
Modern Musician Podcast
An educational podcast for musicians looking to grow their audience online and make a sustainable income. The host, Michael Walker provides artists with the tools necessary to create a lasting career in the music industry.
Latest episodes

Feb 28, 2025 • 34min
#272 - Ross Barber-Smith: Why Every Musician Needs a Great Website (And How to Build One)
Ross Barber-Smith is the founder of Electric Kiwi, a web design agency specializing in helping musicians craft stunning and functional websites. With a background in music, Ross understands the unique challenges artists face in building an online presence that truly reflects their identity. Over the years, he has worked with countless musicians, blending aesthetics with usability to create websites that not only look great but also serve as effective tools for fan engagement and monetization.Why does web design matter for musicians? Find out how a great website can elevate your music career!Key Takeaways:Discover why good photography is essential for artist branding and website success.Learn how AI tools can enhance web design and streamline creative workflows.Get expert insights on monetizing your website through merch, personalization, and strategic design choices.-----Learn more about Ross and Electric Kiwi at: https://electrickiwi.co.uk/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 26, 2025 • 40min
#271 - Dave Hagen: How Dark Horse Institute is Turning Aspiring Musicians into Pros
Dave Hagen is a Grammy-winning engineer and producer who started as a small-town kid in Missouri and worked his way up to become the head producer at the renowned Dark Horse Institute in Nashville. With years of experience in both engineering and music education, he has helped shape the careers of countless artists and producers. As a mentor at Dark Horse Institute, Dave is passionate about hands-on learning, industry connections, and the perseverance needed to make it in the competitive world of music.What does it really take to succeed in the music industry? In this episode, Dave shares his journey, the lessons he’s learned, and the mindset shifts that separate amateurs from pros.Key Takeaways:The crucial role of internships in gaining real-world experience in music production.How to develop a growth mindset, embrace feedback, and turn failure into success.Why networking and relationship-building are the keys to breaking into the music industry.-----Learn more about Dave Hagen and Dark Horse Institute: https://darkhorseinstitute.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 20, 2025 • 43min
#270 - Chris Johnson: The Secret to Exploding Your Fanbase on SoundCloud
Chris Johnson is the Head of A&R at SoundCloud, where he helps emerging artists grow, connect with fans, and monetize their music. With years of experience in artist development, he understands the challenges of breaking through in today’s competitive industry. Chris is passionate about community engagement, creative freedom, and helping artists take ownership of their careers.In this episode, he shares why fan engagement is essential, how artists can make money from their music, and why spontaneity in releases can be more effective than over-planning.Key Takeaways:Building a loyal fan community is essential for long-term success.Artists need to take control of their monetization to sustain their careers.Releasing music more spontaneously can create stronger fan connections.-----Learn more about SoundCloud: https://artists.soundcloud.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 17, 2025 • 40min
#269 - Helen Sartory: The Beatport Playbook for Indie Artist Success
Helen Sartory, Chief Revenue Officer at Beatport, brings a unique blend of financial acumen and music industry expertise to the table. With a background in investment banking and a passion for empowering independent artists, Helen has been instrumental in shaping innovative strategies for revenue generation, music asset management, and artist success on a global scale.Helen Sartory discusses the challenges and opportunities for independent artists in today’s evolving music industry.Key Takeaways:Helen Sartory's journey from investment banking to music tech innovation.Why indie artists don’t need a major label to succeed—but they need the right strategy.New revenue opportunities for artists, including NFTs, music royalties, and digital collectibles.------Learn how to get your music onto Beatport: https://labels.beatport.com/hype/webinarBook an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 14, 2025 • 37min
#268 - Eric Mueller: Why Vinyl Sales Are Surging and What It Means for Artists
Eric Mueller, better known as Skippy, is the driving force behind Pirates Press Records, a label dedicated to keeping the spirit of vinyl alive in an increasingly digital world. With a deep passion for independent music, Eric has helped artists create meaningful physical releases that connect with fans on a deeper level. Through Pirate Press Records, he champions the resurgence of vinyl, making it more accessible while fostering a thriving community of collectors.In this episode, we explore:How vinyl records are making a major comeback and why they matter to independent artists.The role of flexi discs in music promotion and how they serve as a gateway for new collectors.The unique, tangible experience of vinyl that creates an emotional connection between artists and fans.------Learn more about Eric and Pirates Press Records at: https://www.piratespress.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 11, 2025 • 35min
#267 - Jesse Lacy: Why Most Artists Fail at Marketing (And How to Fix It)
Jesse Lacy is the founder of On the Savvy and a marketing expert dedicated to helping indie artists navigate the complexities of the modern music industry. With years of experience as a touring musician, Jesse has firsthand knowledge of the challenges artists face and the strategies needed to build sustainable careers. Through On the Savvy, he educates artists on effective marketing, fan engagement, and brand positioning to help them stand out and create long-term success.In this episode, Michael Walker sits down with Jesse Lacy to uncover the biggest marketing mistakes indie artists make—and how to fix them.Key Takeaways:How to build genuine connections with fans that drive long-term support.The crucial difference between marketing and promotion—and why artists get it wrong.Why live performances are still one of the most powerful revenue streams for musicians.------Learn more about Jesse Lacey and On the Savvy at: https://onthesavvy.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 7, 2025 • 39min
#266 - Jessica Powell: How Sound Separation is Shaping the Future of Music
Jessica Powell is the CEO and co-founder of Audio Shake, a company pioneering AI-driven sound separation technology. Formerly Google’s VP of Communications, she has a deep background in both tech and music, helping artists unlock new creative possibilities.In this episode, Michael Walker and Jessica explore how sound separation, AI, and immersive content are transforming the music industry.Key Takeaways:How Audio Shake’s sound separation technology gives artists new creative freedomWhy immersive content is the future and how musicians can prepareThe ethical and artistic impact of AI in music production-----Learn more about Jessica Powell and Audio Shake at: https://www.audioshake.ai/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Feb 3, 2025 • 41min
#265 - Ryan Star: How Stationhead is Revolutionizing Artist-Fan Connections
Ryan Star is the founder of Stationhead, a platform transforming how artists connect with their fans. As a former recording artist, he saw the need for deeper, more authentic engagement in the music industry. StationHead empowers musicians to build real communities and turn passive listeners into active supporters.In this episode, Ryan shares how Stationhead is reshaping music consumption, why community-driven platforms matter, and how independent artists can create lasting fan relationships.Key Takeaways:Building True Fan Connections – How Stationhead enables artists to engage with their audience in ways that traditional radio and streaming platforms cannot.Community-Driven Music Consumption – Why the platform is shifting music from a passive experience to an interactive one.The Future of Fan Engagement – How artists can leverage digital communities to create lasting relationships with their listeners.-----Learn more about Ryan Starr and Stationhead at: https://www.stationhead.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Jan 31, 2025 • 49min
#264 - Trey Xavier: Why Trial & Error Is the Biggest Secret to Music Success
Trey Xavier is a musician, songwriter, and YouTuber (242K+ subscribers) on a mission to help artists write better songs and build successful music careers. With 28+ years of experience and a decade of teaching on YouTube, he shares hard-earned insights on songwriting, creativity, and authenticity. A Berklee College of Music alumnus with a degree in composition, he’s played in bands like In Virtue and released solo music. His journey proves that success comes from action, iteration, and embracing failure as part of the creative process.Michael Walker and Trey Xavier dive into the realities of creativity—why trial and error is essential, how to stand out in a crowded industry, and why failure is a necessary step toward success.Key TakeawaysAuthenticity wins: Audiences resonate with creators who stay true to their voice and vision.Creativity is an iterative process: Success comes from constant refinement, not overnight perfection.Failure is part of the journey: Every great artist has stumbled—learning from missteps is how you grow.------Learn more about Trey Xavier and his work here: https://bit.ly/RIFFTOSONGMMBook an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast

Jan 29, 2025 • 36min
#263 - Terry Cole: How to Transition from Hobbyist to Full-Time Musician
Terry Cole is the founder of Colemine Records, a label and record shop dedicated to soulful, authentic music. Growing up in a music-loving household, Terry’s passion for vinyl and artistry laid the foundation for his career. Today, he’s a champion for independent artists, offering them opportunities to grow and thrive in the music industry. In this episode, Terry dives into the challenges and rewards of building a career in music, sharing invaluable insights for artists and entrepreneurs alike.Key Takeaways:Discover how artists can transition from hobbyists to full-time musicians while maintaining authenticity.Learn why physical retail is still a critical player in music distribution and artist visibility.Gain practical advice on building relationships, taking measured risks, and standing out in a crowded music industry.-----Learn more about Terry Cole and Cole Mine Records by visiting: https://www.coleminerecords.com/Book an Artist Breakthrough Session with the Modern Musician team: https://apply.modernmusician.me/podcast