365 Driven

Too often when people fail at something that they have been working hard toward, the default reaction is to give up or rebound hard in the opposite direction, but it doesn’t have to be so extreme. Or maybe the opposite is true and you reached a big milestone you have been aiming for, so you celebrate big and then fall off the wagon. When you fail at something or even reach your goal, that doesn’t have to be the end. Failure can be a great gift that teaches you very valuable lessons if you know how to pay attention. Success also teaches you a great deal, but don't lose sight of the habits that got you there. Sustainability and consistency are the keys. Chris Warnes is a great example of how to build and maintain a successful business and authority, and how to take failure as a lesson. Chris Warnes is a serial entrepreneur, independent watch dealer, business coach, life mentor, speaker, and author focused on self-awareness, purpose, spirituality, mindset, leadership, company culture, and the true meaning of entrepreneurship. After two tours in Iraq with the Army, Chris was awarded The Purple Heart and now lives, breathes, and teaches the warrior mindset. His companies operate from the culture and core values that he lives by and represents. His care for people, discipline, and accountability sets him apart from others. In over 15 years, Chris has built six companies, including online fitness coaching, a full-service gym, real estate investing, dealing high-end timepieces, Warrior Consulting, and most recently, a Non-Profit. Chris has recently also become two companies’ managing/equity partner for his leadership, expertise, and knowledge. In this episode of the 365 Driven Podcast, Chris shares what he learned from a near-death experience while serving in the military, and why we need to shift how we view failure and see it as an opportunity to learn and grow. The journey is more important than the finish line, and once you reach that finish line, don’t take it as an excuse to go back to old habits, but instead celebrate, and then get back to work. Chris also shares how he built his online presence and became an authority in the fitness industry, and now coaching space. People often think they don’t have the credibility or knowledge to be an authority in their space, but Chris and Tony offer a different perspective and share how you can get started creating content today.  Key highlights: What Chris learned about himself in combat after serving 2 tours in the military  Chris and Tony’s thoughts on 75 Hard Why you should see failure as a lesson How Chris pivoted his business to meet market demand How to create content that will build authority and an audience Chris’ words of advice for people that have a goal but are afraid to pursue it For resources and links mentioned in this episode, visit: 365driven.com/episode299

To attract your ideal audience and the kind of people you want to be surrounded with, the key is to be your true self and stop trying to make everyone like you. No matter what you do, there will always be people that have negative things to say, and that can increase as you become more successful. Instead of being the person you think other people want you to be, or copying someone else you see online, build your own personal brand by being yourself and the right people will follow. Steve Currington has a great story of building his personal brand by being true to himself and following the guidance of a great coach. Steve Currington is a well-known mortgage banker and entrepreneur. He is a VP at CrossCountry Mortgage and has become a prominent figure in the industry. Steve has been recognized as one of the top mortgage originators in the United States. Steve is also known for his philanthropic work in the Tulsa community and has been actively involved in a number of charitable organizations, including the Make-A-Wish Foundation, St. Jude, and the Cystic Fibrosis Foundation, and has been recognized for his contributions to the community. In addition to his professional and philanthropic work, Steve is also an avid car enthusiast and uses his love of cars to connect with people in the automobile industry. In 2019 Steve took his love of Lamborghini to the internet and created the YouTube channel LambroSteve to highlight his cars and share his experiences outside of the mortgage company he runs.  In this episode of the 365 Driven Podcast, Steve and Tony discuss the true value of hiring a business coach and how to know if you are ready to make that commitment. Steve shares how he got into the mortgage business, how he overcame substance addictions and traded them for Lamborghinis and airplanes, and how he uses them as marketing strategies.  Key highlights: The true value of a business coach  How to become a leader before you are recognized as a leader How Steve found his “purple cow” Steve’s reasons for having exotic cars and an airplane Benefits of having expensive hobbies Why Steve decided to utilize social media more, and how he went viral on YouTube The Lambo effect For resources and links mentioned in this episode, visit: 365driven.com/episode298

Everyone wants to find their purpose and operate from that place, but what if we are chasing our purpose in the wrong way? Purpose is not something you have to achieve, it is what you are. You are either allowing yourself to be who and what you are, or you are restricting who and what you are. Every person has a unique function and by being who you are meant to be, there are amazing byproducts. Jesse Elder helps people dig into who they truly are and live a life that is authentically aligned with that unique purpose and vision. Jesse Elder is a speaker, mentor, entrepreneur, and all-around lover of life. He has devoted his life to sharing his principles of self-mastery with people all around the world. Through his popular Mind Vitamin videos, online courses, events, and private coaching, Jesse teaches others how to create their own success and fulfillment, reclaim their personal freedom, and master their reality.  In this episode of the 365 Driven podcast, Jesse shares his upbringing of being homeschooled, watching his dad get arrested and go to prison for standing up for his beliefs, and how that shaped his view of the world. Jesse talks about his experience growing up learning martial arts, and how getting into a fight at 19 gave him the reality check that propelled him to question everything he thought he knew. He realized everyone feels like they know the truth, but we all can’t think the same thing about everything. Jesse had been seeking the truth, but he came to realize that he never actually wanted to feel as though he had arrived at the truth. He stopped asking what is true and started asking what is useful. Tune in for more. Key highlights: The purpose of pain Our relationship with fear The problem with inauthenticity  How to stay connected to your intuition How Jesse helps people connect to their true purpose How to be emotionally sovereign  A simple exercise to get connected to your purpose  How to create content that people will resonate with For resources and links mentioned in this episode, visit: 365driven.com/episode297

In this episode I share some mindset awareness, specifically around living with wants vs needs, materials vs memories, and why you should invest more in experiences and memories. I also announce our next live, in-person event! We're going to Portugal on July 3-7, 2023. The event is limited to 40 attendees. You will find information at 365driven.com

The definition of rehabilitation is to restore someone to their former condition, but a more helpful and empowering method is reinvention. We always want to be improving and gaining skills that make us better humans, and it is totally possible to completely reinvent ourselves into whatever version we want to be. Today’s guest has an incredible comeback story of going from facing prison time for a felony, to being a successful CEO of Elevate Addiction Services.  Angie Manson began drinking and using drugs at just 11 years old, was arrested and went to rehab at 16, and faced 10 years in prison at 21 years old. Due to a compassionate judge, Angie was sentenced to treatment instead. A couple of months in, she started working and giving back and realized her true purpose was to help others overcome the struggles she once faced. After completing 3-years of probation and working full-time in treatment, that same Judge erased all of Angie’s criminal record and gave her a completely clean slate. Angie used the opportunity to turn her life around and reinvent herself. Angie has now worked in alcohol and drug rehabilitation full-time for 28 years and empowers individuals to stay sober and reach their true potential with her unique and copyrighted method.  In this episode, Angie shares her story of what led to her addiction early in her life, and emphasizes the importance of parents having those tough, but very necessary conversations about drugs and alcohol with their children sooner rather than later. With the current opioid overdose crisis in our country, largely due to accidental Fentanyl ingestion, it has become even more important for parents to be aware of the hazards and prevention. Angie also dives into the topic of how to be an effective leader of an organization, personal branding, scaling, and using criticism to your benefit. Key highlights: Angie’s comeback story of being addicted to drugs and alcohol, facing prison time, and eventually completely reinventing herself as a successful CEO Angie’s advice to parents to look at clues that their kids may be getting into substance abuse What people need to know about the Fentanyl crisis  Why Angie’s approach to overcoming addiction works and changes lives How Angie grew her company from a small team to one of 100 team members currently  Why EQ matters more than IQ when it comes to running a company Qualities of a great leader Growing pains Angie saw as a business owner Angie’s advice to business owners in hiring team members Personal branding and owning your uniqueness  How to handle haters and critics and use criticism to your benefit For resources and links mentioned in this episode, visit: 365driven.com/episode295

With people paying for blue check marks and seeking quick ways to get known in their industry, more people want to know how they can fast-track their influence. While it is true that slowly and steadily building that know, like, and trust factor will greatly benefit you, we have seen that the universe loves speed. It is also true that there are unethical and frowned-upon ways to gain an audience, but there are always routes to manufacture influence with integrity and honesty if you want to establish trust and authority faster. Ulyses Osuna is here on the 365 Driven Podcast to talk all things media, PR, and everything you need to know to get known in the industry. Ulyses is the CEO of Influencer Press where he manages publicity for clients and helps them get known quicker. He has been featured in Forbes, and contributed to Entrerour.com, Success.com, Huffpost.com, and Business.com. With Ulyses’ help, his clients have gotten 13 million views, and thousands of articles published.  In this episode, Ulyses shares why he got interested in PR at only 17 years old, and the very hard lessons he had to learn about the industry. As a young entrepreneur that wanted to reach the limelight as fast as possible, Ulyses knows that people are looking for someone to guide them to fast, yet honest strategies to increase their influence. With a lot of dishonesty in the media, the importance of building your influence with honesty is key to making yourself stand out in the crowd and building a loyal following that will carry over for decades. Ulyses covers how he helps his clients control what people think about them, the importance of personal branding, and his opinion on paying to get verified online.  Key highlights: The hard lessons Ulyses learned when getting into the industry  The importance of being honest on social media The problems with cancel culture  Where Ulyses’ passion came from Why media and PR are so alluring How to win in any industry Ulyses' opinion on paying to be featured in articles or for verification on social media How Ulyses works with clients to control what people see and think about them The PR snowball system Using podcast guesting as a PR pitch deck What do paid events look like? Why is personal branding important? Why should someone hire an agency and look to build their influence? For resources and links mentioned in this episode, visit: 365driven.com/episode294

Humans are incredibly powerful creatures, and we all want to portray our sense of power and never want to appear weak. Sometimes certain habits or insecurities can counteract this, but luckily today’s guest is an expert in what it takes to be truly powerful.  Robert Greene is an author and speaker known for his books on strategy, power, and seduction. Robert is the author of the New York Times bestsellers The 48 Laws of Power, The Art of Seduction, The 33 Strategies of War, The 50th Law, Mastery, The Laws of Human Nature, and most recently, The Daily Laws. Robert’s first book The 48 Laws of Power was released in 1998 and condensed 3 thousand years of the history of power into these very influential laws that are highly regarded by anyone seeking to unlock their true power. In this episode, Robert and Tony have a very deep and insightful conversation as they dive into several of Robert’s Laws of Power. After leaving over 60 jobs, Robert shares his realization that he was not meant to work for someone else, and what inspired him to write a book about power without first having any reputation. Whether you are a business owner or feeling frustrated at your corporate job, Robert’s insight is highly valuable and will help you position yourself as someone of power. In today’s digital world with the ease of sharing anything we want online, it has become even more critical to understand what it takes to be powerful.  Key highlights: Robert’s background and why he decided to become an author after leaving over 60 different jobs Law #1: Never outshine the master Robert’s advice to people feeling frustrated with their boss at work Law #4: Always say less than necessary  How does law #4 apply to social media? Using absence to create respect Law #9: Win through your actions and not through arguments  Law #15: Crush your enemy totally Law #18: Do not build fortresses to protect yourself  Law #25: Recreate yourself Law #28: Interact with boldness  Robert reflects on having a stroke in 2018 and what he learned about life, death, and mortality For resources and links mentioned in this episode, visit: 365driven.com/episode293

If there is a skill you want to learn or knowledge you want to acquire, the information is out there, whether that be through books, podcasts, or online. While consuming content and learning from others can teach you a great deal, the best way to learn is by actually playing the part and diving into whatever it is you want to do. Once you have the foundation, the information will be more likely to stick because it becomes applicable. Oftentimes, people get stuck in a consumption cycle and never actually apply it, but today’s guest is here to urge you to get started as he shares his billion-dollar journey.  Alex Hormozi is an entrepreneur, investor, and philanthropist. In 2013, he started his first brick & mortar business, and within three years, he successfully scaled his business to six locations. He then sold his locations and spent two years turning 32+ brick & mortar businesses around using that same model. He then packaged his process into a licensing model which scaled to over 4000+ locations in 4 years and he also founded and scaled three other companies to $120M+ in cumulative sales in that same time frame. Alex scaled and exited 7 companies and transitioned from CEO to the owner/shareholder position in these companies in 2020, and founded Acquisition.com as a way to invest in other businesses. Alex is known for his expertise in customer acquisition and monetization. In this episode, Alex shares what he has learned from being who he wants to be online, and why he thinks so many people struggle to make content that converts. Alex explains how he learned some of the skills he applies in his businesses today, and why people fail to take action despite knowing what do to. He shares how he develops habits without having the “perfect” morning routine. Alex also dives into the 4 things you need to start a business, and the question everyone wants to know: What does content creation look like in the Hormozi household? Tune in for more. Key highlights: The problem with a lot of content Who Alex has looked to as a mentor or teacher Alex’s views on college - is it necessary? Alex’s advice to start a habit Thoughts on morning routines What Alex learned from having a brick-and-mortar business The 4 things you need to start a business What Alex likes about brick-and-mortar vs. online space type of businesses What content creation looks like in the Hormozi house How often Alex and Leila release content online What does their content team look like? What is the deal with the Hormozi font? Sneak peek of Alex’s next book For resources and links mentioned in this episode, visit: 365driven.com/episode292

Tony’s journey to his first million involved a combination of an engineering career, a couple of side hustle businesses, and long hours of putting in the work to get to where he is today. Through this journey, there have been countless important lessons that all business owners need to know. Although your business may be totally different in terms of your services or products, the takeaways remain the same and apply across the board to all types of businesses. From humble beginnings, Tony learned early on the value of working hard for what he wanted. Having started working at 15 years old, each job along the way revealed a valuable lesson that would carry into life and entrepreneurship. One theme remains the same: relationships are incredibly valuable and can reap rewards for decades, so make sure to do right by others. Your first million is possible, but you need to invest in the skills that will get you there and learn from all the lessons along the way. Key highlights: Tony shares his upbringing, lessons from his parents, and his first job How Tony got into the entrepreneur world Tony’s tips for getting more people into your group or website The difference between a community leader and an influencer The importance of building relationships with integrity Being proactive and not reactive when dealing with common customer complaints How do you get recognized in your industry? What is vertical integration? For resources and links mentioned in this episode, visit: 365driven.com/episode291

Adversity is the catalyst or litmus test of why we do what we do because it makes us question whether we are doing things for the right reasons. We know that adversity and hardship make us better, but some people hope it doesn’t have to be that way because they want to take the easy or quick route to their goals. If you feel like you haven’t faced much adversity in your life, the hard truth is that chances are, you have been living in mediocrity and need to seek adversity or else you will continue to stay stuck. Marcus Aurelius Anderson viewed his adversity as a gift and used it to inspire and teach others how to use hardships to create a meaningful and fulfilled life. Marcus Aurelius Anderson is back on the 365 Driven podcast, and you can check out episode 23 with Marcus in the episode resources. Marcus is a proud veteran, author of “The Gift of Adversity”, Keynote Speaker, TEDx Speaker, and High-Performance Mindset Coach. He is the creator of the Acta Non Verba movement and host of the Acta Non Verba podcast. While preparing to deploy with the U.S. Army, Marcus suffered a severe spinal injury that left him paralyzed, and his life was turned upside down. In an instant, he went from preparing for war on the battlefield to a war within his own body and mind. After dying on the operating table twice, the surgeons saved his life but told him he’d never walk again. Having no other option, Marcus started doing some in-depth soul-searching, looking for the lesson to be learned from his injury. Once he started seeing his adversity as a gift instead of a curse, everything changed. In this episode, Marcus is real and honest about why people fail to move toward their goals and purpose in life. We are either moving closer to our goals, or moving further away, so it becomes essential to put ourselves in situations in which we are uncomfortable and lean into that feeling because that is where growth happens. Creating adversity can look like pushing yourself in the gym, or hiring a coach that will call you out on your excuses and push you to do what needs to be done to get the results you want.  Quote from the episode:  “Be careful that what you're doing right now to escape your adversity isn't creating more down the line, because it will be waiting for you.” - Marcus Aurelius Anderson  Key highlights: What keeps people stuck? The concept of aggressive patience The difference between stupidity and ignorance  How do we get people to break the cycle of thinking they need to just get to the finish line instead see that it needs to be an acceleration through the finish line?  How can we create adversity for ourselves? The importance of boundaries and saying “no” to what isn’t aligned with your goals Why you need to put yourself first above everyone else  The problem with the “must be nice” mentality Why you shouldn’t overshare on social media The 2 ways to deal with adversity: correctly or again For resources and links mentioned in this episode, visit: 365driven.com/episode290