://www.instagram.com/plannedparenthood?igsh=NTc4MTIwNjQ2YQ== https://www.instagram.com/ppact?igsh=NTc4MTIwNjQ2YQ== Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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Apr 30, 2024 • 52min

Artificial Intelligence Exposed: The Good, Bad, and Complicated with Blavity Co-Founder Jeff Nelson

Blavity Co-Founder Jeff Nelson is back on The Journey, and this week he's sitting down with Morgan to discuss all things Artificial Intelligence! Pulling from his expertise as a tech architect and entrepreneur, Jeff is sharing his insights on the good, bad, and straight-up complicated aspects of AI for businesses and beyond. Jeff and Morgan kick off the conversation with an exploration of different generative AI platforms - including ChatGPT, Gemini, Claude, and Anthropic - offering their personal insights into the benefits and drawbacks of each as business tools. The discussion then takes an intriguing turn as they talk about the power of AI to replicate the tones and voices of public figures, examining the significant dangers of this utilization in media and politics. Jeff elaborates on the evolution of domain-specific AI and generative AI, and together they discuss the role of AI in small businesses, particularly how it can be harnessed to automate time-consuming tasks and streamline operations. Jeff shares which industries he believes will be most impacted by AI in terms of stock market changes and shifting workforce needs. Big news: Jeff also reveals that he is working on a new book titled Hacking the Startup Paradox, which will guide small business owners and startups to effectively use technology in the early stages. Tune in for an episode packed with practical advice for business owners looking to leverage AI for their ventures, plus a critical examination of the potential dangers of this growing technology. After you listen, make sure to show your support and leave a rating and review of the show! More from Jeff: https://www.linkedin.com/in/jefftnelson/ https://www.instagram.com/thatjeffnelson/ Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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Apr 23, 2024 • 51min

The Secrets to a Top-Ranking Podcast: A Conversation with Hala Taha

Hala Taha, CEO of YAP Media, shares podcasting success secrets with Morgan DeBaun, discussing LinkedIn influence, monetization strategies, brand safety, remote team building, audience growth tactics, and entrepreneurship topics.
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Apr 16, 2024 • 22min

Want to Quit Your 9-5 Job? Here's What You Need to Do!

Join Morgan DeBaun on The Journey podcast as she unveils the essential steps for financially priming yourself to make the leap from your 9 to 5 job to pursuing your side hustle full-time. Discover a comprehensive guide, straight from Morgan's own experiences, ensuring you're equipped for the journey ahead. From clandestine day jobs to budgeting tricks like taking home leftovers, Morgan reveals the gritty realities of entrepreneurship. Despite discomfort, her story showcases the immense payoff awaiting those committed to the entrepreneurial path. Dive into this masterclass for entrepreneurs and get ready to revolutionize your financial readiness. Grab your headphones and get set to embark on your entrepreneurial voyage! Make sure you are following Morgan's journey on TikTok: https://www.tiktok.com/@morgandebaun?_ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.
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Apr 9, 2024 • 47min

The Korean Vegan: How Joanne Molinaro Created A Thriving Community Online

Post your job for free at LinkedIn.Com/DIVINE. Joanne recounts how she got started posting her plant-based creations on social media, igniting a passion that would eventually grow into a thriving online community. She and Morgan explore the power of leveraging different platforms to connect with diverse audiences and the importance of building an independent online presence beyond social media's whims. The conversation takes a poignant turn as they discuss problematic societal beauty standards perpetuated by trends like Ozempic. Morgan bravely shares her own struggles with body image postpartum, and they challenge the notion that all bodies are supposed to look a certain way. They move into a discussion on the concept of Blue Zones, and Joanne shares strategies for optimizing diet and lifestyle to promote longevity and well-being. She provides invaluable insights into crafting a balanced vegan diet while challenging conventional norms of what meals should look like. Through this conversation, Morgan and Joanne offer listeners an opportunity to question norms and embrace holistic approaches to health. There is also so much to learn about cultivating a thriving community in the online space. Tune in to the episode, and make sure to leave a rating and review to show your support of The Journey! More from Joanne: https://thekoreanvegan.com/ https://www.instagram.com/thekoreanvegan https://www.youtube.com/thekoreanvegan Make sure you are following Morgan's journey on TikTok! https://www.tiktok.com/@morgandebaun?_ Join the Newsletter for More Exclusive Content: https://worksmartprogram.ac-page.com/thejourneypodcast Visit Mormatcha.com to make a purchase. Follow us on Instagram: https://instagram.com/thejourneybymdb Produced by AosseyCreative.

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